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Teaminology
CHAT @ TCWorld, Wiesbaden, 2013
tekom
Presented by: Lena Marg and
Christian Zeh

copyright © welocalize 2013. all rights reserved. www.welocalize.com
teaminology™
A crowdsourcing application for
collaborative term and translation governance
developed @ Welocalize

Key features:
 team approach to terminology: users can vote on preferred translations,
quality is ensured through term champions
 statistics on user engagement and the frequency of their suggestions to
report on community health
 centralized platform for simultaneous term / sentence search in
Translation Memories (TMs) and glossaries
 context information through further granularity provided by metadata
 crowdsourcing for terms and for translating entire projects with a
connection into a TMS (e.g. GlobalSight)
teaminology™
Background and lessons learned
 First proof of concept 2011 – required enhancements
 Tool needs to be relevant, fun & engaging: focus on user-experience
 Right balance between simplicity (easy-to-use) and controlled
complexity (informed choices)
 Depending on use case, various groups can be engaged:
- end users
- translators
- quality managers
- product experts
- creative consultants
-…
 “It’s ok to make mistakes” – term managers can revisit choices
 Integration
teaminology™

SNAPSHOT – term governance concept
teaminology™
SNAPSHOT - terminology
teaminology™

SNAPSHOT – crowd engagement / reports
teaminology™
Global terminology management
Use case illustration
- build consistent language assets
- strong brand image across all languages and
markets
- reduce translation errors
- reduces legal liabilities
- shorten time-to-market
- reuse and retrieve terminology
- engage the supply chain
- connect to TMS and CMS
- global terminology governance across all
stakeholders
- reduce cost for terminology management
teaminology™
Harmonizing existing assets
Use case illustration
Inconsistencies
between existing
client Translation
Memories and
Termbases
Translators flag
issues as they go
along, SuperUser
fixes
teaminology™
Crowdsourcing & searches
Use case illustration

Translators across all MLVs and
languages can use 1 platform
for legacy translations, access
metadata (e.g. images),
quickly identify rejected terms
- and crowdsource entire new
sentences
No more search in offline local
TMs
Inspiration from other
languages (e.g. Do-NotTranslatables)
teaminology™

Leverage the knowledge of your experts for
better terminology
Contact

christian.zeh@welocalize.com
lena.marg@welocalize.com

Welocalize, Inc.
www.welocalize.com
Headquarters
241 East 4th St. Suite 207
Frederick, Maryland 21701 USA
[t] +1.301.668.0330
[t] +1.800.370.9515 Toll Free
[f] +1.301.668.0335
[e] marketing@welocalize.com
copyright © welocalize 2013. all rights reserved. www.welocalize.com

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2013 CHAT tcworld tekom Welocalize Teaminology

  • 1. Teaminology CHAT @ TCWorld, Wiesbaden, 2013 tekom Presented by: Lena Marg and Christian Zeh copyright © welocalize 2013. all rights reserved. www.welocalize.com
  • 2. teaminology™ A crowdsourcing application for collaborative term and translation governance developed @ Welocalize Key features:  team approach to terminology: users can vote on preferred translations, quality is ensured through term champions  statistics on user engagement and the frequency of their suggestions to report on community health  centralized platform for simultaneous term / sentence search in Translation Memories (TMs) and glossaries  context information through further granularity provided by metadata  crowdsourcing for terms and for translating entire projects with a connection into a TMS (e.g. GlobalSight)
  • 3. teaminology™ Background and lessons learned  First proof of concept 2011 – required enhancements  Tool needs to be relevant, fun & engaging: focus on user-experience  Right balance between simplicity (easy-to-use) and controlled complexity (informed choices)  Depending on use case, various groups can be engaged: - end users - translators - quality managers - product experts - creative consultants -…  “It’s ok to make mistakes” – term managers can revisit choices  Integration
  • 4. teaminology™ SNAPSHOT – term governance concept
  • 6. teaminology™ SNAPSHOT – crowd engagement / reports
  • 7. teaminology™ Global terminology management Use case illustration - build consistent language assets - strong brand image across all languages and markets - reduce translation errors - reduces legal liabilities - shorten time-to-market - reuse and retrieve terminology - engage the supply chain - connect to TMS and CMS - global terminology governance across all stakeholders - reduce cost for terminology management
  • 8. teaminology™ Harmonizing existing assets Use case illustration Inconsistencies between existing client Translation Memories and Termbases Translators flag issues as they go along, SuperUser fixes
  • 9. teaminology™ Crowdsourcing & searches Use case illustration Translators across all MLVs and languages can use 1 platform for legacy translations, access metadata (e.g. images), quickly identify rejected terms - and crowdsource entire new sentences No more search in offline local TMs Inspiration from other languages (e.g. Do-NotTranslatables)
  • 10. teaminology™ Leverage the knowledge of your experts for better terminology
  • 11. Contact christian.zeh@welocalize.com lena.marg@welocalize.com Welocalize, Inc. www.welocalize.com Headquarters 241 East 4th St. Suite 207 Frederick, Maryland 21701 USA [t] +1.301.668.0330 [t] +1.800.370.9515 Toll Free [f] +1.301.668.0335 [e] marketing@welocalize.com copyright © welocalize 2013. all rights reserved. www.welocalize.com