2. Managers who are skilled at
executing clearly defined
strategies are ill equipped
for out-of-the-box thinking
3.
4. If you tackle business innovation
systematically-rather than hoping
people will get creative during an
“innovation jam” or a special
offsite-you improve the odds of
success
13. By thinking through what
implications the five patterns
hold for their businesses,
companies can find ways to
engage more fully with the
digital econom-and cash in on its
promise.