The Women's Therapy Center (WTC) is a nonprofit organization founded in 1979 that offers affordable therapy and training for therapists. WTC provides over 300 therapy sessions per month using a relational therapy model. It serves a diverse population including women, transgender individuals, adolescents, and couples. WTC also offers a two-year training program for therapists. It is seeking funding to expand services and develop sustainable funding sources to continue its mission of providing accessible mental healthcare.

1. Helen Hansel| Executive Director|510.524.8288
ed@womenstherapy.org| www.WomensTherapy.org

2. The Womens Therapy
Center (WTC) is an
incorporated 501 c(3)
organization founded in
1979 to offer affordable
therapy and comprehensive
professional training to the
San Francisco Bay Area.
WTC: Who We Are

3. WTC offers a two-or-three-year
training program to therapists
interested in the relational therapy
model. The therapists in our training
program provide therapy to adult
women, trans/gender non-
conforming adults, adolescents and
couples of all genders. Service is
provided at sliding scale rates, and
WTC is committed to offering
affordable services for individuals of
all income levels.
WTC: Who We Are

4. WTC was initially conceived
by two Berkeley
clinicians, Nina Ham and
Jane Loebel, in
1979, specifically to create a
training site that offered an
alternative to existing
models of teaching
psychotherapy.
WTC: Our Origin Story
WTC became a non-profit corporation in 1985 and
the training program expanded over the years,
eventually including couples, adolescents and
transgender individuals.

5. Women are 11% more likely to
experience anxiety disorders and
7% more likely to experience
mood disorders.
Women also traditionally have
more limited access to mental
health services, particularly in
low-income communities.
WTC: Why We Matter
57.4% of individuals will
experience a mental disorder
in the course of their lifetime.

6. • Development and implementation of a
clinical training program with a focus on the
unique issues relevant to the female
therapist-female client dyad.
• Integration of feminist and egalitarian ideals
with sound clinical theory and technique.
• Provision of accessible and affordable
therapy to a diverse client population.
• Organizational culture reliant on the active
participation of all constituencies to create
a vital training program, socially responsible
client services, and a meaningful
community.
WTC: Key Principles

7. WTC provides over
300 mental health
care sessions every
month, or over
7000 per year.
WTC: What We Do
Our client sessions are provided by the 24 agency therapists enrolled in
our training program each year. Our agency therapists are supervised by
over 40 seasoned clinicians who provide their time pro-bono. WTC runs
on volunteer time contribution and donor/member support, with the
exception of three part-time administrative staff members.

8. We provide our mental health services to a diverse
group of clients, with diverse needs.
WTC: Who We Serve, 2011-12 Fiscal Year

9. WTC: Who We Serve, 2011-12 Fiscal Year

10. WTC’s average client does not exist- we
serve women of varied ethnicities,
gender identities, sexual orientations,
ages and walks of life, as well as couples,
adolescents and transgender
individuals.
The common thread among our clients
is that they have either been
traditionally denied or had limited
access to this type of healthcare and
would require some financial subsidy to
be able to afford market-priced therapy.
WTC: Our Average Client

11. WTC: Volunteer-Run, Community Supported
Our faculty are
incredibly dedicated; to
call them ‘volunteers’
would be a dramatic
understatement of their
meaning to WTC’s
mission and tangible
work in the community.
Our faculty make it
possible for WTC to
provide the services we
provide and to continue
advancing our mission
within our community.

12. WTC: Volunteer-Run, Community Supported
WTC faculty charge an average professional rate of $132
per hour outside their work at WTC, and give an average
of 7 hours per month. Our average faculty member has
been with WTC for 11 years.

13. • Our training program is
currently training 24 therapists.
• Each therapist sees clients that
they build a relationship with
and can continue to serve once
they leave WTC.
• Agency therapists in training
can begin building their
practice at WTC, while accruing
credit hours and learning skills
from our expert faculty.
• Our agency therapists are of
diverse ages, races, gender
identities, ages and sexual
orientations, much like our
client base.
WTC: Our Training Program
WTC offers a Two Year Program in Relational
Psychotherapy and a one year Advanced Therapy
Program (ATP) aimed at graduates of the Two Year
Program, as well as licensed or nearly-licensed
clinicians. Each agency therapist works closely
with two faculty supervisors throughout their
time at WTC.

