2. Uri Pinhasi | CEO
B.des from the department of industrial design in Bezalel academy, and a veteran of IAF S&R
helicopter squadrons. Uri won a scholarship from "Bosch Inc." and an award from the "Ram-Raz"
foundation for designing toys. Gave guest lectures on ergonomics at "Shenkar", "Vital" and
"Technion" academies and taught creative thinking. b.1971, Uri is a contributor to various
magazines on industrial design topics, a frustrated sax player and a ferocious mountain-bike
rider. uri.pinhasi@gmail.com
Yaniv Shoshan | VP Marketing
A graduate of the department of industrial design in Hadassah academy. Yaniv has worked in
Elbit systems and IAI defining HMI, is an active reserve UAV operator, and has lectured on
related topics in and out of Israel. Yaniv is a regular contributor to numerous professional
publications on industrial design issues. b.1971, resides in Carcur and an avid rock climber in
his spare time. Yaniv.Shoshan@gmail.com
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Yael Pinhasi | COO
B.des from the department of industrial design in Bezalel academy. Yael won the "Israeli
Industrialists Organization" award for designing a children related product, and the "Israel Star"
award for designing cardboard packages while working at Du-Art studio. b.1974, yael leads the
studio's own development projects. yoolaley@gmail.com
3. WHO we are
TETRA Studio ltd. provides product design & development services to answer the
wide variety of industrial design needs of today's fast-moving industry. Our
inventive approach to design and our deep technological knowledge and
experience, combine to offer you a unique problem-solving design.
We specialize in providing innovative user oriented designs for technically
demanding products. Our creativity is always directed at facilitating the product's
economic success through great and appealing designs.
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4. WHAT we do
TETRA conducts its design process in close collaboration with professionals from
complimentary fields of design, engineering and research to ensure the best
possible creative solution to suite our client's demands.
Our services include:
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• Concept development
• Industrial design
• Interface design (MMI & GUI)
• 3D rendering and animation
• Model making
•Prototyping
• Plastics and mechanical engineering
• Electronics engineering
• Encasement design
• Patent scans and applications
• Graphic design
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8. Mammography Scanner
This device is specially designed to
reduce the natural stress of the patients,
while maintaining a comfortable work
station for the doctors.
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10. SkinScan
Developed for
MEDVISION - the
SkinScan is
a hand-held skin
anomaly scanner.
The design is user
friendly and is
currently in use in the
cosmetics industry.
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11. Acoustical diagnosis
This medical appliance was developed for
Acoustitec ltd. It allows for quick
and accurate low cost diagnosis of sinusitis
using sound analysis.
The soft silicone nose-piece offers
un-intimidating appearance as well
as low cost production, quick size
adjustment and impact resistance for the
internal electronics.
The design was presented in MEDICA 2002.
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12. Pulse Oxymeter & Regulator
Developed for AutoMed Inc. The soft
silicone finger-mounted sensor is
designed to replace existing rigid plastic
designs.
By simply pressing the sensor sides, the
opening expands to receive any size of
finger, and the unique design ensures
accurate positioning and
a comfortable fit.
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14. Protector
Developed for Rafael - the Israeli armament
development authority, the Protector is an
unmanned patrol water craft designed for
speed, stealth and power.
TETRA studio designed both the boat body
and it's remote operating station.
the system was presented at the Le Bourget
show 2003.
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15. Control Unit
A unique, modular control unit developed
for Elbit Systems. the unit is mainly used to
control UAVs and it's design offers
superior man-machine interface.
The unit is constructed of aluminum sheets
and is coated with non slip rubber-like
paint.
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16. UAV simulator
This compact trainee console is a
part of the SIMLAT UAV trainer.
Presented at UV EUROPE 2005
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17. Mini UAV – Elbit systems
Light infantry-carried UAV system designed
for over-the-hill surveillance and perimeter
security. TETRA was in charge of designing
the system's portable control station and its
GUI as well as for the design of the light,
durable and ergonomic carrying packs.
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21. Micro multimedia projector
Enhances the usability of cellular phones
and PDAs. Projects the image on table
surface or wall.
Matchbox size.
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22. Intranet Antenna
This data communication antenna was
developed for MTI wireless-edge ltd.
It was designed to be a sleek and up-to-
date computer peripheral while
not attracting too much attention to itself.
The dome-shaped base is designed to
allow quick and simple mounting to either
a wall, a desk or a window.
The design was presented in CEBIT
2003.
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25. Car safety control panel
Developed for Mobileye Inc. This is
the control panel and feedback
display of an in-car safety system
which monitors safety distances.
It is attached to the dashboard of
any car and produces audio and
visual collision warnings.
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29. OptiNum
An electro-optical bank-note
counter developed for Beyond
Technologies. the device is also
capable of high accuracy counting
of stacked sheets - from playing
cards at casinos to tickets at
railway stations.
the easy to operate, self
explanatory design is targeting
office and back-office use by non-
professional personnel.
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31. Dance Wear
This project was
done for a specific
dance number by the
'Mayumana' dance &
rhythm group in
which flashlights
illuminate
the dancer’s bodies.
the design allows for
quick and accurate
operation of the
lights, no Hassle in
putting on/taking off
and easy washing.
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32. Scuba Gear
An innovative new scuba
buoyancy- compensator
based on a technology
which enables the
automatic balancing of
the diver.
the design incorporates
improved stability, ease
of movement and simple
operation with a unique
new look.
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33. Control-A-ball
A r/c toy made of an air tight
inflatable soft PVC ball and a 4x4
vehicle driving it from the inside –
over sand, water or stairs.
The project won a scholarship
from the RAZ-RAM Foundation
in 2003.
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34. Home About Portfolio
Contact us via
uri.pinhasi@gmail.com
Yaniv.Shoshan@gmail.com
yoolaley@gmail.com
Or call us at +972-9-8851329
Contact