SlideShare a Scribd company logo
1 of 11
Download to read offline
你字做到哪 了
之幕後小 數 據篇
金萱 字型
執行製作
各位新舊朋友大家好 :D
金萱是中文字型產業的一起 重要 事件 ,我 們萬 分有幸地能參與其中。同
時,抱持著資 開放的信念 ,我 們希 望把 後台 的一些數據,以資 圖像
化(inf ographics) 的方 式, 說出 更多 金萱 背後 的故事,一同來看看是誰
與我們一起促成了 份改變 。
也希望就此機會,讓未來有 志投 入字 型產 業、 或群 集資的專案的朋友
們,都能藉此得到一點協助 。
最後再次誠 地感謝每一位 成就 金萱 的你 們。 :)
金萱、開枝散葉
敬上
在前測問卷中,
平均每十個人,
只有兩個買過正版授權字型(>_<)
但 大多數的人,
仍認為台灣有自己的字型是重要的。
98%
字型、可以吃 ?
不行,可是字型設 計 師
在實 際贊 助比中
生理男性 與女性 的比例幾乎相同
女男
遺憾地系統無法統計到多元性別QQ
• • • •
可見字型控不分性別
贊助者的性別比
在有興趣贊助的人當中
四十歲以下的人,高達九成多
前測問卷中
有贊 助意願 者的 年齡 比
(但我 們還不是實際贊助者 ∼)
在台灣的群 集集資案
累積金額 位居第 二
跟國 內其他專 案相 比
八輪滑板
金萱字型案
ATOM 2.0
割闌尾計畫
福山部落方舟計畫
屍路
太陽花學運紀錄攝影集
跟 世界上其 他字型 集資 案比 起來
是暫時領先的第一名♥
(而 且是第二 名的十 倍)
與全 世界 其他字型集資案相比
每一分鐘過去,就有60秒消失了!
就有九個人贊助
最高峰的時刻!
首日2 4小時內
每小時贊助人次
0
2800000
5600000
8400000
11200000
14000000
9/8 9/10 9/12 9/14 9/16 9/18 9/20 9/22 9/24 9/26 9/28 9/30 10/2 10/4 10/6 10/8
在集資首日,每小時
最多有 🀏多元的贊助。
而有近八成的集資金額,
來自於整個專案的前三天。
每日 贊助金額 成長
有六成的人,
選擇了24小時限定的早鳥字型方案,
佔了總集資金額的一半(55%)。
在所有回饋項目中
各贊 助項目的 比率
由 於技 術性問題,我們能得知的使用者資 仍相當有限。
所 以為 了更進一步了解使用習慣與意見、並設計出更符合使用情境
的字型,我們也希望每一位金萱的贊助者,都能花個一分鐘的時間,
完 成 份進階一點的問卷(backme .t w/ j ust fo nt de s ign)。
金 萱只 是一個起頭,而你的協助,將會成就下一個新的開始。 :)
可惜資料還是不盡齊全
執行製作

More Related Content

Featured

Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 

Featured (20)

Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 

Justfont infographic