Slides presenting the business model of virtual hub software infrastructure. Open data design, as well as legal analysis of key licensing issues is included.
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ENERGIC-OD workshop zaragoza, 12-14.09.2016
1. European Network for Redistributing
Geospatial Information to User
Communities - Open Data
Jedrzej Czarnota, Trilateral Research
Exploitation of the Virtual Hub technology.
Contests.
This project is partially funded under the ICT Policy Support Programme (ICT PSP) as part of the Competitiveness and Innovation Framework Programme by the European Community
2. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
First focus: exploitation.
VHs of particular interest.
Thinking long-term.
Coordination and revenue
streams.
Second focus: contests.
Contests are our way of engaging
users.
Introduction
4. VHs the core of the business
model.
Open data and its use by E-
OD.
Associated licensing issues
and challenges.
Sustainability – the ability to
generate enough revenue.
EC directives and covering of
marginal cost of distribution.
BM in a nutshell
INSPIRE
Environmental
information
Directive
PSI Directive
Legal
space
occupied by
the VHs.
5. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
VH market
Virtual Hubs (VHs)
GI data users (side A
of the market)
Private organizations
(SMEs, citizens)
Public organizations
(research institutions,
governments)
GI data providers
(side B of the
market)
Public organizations
(national cadasters,
universities, data
repositories)
Private organizations
(companies,
geoportals)
6. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Use of GI data via VHs Non-profit (open license) Profit (proprietary license)
Access
Free (access any and all the data for
verification purposes), ideally under
open license.
Free (access the data to see if it’s
there, and what kind of data is
available).
Reuse Free (i.e., for educational purposes).
Small fee to cover marginal cost of
distribution.
Sharing
Free (this is done by VH
organizations for instance) and all
stakeholders can share the data.
Not applicable – GI data brokered by
VHs can’t be shared under proprietary
license (VHs don’t own the data and in
practice won’t be able to access
proprietary data).
Main uses of GI via VHs
7. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Marginal cost
of distribution
of GI data by
VH.
Fixed costs
(staff, servers,
utilities,
updates,
software) and
network costs.
Fee payable
by GI data
user upon
reuse with
proprietary
license.
Revenue stream
8. Virtual Hub organization
GI data user
The payment equals
marginal cost of distribution
(fixed costs of server use,
staff, software maintenance,
customer relationship).
Payment due only when
data reused under
proprietary license.
Virtual Hub organization
GI data provider
The payment equals
marginal cost of distribution
(overhead costs of server
use, staff salaries, software
maintenance and updating).
Payment due when reusing
newly enriched or linked data
through VH, even if that data
was originally provided by
the same GI data provider.
VH use fees
9. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
GI data
providers'
revenues.
Charging GI data
users for the reuse of
their data via VHs -
as low a fee as
possible.
Linked,
contextualized GI
data - but if reused by
providers, they must
pay the fee to VH
(even if data originally
theirs).
Offering data services
to GI data users.
Important in private
providers.
Funding from public
sources (and
pressure to offer the
data for free/small fee
to all).
Other revenues:
unrelated to VHs,
exposure,
partnerships.
GI data providers: revenues
10. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Overview of value flows
12. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Ensuring the consistency of VH service once the E-OD disbands.
VHs need to be updated with the same software, so that the work is
not duplicated.
Existing informal and working links among partners (knowledge
transfers).
Formalization of those links – 3 years down the line?
Organization of workshops, email lists…
Coordination of VHs
13. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Coordination of changes and major
decisions – who makes them?
Negotiations on behalf of the VHs
with data providers.
Resolving legal challenges and
problems.
Not letting a VH to ‘lag behind’
(technologically or in the amount of
data brokered).
High-level
functions
14. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
What kind of mechanism
can we use for
coordination? Are there
any existing
projects/examples?
Will all partners be
involved, or just the VH
partners?
How do we obtain funds
for coordination? Who
pays for it?
What kind of
organizational structure
shall we adopt? To what
extent do we formalize
it?
Are we going to promote
the appearance of new
VHs, in other EU
countries or on the local
level? What kind of
support will we offer?
Questions for discussion
16. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Opening in December 2016.
Contest aimed at SMEs (startups in particular), students,
researchers/professionals…
TRI will request volunteers from within the consortium to act as
judges and to provide constructive feedback and some guidance to
the winning contestants.
ENERGIC-OD contest
17. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Collaborating with an external partner with expertise in running
publicity campaigns.
6,500 GBP (currency conversion and after VAT) for the purpose.
Subcontract to a specialist company.
Specializing in creating publicity materials and focused message.
Will help us with creating the web presence for the contest, get a
clear message across.
Contest sub-contract
18. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Attracting as many contest entrants as possible – ALL PARTNERS.
Contest will remain open for three months, until early 2017.
Winners will be announced via the Internet (website, social media…)
and newsletter.
Awards will be paid out.
Contest outcomes
20. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
Coordination
among
contests.
Request for
reviewers.
Spread the
word.
Engage
universities
and students.
Include the E-
OD forum.
Key actions
21. ENERGIC-OD ENERGIC-OD WP6 & WP8 workshop, Zaragoza, 12-14.09.2016
European Network for Redistributing Geospatial Information to User Communities - Open Data
ODINE: Open Data Incubator Europe.
6-month incubator for open data entrepreneurs across Europe (up to
100k EUR).
Supporting the next generation of digital businesses and fast-tracking
the development of their products.
Access to the network of this project – SMEs/start-ups.
Raising awareness of E-OD + contest participation.
Collaboration with ODINE