Learn how to personalize your website in order to get more conversions, and how to personalize your email marketing to grow valuable relationships with your subscribers.
Discuss the lifecycle of your customer as well as the importance of having clear conversion goals set for your business. Tips and insights on how you can achieve those goals quickly and efficiently!
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...TopRank Marketing Agency
Have you been writing blog content targeted at The Dude when your real customer is Mr. Lebowski? Great content starts with understanding your audience, their pain points and finding a way to connect with them on another level. A successful approach to creative content starts with nailing your strategy and carries through to execution and even promotion. It’s time to recognize that a scattergun approach won’t help you grow subscribers, engage your readers and create loyal customers.
In this presentation you’ll learn ways to:
1 – Properly identify your target blog audience
2 – Help your readers solve a problem
3 – Incorporate storytelling into your content strategy
4 – Mesmerize your audience with visual blog content
5 – Amplify your message properly with social promotion
This is not ‘Nam. This is blogging. There are rules.
Presentation given on August 15, 2013 for the Lufkin/Angelina County Chamber of Commerce on how to use Facebook and Twitter for business. This was a beginner level session.
Want tons of traffic to your new website learn 5 easy ways!MontySalt
I know what you are thinking “The gurus are always saying that traffic is a snap. It’s child’s play. No worries.” However, there is some truth to this. Say what? When you have an older, established website and can afford a ton of $ for traffic the world is your oyster. But let’s change the scenario a bit. What if your website is so brand new that it’s “wet-behind-the-ears”? Not as clear-cut, is it? Now we are going to learn ways to bring a flood of traffic to your brand new website.
www.montysalt.com
Fiverr is a website wherein people who are skilled in their own way can generate income. This means that you can also be a part of the ever growing individuals who are making money with Fiverr.
The main concept to this is you are to sell your services over at Fiverr and people who are interested about your services (services being offered are termed as “gigs”) will eventually hire you and you will be paid $5 in each gig that you provide. Read on.
Gerald
gerald-pilcher.com
Discuss the lifecycle of your customer as well as the importance of having clear conversion goals set for your business. Tips and insights on how you can achieve those goals quickly and efficiently!
#MNBlogCon - The Marketer Abides: 5 Lessons in Creative Content Marketing Fro...TopRank Marketing Agency
Have you been writing blog content targeted at The Dude when your real customer is Mr. Lebowski? Great content starts with understanding your audience, their pain points and finding a way to connect with them on another level. A successful approach to creative content starts with nailing your strategy and carries through to execution and even promotion. It’s time to recognize that a scattergun approach won’t help you grow subscribers, engage your readers and create loyal customers.
In this presentation you’ll learn ways to:
1 – Properly identify your target blog audience
2 – Help your readers solve a problem
3 – Incorporate storytelling into your content strategy
4 – Mesmerize your audience with visual blog content
5 – Amplify your message properly with social promotion
This is not ‘Nam. This is blogging. There are rules.
Presentation given on August 15, 2013 for the Lufkin/Angelina County Chamber of Commerce on how to use Facebook and Twitter for business. This was a beginner level session.
Want tons of traffic to your new website learn 5 easy ways!MontySalt
I know what you are thinking “The gurus are always saying that traffic is a snap. It’s child’s play. No worries.” However, there is some truth to this. Say what? When you have an older, established website and can afford a ton of $ for traffic the world is your oyster. But let’s change the scenario a bit. What if your website is so brand new that it’s “wet-behind-the-ears”? Not as clear-cut, is it? Now we are going to learn ways to bring a flood of traffic to your brand new website.
www.montysalt.com
Fiverr is a website wherein people who are skilled in their own way can generate income. This means that you can also be a part of the ever growing individuals who are making money with Fiverr.
The main concept to this is you are to sell your services over at Fiverr and people who are interested about your services (services being offered are termed as “gigs”) will eventually hire you and you will be paid $5 in each gig that you provide. Read on.
Gerald
gerald-pilcher.com
Learn how small businesses can level the playing field and generate leads efficiently by leveraging inbound Internet marketing strategies and tools. This free webinar will cover all the basics of search engine optimization, business blogging, social media marketing, and more to get found by more prospects and generate leads online for your business.
