This slide deck showcases how you can begin to take advantage of the cloud’s lower costs by integrating cloud storage into your infrastructure strategy in preparation for a hybrid - or even fully cloud-based - environment.

1. Cloud Storage:
The Path to Cloud Infrastructure
Google confidential | Do not distribute

2. Traditional Enterprise Storage
Migrate To
New System
Update
software
Estimate Demand
Retention / Compliance
Offsite Vaulting
Data Encryption
Backup/Disaster Recovery
Evaluate and
Procure New
System
Operating System
Hardware
Security
patches
Power/Cooling/Bandwidth
Upgrade
hardware
Google confidential | Do not distribute

3. Cloud Computing Growth Areas
40% of users already use
cloud storage, but it’s
projected to be the area of
greatest growth
© 2013 TwinStrata Inc. | CONFIDENTIAL
2012

4. Google Supports Massive Scale
Search
YouTube
Android
G+
1B Searches/Month
>25% of F500 (GSA)
72 hours of video uploaded
per minute
1.3M+ activation per day
500M+ accounts;
135M+ active in stream
Apps
Chrome
Maps & Earth
Cloud Platform
425M+ Gmail
310M+ browser users
1B+ downloads; 200M+ mobile; 10M+
activations on iOS
1M+ apps; 250K+ developers
Google confidential | Do not distribute

5. For the past 14 years, Google has been
building out the world’s fastest, most
powerful, highest quality cloud
infrastructure on the planet.
Google confidential | Do not distribute

6. 1.7B views and counting...

7. Google's Global OpenFlow Network
Globally connected data centers, fiber network, peering relationships
Google confidential | Do not distribute

8. Investing In Our Cloud
$2.9B in additional data center investments worldwide
Google confidential | Do not distribute

9. Google Innovations in Software
MapReduce
2002
2004
GFS
Dremel
2006
Big Table
2008
Colossus
2010
2012
Spanner
Google confidential | Do not distribute

10. The Google Cloud Platform is us,
productizing the same infrastructure that
we use to build Google.
Google confidential | Do not distribute

11. Google Cloud Platform
Compute
Storage
App Services
Compute Engine
Cloud Storage
BigQuery
App Engine
Cloud SQL
Cloud Endpoints
Cloud Datastore
Caching
Persistent Disk
Queues
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12. Use Cases Driven by Requirements
© 2013 TwinStrata Inc. | CONFIDENTIAL

13. Cloud Storage
Google confidential | Do not distribute

14. What is Cloud Storage?
Cloud Storage allows you to store,
access and manage your unstructured
data on Google's infrastructure.
Huge Storage Capacity
Cost
Speed
SLA
Security
Support
Cloud Platform

15. Cloud Storage
Features and Value
• Strict SLA
• Enterprise Support
• Competitive Cost
• S3 Compatible API
• Military Grade Encryption
• Access Control
• Version Control
• Resumable Transfers
• Storage Policies
Google confidential | Do not distribute

16. Google Storage Classes
Cloud Storage
Durable Reduced
Availability Storage
speed
speed
availability
availability
durability
durability
cost
cost
Cloud Platform

17. Great, your data is in the cloud.
Now what?
The Google Cloud Platform is us,
productizing the same infrastructure that
we use to build Google.
Google confidential | Do not distribute

18. Cloud Storage is Integral to Google's Cloud.
Import/Export
Google confidential | Do not distribute

19. BLOCK AND FILE STORAGE ON GOOGLE CLOUD STORAGE
Storage + Tape
Servers
Desktops / Laptops
Mobile
Storage
Gateway
Company Network
GOOGLE

20. Getting Started with Cloud Storage
Of organizations currently
using or planning to use cloud
storage, Backup/DR is
the most common use case,
and often the first.
© 2013 TwinStrata Inc. | CONFIDENTIAL
2012

21. Why Move Beyond Traditional Storage?
• Improved Offsite Data Protection
o Inaccessible backups
o Unprotected data
o Prohibitively expensive disaster recovery
• Simplified Capacity Management
o On-premises space constraints
o Endless provisioning requirements
o Skyrocketing maintenance & Forklift upgrades
• Consolidate Multi-Site Maintenance/Management
o Disaster recovery site
o Remote/branch office storage
© 2013 TwinStrata Inc. | CONFIDENTIAL

22. Why Do You Need TwinStrata?
Seamless integration
Cloud storage presented as iSCSI or SMB/SMB2/CIFS
Performance
Dynamic local cache ensures most frequently accessed data has
local performance
Optimization
Data reduction, bandwidth throttling/scheduling minimize impact
to WAN
Security
256-bit AES encryption and local key management protects data
in flight and at rest
© 2013 TwinStrata Inc. | CONFIDENTIAL