14. • WTC has prioritized recruiting a
racially diverse group of
therapists to best serve our
community.
• Since 2010, over half of our
agency therapists are women of
color.
• We strive to foster a training
environment where dialogue
about oppression, internalized
oppression and privilege is
encouraged.
• Our commitment to diversity is
directly related to the service
we provide to our clients- we do
not believe you can treat
individuals an understanding of
their cultural environment.
• Therapists who graduate from
our programs will enter into
private practice, providing a
long term resource for the
community.
WTC: Commitment to Diversity
Funding for diversity training
is an organizational priority.
Currently, the majority of our
volunteer faculty are
European-American, and we
are actively striving to change
these demographics.

15. Aside from training and
direct client
services, WTC also
offers membership to
local therapists and
hosts events and
support groups, as well
as producing original
programming relevant
to the community.
WTC: Organizational Structure
WTCBoardofDirectors,
JudithNoel,Chair
Clinical and Executive Directors.
Elena Moser and Helen Hansel, who
organize and supervise the
Volunteer Faculty.
Volunteer Faculty, who supervise
Agency Therapists enrolled in WTC’s
training Program.
Agency Therapists, who provide
relational therapy sessions to WTC
clients.
WTC clients, who are served by WTC
Agency Therapists.

16. WTC also hosts events, puts on original educational
workshops and other programming, and provides a
membership program to local therapists, which offers
perks such as listing in our directory, discounted ticketing
rates to our events and member-exclusive functions.
WTC: Our Community
The WTC facility moved
from our El Cerrito location
in 2010 and is now centrally
located in downtown
Berkeley, across from
Berkeley High and the
Berkeley City Hall.

17. Notable Events, Groups and
Workshops, 2011-2012
• Workshop and lectures:
Fear of Fat Series
• Transgender client service
clinical training
• Diversity training and
facilitated faculty/agency
therapist discussion
• Lecture and group: Gender
transitions throughout the
life cycle
• Clinical Case Seminar:
Working with gender
creative children and their
families
WTC: Events and Other Programming

18. Elena Moser, Clinical Director
Elena Moser, LCSW has been affiliated with the
Women's Therapy Center since 1996 when she
joined the Teaching and Supervising Faculty, and
has been the Clinical Director of the Agency since
2004. Since graduating from UC Berkeley with an
MSW in 1982, and becoming licensed in 1985,
Elena has supervised and taught beginning
psychotherapists at UC Berkeley's Counseling and
Psychological Services, the Gay Counseling
Program, The Pacific Center for Human Growth,
the Psychotherapy Institute, Berkeley Mental
Health, and The Wright Institute, in addition to
the Women's Therapy Center. Elena oversees both
the Two-year Training in Relational Psychotherapy,
and the one year Advanced Therapy Program.
WTC: Our Clinical Team
Volunteer Faculty
Jane Ariel, PhD, Leslie Bell, PhD, LCSW , Mary
Bradford, PhD, MFT, Joanna Wise
Bradman, LCSW, Maria Pilar
Bratko, MFT, Robin Butler, MFT, Margie
Cohen, LCSW, Susan Diamond
Moore, LC, SW, Shannon
Dubach, PsyD, MBA, Robin Fine, PhD, Debra
Gajer, LCSW, Frayda Garfinkle, MFT, Sharon
Gregory, MFT, Marianne Gunther-
Murphy, MFT, Sharon Haase, MFT, Linda
Hammond, MFT, Wendy Heffner, MFT, Melissa
Holub, PhD, Richelle Jacobs, MFT, Elsa
Johnson, PhD, DMH, SJ Kahn, MFT, Sarah Kim-
Marchant, LCSW, Keiko Lane, MFT, Esther
Lang, MFT, Mary Ann Leff, MFT, Esther
Lerman, MFT, Janet Linder, PhD, LCSW, Debra
Lyman, LCSW, Audrey Martin, MFT, Valory
Mitchell, PhD, Elena Moser, LCSW, Karen
Naifeh, PhD, Lonnie Prince, LCSW, Desiree
Reitknecht, MFT, Meira Salman, MFT, Linda
Shapiro, MFT, Lili Shidlovski, MFT, Deena
Solwren, LCSW, Jennifer Sterling, MFT, Debra
Tayleur, MFT, Taryn Thomas, MFT, Nancy
Ulmer, LCSW, Catherine Valdez, MFT, Whitney
van Nouhuys, MFT, PhD, Sharon Wells, MFT
Marguerite Wilhite, LCSW