Topics Include:
* How to leverage inbound marketing to generate leads efficiently for your business
* How to use SEO, blogs, and social media to drive more website traffic and leads
* How to capture more leads with customized calls to action and landing pages
* What to measure in your lead generation efforts
Copywriting That Converts - Microconf 2013 - By Joanna Wiebe of Copy HackersJoanna Wiebe
Check out Joanna Wiebe's 32-slide presentation for Microconf 2013, called Copywriting That Converts: How to Sell Without Selling Your Soul. Targeted at startups who want to sell more and see the value of conversion rate optimization.
What did the participants think? Follow their thoughts in these tweets: https://twitter.com/search?q=%23microconf&src=hash
21 way to flood your site in traffic , inside this ebooks you will discover the topics about why you should be using viral marketing ,strategy behind getting more traffic without paying more money amazing strategies that will bring free traffic to your site years after the advertising campaign had ended ,protect yourself from complaints and negative comments ,build a buffer that shields your good reputation,find customers you didn't even know existed and so much more.
How Competitive Social Media Analytics can help improve your social strategy and presence.
In this presentation we demonstrate three principle opportunities to improve your social media activity by engaging with the right audience, with the right message at the right time.
Using real insights from the UK Retail sector we show you how to better understand your Twitter followers and those of your competitors. We look at when is the best time to post on Twitter and on Facebook. Analysing competitor content we can also identify opportunities for better content and the use of call to actions to improve engagement and reach.
Its not just enough to create a Facebook page or Twitter profile and just expect your community will build of its own accord.
Like SEO, providing content is as much about placement and medium as it is about value.
This presentation offers a 6-point need-to-know criteria to creating a results-based Social Media strategy with your audience and brand values at the core.
How to Optimize the Most Important Pages In Your Marketing FunnelDigital Marketer
Original Blog Post: http://bit.ly/1lKdA8U | Don't underestimate the importance of the most misunderstood, misused and mistreated pages on your website… the “Thank You” Page.
The Notes for Attendees of the BSEEN workshop on Digital Marketing 2.0Dan Sodergren
These are the Notes for Attendees of the BSEEN workshop on Digital Marketing 2.0. Produced and delivered by Dan Sodergren of Great Marketing Works. Where we cover branding and values, values and marketing, digital marketing and social media, social media and planning, creation of a calendar, creating content and memes, mastering twitter, advanced blogging, google analytics, email marketing, mobile marketing, pinterest, instagram, vine and youtube! As well as AIDA RRR and how you create a full and rich digital marketing plan and customer experience for your business.
Digital Marketing: The Game Changer for Businesses in a Post COVID-19 EconomyBoulder SEO Marketing
Webinar slides of "Digital Marketing: The Game Changer for Businesses in a Post COVID-19 Economy". Learn more at https://boulderseomarketing.com/seo-and-social-media-classes/digital-marketing-course/
Learn how small businesses can level the playing field and generate leads efficiently by leveraging inbound Internet marketing strategies and tools. This free webinar will cover all the basics of search engine optimization, business blogging, social media marketing, and more to get found by more prospects and generate leads online for your business.
Topics Include:
* How to leverage inbound marketing to generate leads efficiently for your business
* How to use SEO, blogs, and social media to drive more website traffic and leads
* How to capture more leads with customized calls to action and landing pages
* What to measure in your lead generation efforts
Copywriting That Converts - Microconf 2013 - By Joanna Wiebe of Copy HackersJoanna Wiebe
Check out Joanna Wiebe's 32-slide presentation for Microconf 2013, called Copywriting That Converts: How to Sell Without Selling Your Soul. Targeted at startups who want to sell more and see the value of conversion rate optimization.
What did the participants think? Follow their thoughts in these tweets: https://twitter.com/search?q=%23microconf&src=hash
21 way to flood your site in traffic , inside this ebooks you will discover the topics about why you should be using viral marketing ,strategy behind getting more traffic without paying more money amazing strategies that will bring free traffic to your site years after the advertising campaign had ended ,protect yourself from complaints and negative comments ,build a buffer that shields your good reputation,find customers you didn't even know existed and so much more.
How Competitive Social Media Analytics can help improve your social strategy and presence.
In this presentation we demonstrate three principle opportunities to improve your social media activity by engaging with the right audience, with the right message at the right time.
