Export Path is a trade development program managed by Vertical Optimization, LLC that aims to help micro, small and medium enterprises gain access to US and regional markets. It is a public-private partnership involving various domestic and international organizations. Export Path assists exporters through a phased process from product conception and development to financing and marketing in the US, focusing on products in categories such as food, health/beauty, giftware, and commodities.

1. About Us Contact Export Path
Export Path is a trade develop- All interested exporters may contact an
ment program developed and Export Path representative at any one of
managed by Vertical Optimization, our offices.
LLC. It is a public-private partner-
Export Path Corporate Office
ship that has one singular objective - Vertical Optimization, LLC
to assist micro-, small and medium 817 Silver Spring Ave., Ste. 200
Silver Spring MD 20910 USA
enterprises (MSME's) gain effective
Tel: + 1.202.370 6165
access to the US & regional markets. Toll Free: + 1.888.506.3265
Fax: + 1.610.300.6165
Export Path accomplishes this in a
URL: http://www.export-path.com
phased process. Export Path is Email: support@export-path.com
…….From Our Doorstep To Prosperity
truly a public-private partnership
that involves Vertical Optimization,
Want To Export Your
LLC, Digital Threshold, Oyivo Products?
GHANA
Exchange, African Copyright Vertical Optimization (Ghana) Ltd. ….Help Has Arrived!
Registry, NGO’s, commercial banks, JB Plaza (2nd Floor)
GIMPA-Achimota Road
export-import banks, export devel- Westlands, Accra. Ghana
opment agencies and the Embassies
of several countries. The initial Tel: + 233 (0) 21 928 231
thrust of the program is Africa (with Tel: + 233 (0) 26 2 EXPORT
(397678)
a pre-emphasis on AGOA-eligible
countries) and the Caribbean Com- Tel: + 233 (0) 26 VO GHANA
(86 44262)
munity. Export Path assists exporters
E-mail: ghana@export-path.com
from product conception through to
marketing in the US. The program
also assists in regional trade.

2. How It Works Eligible Products/Categories More About Partners
Export Path [TM] helps you export your products. It is a
 Literature & Oyivo Exchange, is an online
partnership between various (domestic & international)
Entertainment platform that markets products
organizations to help you with three key areas of the ex- from African companies in the
Books//Music//Movies// US and beyond.
port process—product & market development, export
Games & Toys // [http://www.oyivo.com]
financing, and sales & marketing of products. Export Path Musical Instruments
takes a phased and disciplined approach to the export ACR, provides assistance with copy-
__________________________________________ right registration in the US. ACR helps
development process. Here is how the program works:
Intending exporters may undergo a capacity building exer-
 Food & Ingredients protect the intellectual property rights
of authors (books, music movies). This
General Foods//Spices & Condiments//Drinks & Beverages// helps ward off piracy and helps with
cise (covering product design, quality management, e- Teas, Coffees & Delights//Desserts & Specialty Items sales of legitimate copies.
commerce, the export development process, etc.) to get _____________________________________________________
them ready to start thinking about exporting.  Health & Beauty Digital Threshold, provides web
design, digital publishing & content
In Phase I, exporters submit their product samples to our Hair//Facial//Body// distribution, internet marketing &
Dental//Topicals// direct-mail marketing services.
Washington, DC office where we test & (re-)design the Soaps//Lotions// [http://www.digital-threshold.com]
product to meet US consumer preferences. We also de- General Applications
velop a market intelligence report that identifies buyers for
__________________________________________
the products. As part of this process, the product is also Our Partners– Ghanaian Side
 Giftware & Lifestyle
subject to necessary registration and regulatory approvals.
Interiors//Decorations//Art//Visuals//Pictorials//
Export Path also provides every exporter with a func- Cookery//Travel//Languages//Jewelry//Specialty Items.
tional web site, to enable them advertise their business. __________________________________________ ATAG is one of Ghana’s leading develop-
ment organizations. ATAG assists very small
 Commodity & B-to-B Products: businesses and entrepreneurs to develop partner-
At the end of Phase I, exporters have a concrete export Where there is a good fit, Export Path assists with developing ships and relationships to export their products.
opportunity (well designed product, identified buyers, markets for bulk, industrial, or natural resource-based
commodity-type products. For more information, contact
regulatory approvals, functioning web site, etc.) which your local office.
they may present to our export financing partners in Phase National Board for Small-Scale Indus-
II for funding. (The process is designed to be easy and tries (NBSSI) is the principal agency for
development of small industries and com-
seamless.) Phase III involves the inspection, shipping and Managing Partner panies in Ghana.
actual marketing of the products in the US or other desig-
nated market. Storage, marketing & distribution support in
Ghana Export Promotion Council
the US are also provided to clients. Export Path is an (GEPC) is the principal government
agency for the promotion of Ghanaian
end-to-end trade development support program.
exports.
The bottom line: Export Path helps you develop your The Copyright Office provides copy-
Vertical Optimization, is the managing partner of
products and helps you market them in the US and be- right registration and validation. The
Export Path. VO is a product & business development
Office also assists with development of
yond. For more information please visit our web site: firm assisting companies to develop new products and to
intellectual property rights in Ghana,
enter new markets. [http://www.vo-llc.com]
http://www.export-path.com or call your nearest office and the management of such rights.