19. Helen Hansel,
Executive Director
Helen Hansel, MFT has been the Executive
Director at the Women's Therapy Center (WTC)
since 2009. She brings over 20 years experience
as a non-profit administrator and clinician. Her
passion is program planning and development;
thinking creatively about how to bring quality
and personalized psychotherapy services and
training to the greatest number in need with
limited resources. One of her proudest
professional accomplishments to date was
leading the development of a multi-disciplinary
interview center in Contra Costa County, a child
friendly place for children to be questioned by a
trained interviewer about allegations of abuse.
For this and her other child advocacy work in
the County, Helen was awarded the Warrington
Stokes Award in 1996.
WTC: Our Administrative Team and Board of Directors
Board of Directors
Judith G. Noel, Chair
Natasha Distiller Elsa
Johnson Mary Ann
Leff Renetia
Martin Margarita Molina-
Hinkley Angelina
Strosahl Nancy
Turak Liberty Velez

20. WTC is moving toward accomplishing the following goals
and hopes to secure funding to help us achieve our ongoing
mission and community work.
• Maintaining the ethnic diversity of clients and Agency
Therapists and increasing the ethnic diversity among
our Faculty, Staff and Board.
• Continuing to provide sliding scale therapy to
underserved, diverse local populations.
• Providing industry thought-leadership through original
programs, workshops and educational events.
• Expanding services to include regular support groups,
including those for seniors, parents of transgender or
gender creative children and teens.
• Partnering with other non-profits and business entities
to expand service and programming, including Berkeley
High and the City of Berkeley’s Sex Trafficking Task Force
and Peace and Justice Commission.
WTC: Where We’re Going

21. WTC makes a positive, holistic impact on the
community, offering key resources in a variety of ways:
WTC: Key Impacts
• Offers quality relational
therapy to community
members.
• Provides mental health
care at sliding-scale rates,
allowing traditionally
underserved populations
access.
• Trains therapists for one,
two or three years.
• Provides industry thought-
leadership through
programming and
educational events.
• Collaborates with
organizations to provide
community resources.
• Supports political causes
and actions that are
aligned with our social
justice mission.

22. Total financial
value of volunteer
faculty
contribution:
$476, 784, every
year.
Over 7200 therapy
sessions provided
to clients every
year
301 hours of
volunteer faculty
time every month
24 Agency
Therapists
43 Volunteer
Faculty Members
3 Paid Part-Time
Staff Members
Over 150 Members
5 large educational
events/workshops
every year
Average length of
faculty
involvement with
WTC: 11 years
Contributed by
donors in fiscal
year 2011-2012:
$40,000
WTC: By The Numbers

23. WTC is seeking $150K in
private and public grant
funding to fund strategic
expansion, further
development of our staff and
programs, creation and
implementation of sustaining
supporter program and
cultivation of our current
donor and member base.
WTC: Strategic Direction and Funding Needs
Funding will support:
• New development
director position and 2
new administrative hires.
• Acquisition/rental of more
space to see clients and
host groups.
• Development of more
original programming.
• Staff and faculty trainings,
including on issues of
diversity.
• Implementation of
essential systems, such as
an intake database and
similar.