Using real insights from the UK Retail sector we show you how to better understand your Twitter followers and those of your competitors. We look at when is the best time to post on Twitter and on Facebook. Analysing competitor content we can also identify opportunities for better content and the use of call to actions to improve engagement and reach.
Its not just enough to create a Facebook page or Twitter profile and just expect your community will build of its own accord.
Like SEO, providing content is as much about placement and medium as it is about value.
This presentation offers a 6-point need-to-know criteria to creating a results-based Social Media strategy with your audience and brand values at the core.
How to Optimize the Most Important Pages In Your Marketing FunnelDigital Marketer
Original Blog Post: http://bit.ly/1lKdA8U | Don't underestimate the importance of the most misunderstood, misused and mistreated pages on your website… the “Thank You” Page.
The Notes for Attendees of the BSEEN workshop on Digital Marketing 2.0Dan Sodergren
These are the Notes for Attendees of the BSEEN workshop on Digital Marketing 2.0. Produced and delivered by Dan Sodergren of Great Marketing Works. Where we cover branding and values, values and marketing, digital marketing and social media, social media and planning, creation of a calendar, creating content and memes, mastering twitter, advanced blogging, google analytics, email marketing, mobile marketing, pinterest, instagram, vine and youtube! As well as AIDA RRR and how you create a full and rich digital marketing plan and customer experience for your business.
Digital Marketing: The Game Changer for Businesses in a Post COVID-19 EconomyBoulder SEO Marketing
Webinar slides of "Digital Marketing: The Game Changer for Businesses in a Post COVID-19 Economy". Learn more at https://boulderseomarketing.com/seo-and-social-media-classes/digital-marketing-course/
Meera is an articulate author who "gets it." She knows how to distill a topic into what we are wanting to ask next, and then gives us doable strategies. I have several of her books because they are so valuable to me. I refer back to them regularly when needed.
"Get Results With Email Marketing" is a dynamic presentation given by Simon Grabowski, CEO of GetResponse, at the e-nnovation conference in Poznan. It focuses on permission-based email marketing, email list building. Simon also shares proven email marketing strategies that can help to grow any business on the Internet.
“Hashtag” was considered the 2012 Word of the Year by the American Dialect Society, but I firmly believe that 2013 is really the year of the hashtag. We’ve watched as Twitter popularized the term, and since then Facebook, Google +, Instagram, Flickr, Tout, and Tumblr all utilize hashtag capability and users are continuing to jump on the hashtag bandwagon.
The internet is weird, transparent, and drastically changing the behavior patterns of hundreds of million of humans on earth.
The way information spreads and is consumed is insane. The internet has drastically altered the way we shop, communicate, operate business, and learn. I believe 2013 is the year of the Hashtag “#” and the implications and opportunities are enormous for us as both business owners and consumers.
It is very easy to ride trends and waves on the internet. Attention spans seem to continually get shorter, making engagement an absolute critical factor to your marketing mix.
How to Use Guerrilla Marketing to Grow your Deal Site, Build your Subscriber Base, Increase Your Numbers, and Run a Better Operation. By http://dailydealbuilder.com.
The internet is weird, transparent, and drastically changing the behavior patterns of hundreds of million of humans on earth. The way information spreads and is consumed is insane. The internet has drastically altered the way we shop, communicate, operate business, and learn. I believe 2013 is the year of the Hashtag "#" and the implications and opportunities are enormous for us as both business owners and consumers.
Questions, Comments, Support, or to set up a Demo, email: support@hcdesk.com.
Thanks,
Marc Horne
http://dailydealbuilder.com
Iowa REALTOR Convention - Digital MarketingMaura Neill
What does real estate marketing look like in today’s world? Marketing has changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook, Twitter, and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know. The class will teach you to:
* Develop an online brand that expresses who you are and helps you maintain a consistent online presence. * Create a social media strategy that works for you and incorporates the platforms with which you are most comfortable. * Combine “old school” techniques, like direct mail and print advertising, with new school opportunities, like your Facebook business page and blogging, to create a more cost-effective and optimized approach to marketing. * Incorporate public relations strategies into your marketing plan and be your own publicist.
An email marketing masterclass with examples of how to do it, how not to do it, detailed statistics and practical tips on how to get the most out of your campaigns.
