Google My Business

Top Google My Business posts Tips,
Tactics, Tools
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Google My Business Posts
Google My Business Posts are the best way for businesses to manage
their online presence across Google where potential customers search
for your products or services in Google Search or Google Maps.
With more than 100 million-plus monthly visitors to Google Maps alone,
there has never been a better time to rank any business on Google My
Business so that people can find your business when they search for
what you offer locally; whether that’s a real estate agent, Mortgage
broker, shop or restaurant near them.

Best Practices For Google My Business Posts
Here are some of the best practices that business owners should follow
when publishing posts on Google My Business.
1. Make sure your posts are relevant to your customers.
2. Keep your posts updated and fresh.
3. Post interesting and engaging content.
4. Be polite and respectful in your language
5. Post images and videos too.
6. Create special offer
7. Create and announce events
8. Answer customer questions
9. Add call to action to your posts
10. Above all, keep all your posts “images, text, and videos” family-
friendly. Sydney Website Design Agency

Post Types and Example Of Google My Business
Posts
We love using this as a welcome offer to business owners, Why you
may ask? it’s because Google provides at least of the followers who
claimed your offers. This is one of the top tactics that not many are
aware of or use. After you’ve created your offers post you can view, edit,
change the date range and publish it.
Now think about what can your business offer to build that initial
connection with your potential customer
What’s New Post. What’s new posts in Google My Business post you
can share everything new in your business, just remember to make it
related and enticing for your audience to interact. In what’s new posts
you have the option to add the photo or video, content, and call to
action. Sydney Website Design Agency

Smart Ideas On Making Google My Business Posts
Before you start publishing on Google My Business, you will need to
understand your customer’s needs and problems. You can do this by
surveying your customers, conducting research, and using market
analysis tools. Once you have a good understanding of your customers’
needs and problems, you can create content that addresses these
issues.
Showcasing products or services. There are a few different ways to
showcase your products or services on Google Posts. One way is to
create a video or images, that showcase your products or services to
showcase your products or services visually on Google Posts. Tell a story
about the problem and the solution you provided and what was the
outcome.

Google My Business Posts Image Specifications
When you create a Google My Business post, you can include a photo or
video to help grab attention and drive more engagement. Your photo
or video should be high quality and interesting to help people learn
more about your business.
Here is the specs for the Google post photo we have found that works
best.
Photo: 1200×900 pixels; aspect ratio must be 4:3

How Often To Post On Google Business Profile
There is no one answer to this question as the frequency with
which you post on your Google My Business profile will depend on
a variety of factors, including your business type, industry, and
target audience. However, we generally recommend posting once
or twice a week.
It’s not only Google but all search engines and social media love
good quality content. if you have the manpower, resources to
write a GMB post once a day do it. Remember what they say?
Content is king…

Scheduling Google My Business Posts
Now that you know how to use Google My Business, it’s time to start
planning your posts, schedule your Google business profile posts.
Schedule GMB post in a spreadsheet is easy, the best way to make sure
your posts are effective is to schedule them in a spreadsheet. To do this,
create a table with the following columns: Title of GMB post, Short
description of the post, and call to action to your landing page.
Once you created your table, you can start filling in the spreadsheet
using the business post ideas mentioned above.
You can also take advantage of tools to schedule posts for your Google
My Business profile.

My Business Posts Insights in Google Profile
Manager
Google My Business Posts Insights is a feature that allows you to see
how your posts are performing. You can see how many people saw your
post, how many people engaged with your post, and how much reach
your posts had.
This feature is really helpful for businesses because it allows them to see
what content is working and what content isn’t. You can use this
information to create more of the content that is engaging with your
audience, and less of the content that isn’t resonating.

Google My Business changed to Google Business
Profile
Google My Business is being replaced by Google Business Profile. The
goal of this transition is to help people find more relevant information
when they are looking for local, small businesses. With this change,
businesses will be able to manage their information on Google Maps
and search results with greater accuracy.
Google Business Profile is designed to provide people with more control
over how their info is shared across the web. Businesses will be able to
manage their business info, upload photos and videos, and respond to
reviews without having to log into their GMB account.

Important Tips for Google My Business Posts
Three Stages of my business post status, If you post it’s taking time to
upload be patient because it’s processing the checks before displaying
your post publicly on GMB Post.
Google may check your article to verify that it adheres to Google’s posts
content policy before your post gets uploaded.
Live Posts: Customers can see the post on search results, Google Maps,
and the post appears in Google My Business profile.
Pending Posts: Pending Status is yet to be verified. Search results and
Google Maps don’t display pending posts.
Not approved Posts: If the post is not approved by Google, it will not
show up on Google search or Google map. There will be an icon next to
the post indicating that the content did not get approved because it
didn’t meet Google’s policies.

Google My Business Posts Conclusion
We covered how posts in Google Business Profile are an essential
digital marketing tool for generating leads, gaining more clients,
helping search ranking, getting more website visits, brand awareness,
and much more… We covered which post type how to create post or
update posts even schedule a new post in GMB Profile.
We got to cover parts of the Google My Business post and how GMB
listing can help local businesses share their business information or
knowledge and directly communicate with their customers and build
rapport.
You can always hire a professional to manage your business google so
you can focus on what you are best at without the need to know all
Googles guideline. This method will help you increase your website
traffic and convert more visitors into customers in a shorter time frame.

Google My Business

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