9. Our proposal:
We offer Match Point as a stand alone game or as a platform on which
various different marketing goal can be obtained:
For example โ branding the game to have the partners name or to be even
more specifically branded as a professional teamโs labeled trivia app (e.g.
โLiverpool fansโ trivia by OurBrandโ.
This can be implemented to fit any sport at any country using any
language, utilizing the partnerโs distribution existing channels.
10. Although having an independent in-
game monetizing system, Match
Point can be of great value to a
gaming/betting partner. As a
platform to better engage with
existing and/or new users, the app
can significantly increase and
extend usersโ interaction with any
brand.This can open a new and
unique vertical that targets the exact
same audience in a way that has not
been done before.
Re/Engagement
Top 10 Sports rank
Facebook vertical
Up sales / incentive offers
11. Engagement and re-engagement
within the actual betting sites. Being
a fun and relevant activity for users
who have exhausted their daily
betting or are waiting for results.
Betters following their bets during
live events have breaks to fill (half-
time, time outs, pre game, etc.').
These times can be used to engage
with these users in activities that
they might very well be interested in
- After all, sports bettors are certain
they know the game better than
others and that they can beat the
odds. Sports trivia is a great place for
them to prove their knowledge level.
Sports
betting
/Trivia
Prove
Knowledge
Express
Confidence
Bragging
Rights
Enjoy the
Challenge
e.g. Party-Trivia by PartyBetting
12. Maintain high App Store ranking -
Top 10 in Sports, at very low costs.
Strategic placement and branding
value. Considering the app will be
white labeled, a top rank in Sports
will no doubtably hold prestigious
brand placement value, which is
currently reserved only to the top
sports publishers.
* Match Point has yet to be launched in the US
Top 10 USA Top 10 Canada
13. Utilizing Facebook as a mean to
strengthen brand affection and as a
communication tool, is not new.
Nevertheless, having highly
engaging, original, Facebook
application/game that keeps users
entertained when they are not in
โbetting modeโ is a driver to obtain
new and re-engage existing users. As
Facebook is yet a very limited space
for betting/gambling
operators, Match Point could be a
"foot in the door" as a relevant game
โluringโ game to the exact same
target users.
14. Lastly, utilize Match Point as a break
from routine game to give betters a
new complimenting experience
which perfectly fits the users'
interests.
Match Point would be a great up-sale
platform to promote and convert
new or existing users back to
spending real money. Once they
have proved (mainly to themselves)
that they are very knowledgeable in
certain sports, the temptation to go
real money would be very strong.
E.g. get 5 out of 5 in this and get 20%
more coins on your next deposit.
15. Demo video - https://www.youtube.com/watch?v=TtVXbQmjP1g
Download links:
โข iOS - https://itunes.apple.com/us/app/match-point-pro/id662888499?mt=8
โข Android - https://play.google.com/store/apps/details?id=air.com.gameonint.matchpoint
โข Facebook - https://www.facebook.com/appcenter/gameonint
For further information contact us at:
yoav@gameonint.com
The connection is obvious:
Sports trivia is very close in nature to sports betting.
The app itself looks, feels and engages very well.
Combine these to make the offering and experience
provided by sports betting operators much better.