23. CloudArray Cloud-Integrated Software
ON-PREMISE
APPLICATIONS
GOOGLE CLOUD
STORAGE
CloudArray®
Software
Unified Storage
•
•
iSCSI/NAS
No agents
Encryption
Backups
•
Archives
Secondary
Storage
23
Data Reduction
iSCSI / NAS
Files
Volume-Based
Dynamic Cache
Bandwidth
Controls
© 2013 TwinStrata Inc. | CONFIDENTIAL
In-Cloud
Snapshots
Encryption
Auto Backup Instant
& Upgrade Recovery
AES 256-bit
Local Caching
API
•
Performance
tuning
WAN Optimization

24. What Makes CloudArray Unique?
§ Block and file access to cloud storage (SAN and NAS)
•
•
Operates like a mid-range storage array (i.e. EMC/NetApp)
Virtually unlimited capacity
§ On-demand Disaster Recovery
•
•
Over 90% savings versus traditional or hosted DR solutions
Fast, optimized recovery with no need for a secondary site
§ Downloadable Software
•
•
•
CloudArray software is simple to trial in minutes
Optional hardware platforms
Ideal for any physical, virtual or in-cloud environments
© 2013 TwinStrata Inc. | CONFIDENTIAL

25. CloudArray Value
We make it simple
§ With a comprehensive, pay-as-you-go
solutions that includes
•
Cloud storage
•
Local storage
•
CloudArray software
•
On-demand DR
§ For a single monthly subscription
© 2013 TwinStrata Inc. | CONFIDENTIAL

26. Value
Cloud Storage Adoption
Time to Adoption
Google Confidential and Proprietary

27. pre-cloud
Storage Utilization
10-20%
Google confidential | Do not distribute

28. public cloud
Storage Utilization
100+%
Google confidential | Do not distribute

29. The Fast Track to High-Value Cloud Services
TwinStrata
CloudArray®
Google Cloud
Storage
Plug-and-Play
99.9% SLA
Simple to use
Consistency of Data
Up in minutes
Analyze
World-Class Reliability
NAS/SAN connectivity
Compute
Read-Your-Write-Consistency
Like local
Global Network
Fast and secure
Lowest latency for rapid access
Flexible Platform
Cost Efficiency
Software, hardware, in-cloud
Maximal service at critical need
© 2013 TwinStrata Inc. | CONFIDENTIAL
Google Compute
Engine
Google
BigQuery
Full Linux virtual
machines running on
Google's infrastructure.
Analyze terabytes of data
in seconds.

30. DEMONSTRATION
© 2013 TwinStrata Inc. | CONFIDENTIAL

31. Customer Viewpoint: Google / TwinStrata Value
“
“
More and more of our applications and environment are going
into the cloud. Already, our services and marketing teams use
Google Docs, and Google Drive has become more
widespread as well. TwinStrata’s tight integration into the
Google Storage Platform keeps my options open for the future
while providing a fantastic disaster recovery plan for today.
-- Bill Suarez, Director of IT, Bit9
© 2013 TwinStrata Inc. | CONFIDENTIAL

32. Case Study: Cloud Storage & Apps
CHALLENGES
§ Virtualized, Windows-based
environment
§ Rapidly expanding data
volumes
§ Security company needed
assurance of sufficient
encryption
§ Offsite data protection and
access mandatory for
business continuity
© 2013 TwinStrata Inc. | CONFIDENTIAL
SOLUTION
§
§
§
§
Considered hardware,
colocation, other cloud
solutions
Decided on Google/TwinStrata
solution
One-step solution that covers
archive and offsite data
protection
Simplified backup, restoring
content from anywhere
BENEFITS
§ 50% less than cost of local
storage
§ 4-5 times less than alternative
offsite data protection options
§ Simplified implementation and
maintenance
§ Common control of multiple
locations

33. Summary: An All-Inclusive Data Storage Solution
§ Simple to implement
§ Local performance
§ Integrated offsite data protection
§ Secure
§ Flexible
§ Affordable & predictable
© 2013 TwinStrata Inc. | CONFIDENTIAL

34. CloudArray Subscription Options
CloudArray Cloud Storage Subscription
CloudArray BYOC Subscription
§ 1 fee: cloud storage & unlimited software
licenses
§ Pay by the license
§ Unlimited capacity for all but entry-level
§ Based on cloud capacity per TB
§ Bring Your Own (Google) Cloud account
§ Integrated cloud storage costs
§ Includes Disaster Recovery as a Service
§ Includes Disaster Recovery as a Service
§ Physical appliances available
§ Upgradable capacity & physical appliances
available
© 2013 TwinStrata Inc. | CONFIDENTIAL

35. FIN
Google confidential | Do not distribute