Chatsby Media09


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Introduction To ChatsbyMedia and green initiatives.

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Chatsby Media09

  1. 1. A Creative Agency A company
  2. 2. Who we are, what we do We are… We are a boutique marketing and branding firm that creates visual media Creators for a broad range of industries. Innovators We consult, develop, write, design, shoot, and deliver visual marketing Forward Thinkers materials across all platforms from cell phones to paper. Wordsmiths We provide our clients with the tools to Relationship Builders engage their public, monetize their brand and maximize their most important assets -- their customers. Illusionists Partners Think of us as therapy for your brand.
  3. 3. We work with you. • There are no account managers, no agency execs. You deal directly with the partners because they are the creative fuel that drives every project. It is our personal aesthetic, our irreverant insight, coupled with your brand, that can become a powerful synergy. • Our clients range from Fortune 500™ companies to small not-for-profits, and pretty much everything in between. • We have worked in areas of Healthcare, Environmental Issues, Children’s Charities, Social Awareness, Hospitality, Legal, Food, and Youth Entertainment. • We’ve produced content for Pest Control firms, Hospitals, TV networks, IT companies, Restaurants, Food brands, Fitness brands, even Plumbers. • We've supported AIDS Awareness and helped market Fresh Produce and Popcorn. • We’ve earned over 30 advertising and broadcast industry awards in the last 3 years alone. Go Ahead. Make Some Noise.
  4. 4. Agency Services Strategic Planning Concept Development Video & Internet Media Copywriting & Script Development Streaming Video and New Media Product Photography Collateral Design VNR & B-Roll
  5. 5. Focus Areas Branding Social Responsibility Environmental Awareness Green practices PSP training materials Pharmaceutical Sales & Training Media Integration & Efficiency 501c3 Fundraising support Children’s Brands Hospitality
  6. 6. Think of us as therapy for your brand.
  7. 7. Monetizing Environmental Awareness Consumers are sophisticated in their ability to identify companies who are ‘greenwashing’. The present focus on the environment, coupled with a fiscal decline across most industries, has created a unique opportunity for firms large and small to develop a more sustainable and efficient workforce. Personal sustainability programs can fuel economies in the work place, as well as groom corporate leaders to take the small steps that create a wave of positive change within their organization. This, in turn, can produce positive marketing fuel for the brand. Efficiencies in both electronic marketing and a general sense of social responsibility are recyclable, self-supporting initiatives which can improve your bottom line and create a marketable visibility for customers to embrace. . We see this as a ripple effect. As many small ripples emanate outwards, they create a tsunami of change. It’s not a new notion, but it’s time has come. quot;Each time a human being stands up for an ideal, or acts to improve the lot of others, or strikes out against injustice, that person sends forth a tiny ripple of hope, and crossing each other from a million different centers of energy and daring, those ripples build a current that can sweep down the mightiest walls of oppression and resistance.quot; — Robert F. Kennedy, 1966
  8. 8. Case Study Johnson & Johnson -- Health & Environmental Safety Division One client that we are always happy to talk about is Johnson & Johnson, and for a number of reasons. They are a very big company with a lot of influence, they are a progressive company in that they adopted real green practices before green was the new black, and they let us do our thing. All they ask is that we listen to them. Is that crazy? But, that’s why they like us – we deliver their message, and in a creative, compelling way. One Thursday afternoon in late September, they called. They needed a short video to kick off a global conference, the purpose of which was prepare their buyers on supply chain sustainability. –Snoooorrrre--. Supply chain sustainability. Okay? The brief was simple enough, wake up our people to the need to be ready for the new changes coming, make it interesting and funny, make it short, oh, and we need it by Tuesday afternoon. Well, we took it on and had a very quick creative meeting. We figure, if you’re going to talk about sustainability, you need to talk about the future, and you need to think about what kind of a world your kids will inherit. So, why not let kids do the talking? Anyway, three days later, this is the video we delivered, to glowing reviews. Are We Ready?
  9. 9. Johnson & Johnson Case Study Now, we’re involved in a much bigger training project for J&J, which requires the integration of several forms of media. The department we work with has been tasked with training their employees on a global level, about adopting sustainable practices into their everyday lives. We’ve helped to develop a recognition program in each of these categories to use fewer resources, save money, help others, and watch out for the planet. Social Personal PIN DESIGNS Environmental Economical
  10. 10. Ripple We’ve put a name on the program. A million ripples make a wave and we see each person in this program as a drop in the bucket. Each drop ripples outward and affects change somewhere. It’s the power of many, creating a great result.
  11. 11. We also designed artwork for training tools, available across the globe as downloadable assets from their intranet. POSTERS - MUGS - T-SHIRTS
  12. 12. Speaking of the internet, we started a blog for them so they can build an online community. We’ve also created an internal website so people can be recognized for their successes, and trainers can update employees on new facets of the program.
  13. 13. Last, but not least, we created a keynote video for the program, which streams on the internal website we developed. It’s called “Save It For Later”, and here’s a link. Save It For Later This is just one example of how we get a message across. But there’s always more than one way to skin a cat. It can be a simple business card or brochure, or an integrated campaign across many platforms. We’ll help you figure out what you need. Ultimately, it’s your house. Let us help you build it.
  14. 14. You know where to find us, right? 152 West 25th Street, Ste 1202, New York, NY 10001 212-462-2600 office | 212-929-7567 fax