Reasons Why We Are One of The Top US HISPANIC DIGITAL Innovator

1. Innovators
Reasons Why We Are
One of The Top
US Hispanic Digital
Oct – 20017

2. We are
the owner of the technology
(no brokers, no resellers)
We have
direct relaConship with the media
(we don’t buy inventory in AdNetworks,
we hardcode the website and/or use a direct tag)
We are
100% Video specialized
We have
100% Hispanic content
Video Slider
Video In Content
Video Pre-Roll
Video Pushdown
Video Page Under
Video Content MarkeCng
Video InBanner
Video Big Player

3. We are
the owner of the technology
(no brokers, no resellers)
We develop 100% of our en5re
ads unit in-house
Our company has a team of
professional developers, specialized in
special units and offers technical
support 24 hours a day all week.
Our experienced professionals come
from recognized companies around
the world.
This is one of the reasons why we pay the maximum
revenue to the publisher

4. We have
direct relaCon with the media
(we don’t buy inventory in AdNetworks,
we hardcode the websites and/or use a direct tag)
and 200 more ..

5. We are
100% Video specialized
Video Slider
Video In Content
Video Pre-Roll
Video Pushdown
Video Page Under
Video Content MarkeCng
Video InBanner
Video Big Player

6. Video Slider
Is all about Performance
• VCR
85.06% (benchmark 70%)
• Viewability
76.9% (70% Benchmark)
• Failed Impressions
1.5% Fraud Rate (3% benchmark)
Reported by IAS Integral Ad Science

7. Video In Content
Video unit embedded into the middle of editorial arCcles
for opCmal user experience. The video plays when visible
on user’s screen, pauses when user can’t see it onscreen;
resumes when in view again. In our version 2.0 the video
will follow the user in the page for a opCmal VCR and
Viewability

8. Video Pre-Roll
• Is all about control the environmental.
With our Pre-roll we control the content before and
a`er the ad. In our version 2.0 the video will follow
the user in the page for a opCmal VCR and Viewability

9. Video Content MarkeCng
• It’s all about our Top
of the line
producCon team.
• Our producCon
team get the first
place in Portada-
Online, prize: Top
LaCn Online Video
Campaign
• The video will look
and run like a naCve
video content with
our media partners
Our produc5on Team
Our product and media

10. Video Page Under
• This format is a page that
appears behind the
website. It only appears
when the user closes the
browser window. This
format is popular
because of its visual
impact. The format
allows publishers to get
high CPM's. Many
publishers have realized
that this format is well
paid and do not clueer
their website. Unlike the
pop-up format, which will
open in a new page over
your site, the site-under
format will be shown
when the user has
finished surfing on the
website, as it is located
behind your page.
GeoTarget: USA and
LATAM
Example:
www.gaCtosonline.com

11. Video Pushdown
• This format is a Expandable Auto play Video Pushdown Banner that is
highly interacCve, and provides impacgul branding and direct-response
opportuniCes. This premium posiCon ad unit invites our passionate
audience to take acCon. The video length up:30 , User iniCated audio
and Close bueon on upper le` corner.

12. Awards
2017
Top LaCn Online Video Campaign
2016
Top Digital Innovator (Finalist)
PREMIER Google Partner

13. Our Sales Team
Vicente Jubes
CEO
vincent@laCnongroup.com
Miami, Fl
Alessandro Alvino
Senior Sales Director
alessandro@laCnongroup.com
Miami, Fl
Linda Ramirez
VP Business Developer
ramirez@laCnongroup.com
Buenos Aires - ARGENTINA
Veronica Lugo Blanchard
Sales Director
veronica@laCnongroup.com
Caracas - Venezuela
Ernesto Guevara
Sales Manager
ernesto@laCnongroup.com
COLOMBIA - Cartagena
Yulianni Torres
Senior Sales Manager
ytorres@laCnongroup.com
Sales Support - Miami Office
Nilda Padron
Sales Manager
npadron@laCnongroup.com
Sales Support - Miami Office
Maria Alejandra Diez
Sales Manager
mdiez@laCnongroup.com
Sales Support - Miami Office

14. LaCnOn Offices
Miami, Fl
USA HQ
Caracas
Venezuela
Buenos Aires
ArgenCna
Cartagena
Colombia