(1) Somnox is a soft robotic sleep aid developed by four engineers with a passion for robotics and a mission to help the world sleep using soft robotics. (2) Somnox is a soft robot the user can cuddle with in bed that regulates breathing, recognizes sleep states, provides relaxing music to fall asleep to and natural light to wake up to. (3) The founders aim to launch Somnox as a solution to sleep deprivation that affects over 40% of the Dutch population through direct sales and leasing, with goals of developing a minimum viable product and marketing materials and conducting a randomized controlled trial.
1. Soft Robotic Innovation for the best night of sleep...
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Soft Robotic Innovation for the best night of sleep...
2. It all started with four engineers with a
passion for robotics…
…and a mission to help the world sleep using Soft-robotics.
3. Meet the Incredibles.
The team behind Somnox.
Stijn Antonisse
MacGyver
Mechanical Engineer
Job Engel
King of Code
Computer Scientist
Julian Jagtenberg
Hugging Expert
Industrial Designer / Hustler
Wouter Kooyman van
Guldener
Embedded Software Wizard.
Software and Electronics
Engineer
Cum Laude Honours Bachelor’s
Degree Mechanical Engineering,
Somnox Breathing Mechanism
Developer, Motion Technology
Admirer.
stijn@somnox.nl
Bachelor Computer Science,
Front-end Native & Web mobile
applications developer, Artificial
Intelligence enthousiast, game
designer.
job@somnox.nl
Cum Laude Honours Bachelor’s
Degree Industrial Design, VAN-
MOOF Designer, AIESEC and
NAHSS alumni, Baymax lover.
julian@somnox.nl
Bsc. Computer Science. Full
stack developer, specialized in
back-end design. Entrepreneur.
Worked for large companies
such as Aegon and ASR.
wouter@somnox.nl
4. The Problem
Sleep deprivation and its consequences.
44% of the Dutch population suffers from tiredness (CBS 2009)
and that number is growing…
Current solutions require addictive drugs with nasty side effects
Lack of sleep can cause depression, lack of energy, lack of pro-
ductivity and more. (Sasai et al., 2010).
This cannot go on any longer…
6. We present,
Breathing regulation
Somnox is able to simulate
human breathing.
It adapts to your rhythm
ensuring a perfect night of
sleep
Sleep recognition
Somnox knows which state
you find yourself in. Are you
experiencing deep sleep or
perhaps REM sleep? Review
your night the next morning
using the Somnox app!
A relaxing lullaby
Somnox can lull you to sleep
at night using relaxing music.
And the next morning it can
wake you using your favourite
music.
Awake with the light of the
sun
In the morning Somnox can
wake you using the rising of
the sun.
Using a slowly brightening
light you will wake comfortably
and naturally.
somnox
Somnox is a soft sleep robot the user can take into
bed with them and cuddle, which provides the user
the following functionality…
8. The Market.
The Netherlands and beyond...
The consumer:
12% of the Dutch population uses sleeping pills which amounts to a cost of
€53,828,640 a year.
Additionally, 9.5 million euros a month on top of that is covered by health
insurances.
The Employer:
Sleep deprivation costs companies 3 to 4.5 billion euros to cover for absentees.
These numbers are growing.
These numbers correspond only to the Netherlands.
Just imagine the numbers when considering Europe or
the whole world.
Source: (Mens & Gezondheid , 2015) - (UvA Geneeskunde, 2015)
9. Competition.
Other non-medicinal solutions to improve sleep.
Somnox is the first non-medicinal solution realised as a
soft robot that gives you the night’s rest you require
10. Business Model.
The basis for a solid launch.
Somnox: B2B & B2C
Direct sales or lease.
Follow this link to view the full business model:
www.somnox.nl/BMC
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11. The Goals.
Somnox x EIT Health Launchlab
3 Goals
1. Minimum Viable Product ready to enter the market.
2. Marketing / Videos / Promo
3. Randomized Controlled Trial (Testing / validating / feedback of the first test samples)
12. Let’s keep in touch!
info@somnox.nl
www.somnox.nl
+31613999013
somnox