Joanna Maxham SS\'11 Line Sheet

1. JOANNA MAXHAM Joanna Maxham has been educated and living globally
for much of her life. At the height of a successful
Luxury That Is corporate marketing career she found herself
Hand Held yearning to embrace her fascination with fashion
and all things creative. She got her feet wet by
SS’2011 experimenting with scarves and jewellery but discovered
her true calling after designing her first handbag.
In 2007, she dedicated herself fully to this endeavour.
Joanna’s goal was to create handbags of perfect
proportions, made from the finest leather, and with great
attention to detail. She chose to collaborate with
a small, European atelier with over 35 years of experience.
This intimate setting of traditional craftsmanship played an
integral role in bringing to life and nurturing Joanna’s vision.
The result was a luxurious combination of style and
utility now known as a JOANNA MAXHAM handbag.
ORA (Sales & PR)
132 West 36th, 8th floor The JOANNA MAXHAM collection features understated
New York, NY 10018 palettes and effortless silhouettes, beautifully infusing luxury
Phone: 212.564.3210 into everyday functionality. Her handbags are the perfect
Fax: 212.409.8971 companion for the woman who exudes both a classic
uptown sensibility and a tasteful downtown edge.
This sentiment continues to resonate with her
sales@oranyc.com growing clientele and remains ever present
pr@oranyc.com in her “attitude adaptable” designs.

2. CAST AWAY The SWAG
JM11001 JM11004
Oversized, roomy, pleated clutch.
Phone/PDA, pen & multifunction pockets.
W: 15”, H: 8”, D: 5”
Italian vegetable tanned leather & ribbed satin lining
Colors: refer to leather color card
Retail: $ 295
Soft, convertible satchel. Inside zipped
pocket, phone/PDA & multifunction pockets.
W: 15”, H: 9 “1/2 - 12”, D: 6”1/2 Shoulder drop: 8”
Italian vegetable tanned leather & ribbed satin lining
Colors: refer to leather color card
Retail: $ 595
JOANNA MAXHAM JOANNA MAXHAM
www.joannamaxham.com www.joannamaxham.com

3. DEW DROP ARM CANDY
JM11002 JM11005
Two compartment and double flap shoulder bag. with square lock.
Inside zipped pocket, phone/PDA & multifunction pockets.
W: 11”1/2, H: 8” 1/2, D: 1”1/2 Handle drop: 12”
Italian vegetable tanned leather & ribbed satin lining
Colors: refer to leather color card
Retail: $ 435
NITE CAP
JM11003
Soft & puffy pleated hobo. Inside zipped
pocket, phone/PDA & multifunction pockets.
W: 16”, H: 9”, D: 5” Handle drop: 10”
*Note: dimensions are approximate due to the softness of the bag
Italian vegetable tanned leather & ribbed
Soft, fold over pochette with square lock.
satin lining
W: 10”3/4, 5”1/2 (folded)
Colors: refer to leather color card
Italian vegetable tanned leather & ribbed satin lining
Retail: $ 495
Colors: refer to leather color card
Retail: $ 195
JOANNA MAXHAM JOANNA MAXHAM
www.joannamaxham.com www.joannamaxham.com

4. BOOTCAMP The MARKET
JM11006 JM11007
Military style canvas satchel with leather trim. Military style canvas tote with leather trim.
Inside two compartments, one featuring Inside hanging zipped pocket with two flat pockets.
hanging zipped pocket, and two flat pockets. W: 12”, H: 13”, D: 5”1/2 Handle drop: 8”
Removable shoulder strap. Italian heavy duty canvas, leather trim, no lining
W: 14”, H: 11”1/2, D: 4”1/4 Colors: refer to canvas color card
Italian heavy duty canvas, leather trim, no lining Retail: $ 295
Colors: refer to canvas color card
Retail: $ 435
JOANNA MAXHAM JOANNA MAXHAM
www.joannamaxham.com www.joannamaxham.com

5. LEATHER COLORS CANVAS COLORS
FOXTROT
JM11008 Pleated pochette with square frame lock.
W: 9”1/2, H: 6”, D: 1”1/2 01.SunKiss 06.Sahara
Italian lizard embossed metallic leather
Colors: refer to metallic leather color card
Retail: $ 225
02.DarkGrey 07.Military
03.DeepBlue 08.BlueJean
04.SimpleBlack
LIZZARD/METALIC
05.GreyGreen 09.StarDust
We proudly use fine vegetable 10.BlackDiamond
tanned leather from Italy.
Our heavy duty Italian canvas is thick,
strong and resistant to tear. 11.SilverMoon
JOANNA MAXHAM JOANNA MAXHAM
www.joannamaxham.com www.joannamaxham.com

6. Photography Credits:
- Product photography: Dariusz Lewandowski
- Lifestyle photography: Maureen Tokeson-Martin
- Model: Ping Wu
ORA (Sales & PR)
132 West 36th, 8th floor
New York, NY 10018
Phone: 212.564.3210
Fax: 212.409.8971
JOANNA MAXHAM | Tizanne LLC
304 Park Ave. South, 11th floor| New York, NEW YORK 10010 sales@oranyc.com
Phone: 212.537.9286 | info@joannamaxham.com |www.joannamaxham.com
pr@oranyc.com