Social Media: The New Frontier - How the Use of Social Media Drives Real Business Results

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This webinar shares strategies that leverage social media platforms like Twitter, Facebook and LinkedIn to drive real business results. Learn how to develop a customer pipeline with low acquisition expense, build strong brand recognition and protection, keep your customers and groom them into long-term advocates, and make the most of your payments strategy.

To hear the audio associated with this webinar, please visit our website: http://info.vindicia.com/Archived-Webinars-Social-Media-The-New-Frontier.html

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  • Harry Potter is a trademark™ of Universal Studios.
  • Social Media: The New Frontier - How the Use of Social Media Drives Real Business Results

    1. 1. Social Media – The NewFrontierHow Social Media Can Drive BusinessResultsScott TiveyPresidentCNP-Solutions, LLCMichele TiveyDirector of OperationsCNP-Solutions, LLC
    2. 2. Revenue Revelations – Best practices for the digital economySocial Media – The New FrontierIntroduction: Social Media Marketing & Revenue– In 2011, ALL Internet Advertising generated $16.9Bin revenue.– In 2012, Social Media Advertising ALONE,generated $31B in Revenue.0102030402011 2012Marketing “Spend”GlobalRevenuesEloqua.com, “5 Ways Social Media can drive revenue”, 10/26/11.
    3. 3. Revenue Revelations – Best practices for the digital economySocial Media – The New FrontierReach Out & Touch “A Bunch Of Someones”!– Linked-In: Groups, Discussions, Being The Expert– Twitter: How using 140 FREE characters can work magic!- Self Promotion:- Partner Promotion:- Re-Tweet:
    4. 4. Revenue Revelations – Best practices for the digital economySocial Media – The New FrontierUse Top Influencers To Your Advantage– Venture Capitalists, Money Makers– Celebrities, Pitch People– Bloggers, Driving Conversations- Change your business reach, spurs additionalconversations with others.- Harry Potter Movie Marketing ExampleHarry Potter is a trademark™ of Warner Brothers Studios.
    5. 5. Revenue Revelations – Best practices for the digital economySocial Media – The New FrontierLead Generation– Mine “information” not data- Voyeur what your customers are doing, seeing, saying- Who are they talking to- What are they interested in (following)- Where they spend time and money- What is your competition up toConclusions– Opportunity to drive revenue from Social Media– Millions get to “see you” with little or no investment– Drive conversation with influencers and promote the brand
    6. 6. Questions?Email us:webinar@vindicia.comVisit us:Blog: vindicia.com/blogCommunity: community.vindicia.comTwitter: @VindiciaWebsite: www.vindicia.com

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