24. WTC faces a core issue with our
model for service provision:
Our average client session costs the
agency $51, but the average client
pays $39.
WTC must effectively raise the
additional $12 necessary to subsidize
each session, as well as funding for
any additional programming or
resources we provide to the
community.
WTC: Building Infrastructure

25. We are seeking funding to help us
develop sustainable support through our
own community and expand our service
offering to the wider Bay Area.
We are committed to continuing to
provide affordable therapy to
underserved communities, but currently
lack the organizational infrastructure to
build/seek the sustainable funding
sources necessary to supplement our
service model.
WTC: Building Infrastructure

26. With secured grant and private
donor funding, WTC will focus on
development of the non-service
resources we provide, including a
more comprehensive membership
program and more in-depth
programming. We will also focus on
become more visible in the
community, with original content
production and development of a
web community built around our
website and blog. WTC has a great
reputation in the Bay Area, and we
want to capitalize on our momentum
in this area to strategically expand
our mission and programming.
WTC: Resource and Visibility Development
Funding will support:
• Update of website to a
content management
system (CMS), which will
support a web community
of our members and other
interested parties.
• Marketing materials
development including a
public annual report.
• Launch of YouTube
channel, Google Adwords
grant, and managed social
media presence.
• Community
outreach, including to the
Teen Center and Berkeley
High School.

27. WTC: Strategic Planning
WTC’s Strategic Planning
Committee has developed a
24-month strategic plan that is
in the early stages of
operationalization.
Currently, much of the plan is
dependent on funding growth
and includes detailed steps on
rolling out both funding-
dependent components and
currently-implementable
components.
Strategic Plan
Includes:
SWOT Analysis
Marketing Plan
Measurable goals
for all committees
Process for data
collection
Financial goals and
targets

28. WTC faces a unique challenge in the coming
months and years: though we have historically
been a woman-centric organization and identify as
a feminist non-profit, we are wrestling new
notions about the gender binary. Currently, our
organization serves and trains women and gender
non-conforming people. As an organization, we
are in dialogue about how to be more fully gender
inclusive while maintaining our reputation and
identity of serving the unique needs of women.
These conversations have been guided by a small
committee which includes our Clinical Director
and longtime participants of WTC. It’s a time of
substantial change for WTC and though it can feel
painful and confusing, we feel confident our team
can navigate the changing climate and our
evolving presence with sensitivity and aplomb.
WTC: Our Evolving Mission

29. • WTC provides over 300 client sessions per
month and our revenue is primarily generated
through service fees.
• We have a small, but committed donor base.
• WTC also makes money from membership
fees, though this accounts for a minimal
amount of our yearly revenue.
• We look forward to developing sustainable
funding sources and expanding our donor base.
• Detailed financial statements available upon
request.
WTC: Our Financial Model

30. • WTC received over 400 client inquiries between
January and April of 2013.
• There is enormous need for our services, but we lack
the resources to meet the needs of the community
at our current scale.
• Of the 400 inquiries received in the first quarter of
2013, WTC was only able to serve 100 clients.
• Additional funding is needed for a second clinical
Program Manager to oversee more therapists in
training.
• Funding is needed to subsidize clients who cannot
afford our lowest current rate of $25.
WTC: Meeting Community Needs, Limited Resources

31. 30%
7%
5%
20%
10%
8%
20%
Part Time Development
Director (will raise own salary
after Year 1)
Marketing
(Print, online, materials
development)
Website Redesign and
Development of Web
Community
Part Time Administrative
Associate
Costs of additional space for
service
Development of programming
WTC: Funding Needs and Uses, $150K for 2014-2015 Fiscal Year

32. We believe that all women, and all
people, deserve access to quality mental
health care, regardless of income level or
lack of traditional access channels.
We believe that talk therapy provides a
deeply empowering experience that can
help people from all walks of life learn
skills to capably, healthfully navigate a
difficult world. WTC is profoundly
committed to providing these service
affordably and comprehensively, raising
awareness of their importance and
providing attendant resources to the Bay
Area community.
WTC: Our Vision For Mental Health in the Bay Area

33. We are seeking funders who
believe in our mission and our
management team, who want to
help the Bay Area become
happier, healthier and more
competent. Please consider
joining our mission and work
today.
WTC: An Investment in Bay Area Mental Health