How to influence good design within an inflexible business, resistant to change! - Leah Ryz | UXRiga 2016

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In her UX Riga keynote, Leah was sharing some of her own personal experiences, including failures and successes and providing some practical advice for UX designers that are eager to change the world but feel a bit like they are bashing their heads against a brick wall of an inflexible business, resistant to change.

Technology

How to inﬂuence good design
within an inﬂexible business,
resistant to change!
Leah Ryz

• Business ﬁrst users last
• No appetite for research
• Focussing on quick wins
Challenges =

Could
Must
Should
Won’t
MoSCoW
Prioritisation
of Requirements
Have
Have
Have
Have

How to influence good design within an inflexible business, resistant to change! - Leah Ryz | UXRiga 2016

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