With today’s marketing technology, you can deliver highly personalized, relevant content faster than ever before—often in real time. This is critical for success at a time when customers have the ability to engage with your brand multiple times per day on multiple channels and expect you to communicate with them like you know them personally—based on their preferences and behaviors. This presentation offers tips and techniques for delivering on the promise of true one-to-one communications in order to increase engagement and drive revenue.
In this presentation we'll look at best practices for writing autoresponders, and how and when you should use them to get more our of your email marketing list.
https://onlinemlmcommunity.com/reverse-prospecting-in-your-mlm-business/
Learn more about a simple concept known as reverse prospecting and discover several free ways to get more leads for your business.
In this presentation we'll look at best practices for writing autoresponders, and how and when you should use them to get more our of your email marketing list.
Similar to Personalize Your Website & Email Marketing for Better Results (20)
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
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Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
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With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
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5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
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2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
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Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
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In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
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Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
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Case Study: CNET’s AI Content Controversy:
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Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
4. Housekeeping:
• This webinar is being recorded and will be
emailed to you along with the slides
• All attendees are on mute! If you have a
question feel free to submit it in the
GoToWebinar console on the right at any time
during the webinar for a Q&A afterwards with
our presenter and panelists
5. So, you just executed the perfect
strategy to drive targeted traffic to
your site and...
Charlie Reverte: @numbakrrunch #ATwebinar
6. You’re greeting your visitors like this:
Charlie Reverte: @numbakrrunch #ATwebinar
7. But, they feel like you’re...
Photo by Sharon Mollerus
Charlie Reverte: @numbakrrunch #ATwebinar
8. Ever go to a site like this?
Charlie Reverte: @numbakrrunch #ATwebinar
15. What is Website Personalization?
Tailoring your content, promotions, and
messaging to the needs of individual
website visitors.
Charlie Reverte: @numbakrrunch #ATwebinar
16. Why Personalize?
It gives your visitors what they’re actually
looking for, instead of throwing
everything or the wrong thing at them.
Charlie Reverte: @numbakrrunch #ATwebinar
18. What Makes Your Visitors Different?
• First time visitor or returning visitor?
• Occasional visitor or frequent visitor?
• Are they mobile or at their desk?
• What are they interested in?
• How did they get to your site?
• What about demographics?
Charlie Reverte: @numbakrrunch #ATwebinar
19. Know when not to ask
Charlie Reverte: @numbakrrunch #ATwebinar
29. Tom Tate - AWeber Email Marketing
● Founded in 1998
● Web-based email marketing
tools to help small businesses
and entrepreneurs connect
with their customers and
prospects.
● Broadcasts and
Autoresponders.
30. What you’ll learn from me today:
● Why email marketing?
● Actionable tactics to start sending personal emails
● Common personalization mistakes
● Metrics you can evaluate to measure success
32. What is email marketing really?
“If you learn anything about email marketing as
a business owner, let it be this: You are not
‘blasting’ prospects and customers.”
Tom Kulzer, AWeber CEO
41. What we talk about when we talk about email personalization
42. One v. One Thousand
It’s about making a one-to-one connection with
the human being on the other end of the email.
We can do this with content and design, but also
with leveraging data.
43. Data we can leverage:
Subscriber data (name, interest, etc.)
Behavioral data (action on site, engagement,
previous buying behavior, location of signup.)
Contextual data (time of day, weather, etc.)
44. No data, no problem?
You probably have more data than you think.
Most Email Service Providers have enough
subscriber data to develop smart personalized
email experiences.
46. Campaign One: {First Name}, naturally
Experiment with using the subscriber's first name
in both subject line, preview text, and/or body of
the email.
47.
48.
49.
50. Campaign Two: Plain and simple
Decide whether you need to send a fancy
templated HTML email v. a plain-text style HTML
email.
Designed emails can feel like they come from a
brand, while plain emails can feel like they are
sent from an individual person.
61. Campaign Four: C.Y.O.A.
If you haven’t captured custom interest data to
send specific content, or segmentation at this
point is a manual headache, consider splitting at
the point of entry.
70. Pitfall Two: Customer/Prospect mixup
● Don’t oversell your customers on something
they already purchased.
● Use automation to move or tag a prospect after
they convert.
79. Parting words of wisdom:
● Every industry/customer base is different.
Iterate on what works, and listen for feedback.
● Email marketing is permission marketing. Your
invitation to the inbox is a privilege - use it
wisely.