Using Social Media for Advantage - a talk for The College of Estate Management

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Thirlwall Associates

Business Technology

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Introduction

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
In the beginning

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Isn't It Just Stephen Fry?

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Getting Started

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Sign Up

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Re-tweets and Hashtags
@ProjectBook
#heritage
#FF
Twitter for Business 101

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Following On

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Ticker Tape

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Keeping Mobile

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Stay Content

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
What the Papers Say

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Judging By Appearance

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Write On

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Seek and You Will Find

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Google Authorship

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Sell, Sell, Sell

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Law of Unintended Consequence

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
The Kindness of Strangers

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Plan Ahead

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Search

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Linked In

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Linked In Advanced Search

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
My Social Media Timeline
2008 2009 2010 2011 2012 2013
March 2009
Joined Twitter
March 2008
Joined LinkedIn
September 2009
Business
Facebook
Page
April 2012
Joined Google+
February 2010
First blog post
August 2012
Blog post for
Building Design
March 2013
Building Design
Twitter100
January 2010
Joined Flickr
October 2009
Set up River Restoration
Group on LinkedIn
October 2012
River Restoration
Group exceeds
1,000 members

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
The Golden Rules
•Be consistent
•Start small
•Enjoy!

@ThirlwallAssoc | www.thirlwall-associates.co.uk | 01235 810780
Thank you!
claire@thirlwall-associates.co.uk
Any questions?

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