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marillmedia.vn
CREDENTIALS
2019
B O R N
C R E A T I V E /
M U L T I - P E R S P E C T I V E
S O L U T I O N S
F O R
E F F E C T I V E N E S S /
A L W A Y S
W I N - W I N
C O O P E R A T I V E
P A R T N E R S H I P /
F U R T H E R
S U C C E S S /
ABOUT US
A creative agency. That proudly provides
creative audio-visual
solutions.
We are creative:
proposing what a brand needs.
We are effective:
proposing exactly what is needed.
Our solutions are based on
scientific thinking:
effectiveness is kept in mind
from the core of the problem
to the final solution.
OUR SERVICES
Our services are the business forms of our solutions:
Audio-visual solution:
VIDEO PRODUCTION
Live-action, Motion graphics.
Core of the solution:
CREATIVE
Idea, content, visual script.
Visual solution:
GRAPHIC DESIGN
Social graphics, print ad,
POSM, booklet, brochure,
logo, branding,...
OUR CLIENTS
We provide services for amazing local brands:
OUR CLIENTS
and fantastic global brands:
VALUE OFFER
For every client, what we put in our work are:
More qualities
to what is required
More collaboration
for better output
More improvements
during the process
OUR WORK
Motion graphics
Most popular video style to translate a complicated concept into a simple one.
Take a look at following projects to understand better the variety of video types
and their attributes.
Explainer Video
Promotion Video
Corporate Video
Product Launching Video
Explainer
Video
1. About the type
a short video that explains
complicated info in a simple &
interesting way.
2. What it can do for you
It can be used to
• introduce clients/service
• show tutorial
• educate customer
• present business model or ideas
1/3
Caryn
Partly educate Caryn’s users to choose right products.
Usage rate reaches over 50% in adult diapers market by 2019.
Watch on YouTube
Carle
Singapore’s first interactive Car purchasing experience. This
step by step video helps to engage and intrigue more custom-
ers experience this unique service.
Watch on YouTube
Basketball App
Introduce the Japanese basketball app and illustrate every
step from shaking hands to putting your name on the nation-
wide rank.
Watch on YouTube
10 Idioms of Love
Attempt to make your educational video clip more attracting?
This explainer clip will surely enhance your student’s engage-
ment in class.
Watch on YouTube
Explainer Video2/3
ACB WIN 2018
Explain requested knowledge and regulations; encourage
viewers to participate in this tech-innovation contest. It
unexpectedly got 100+ ideas throughout the nation.
Watch on YouTube
Gyproc 3S App
Educate homeowners and plasterboard installers about the
3S App. It connects them in case of a plaster solution
needed. The clip proves Saint-Gobain service agility.
Watch on YouTube
Gyproc App
This tutorial shows how easy the process of home improve-
ment with plaster solution become with a consulting app. It
includes virtual design, material, tips, POS address,...
Watch on YouTube
ToyotaHome
Introduce a platform exclusively made for ToyotaHome’s
house owners. This website provides them with a wide
range of utilities including shopping, cooking recipes in-
formation,etc.
Watch on YouTube
Rakuten
Present a brief introduction about Rakuten’s automobile
insurance pricing comparison site, a helpful tool quoting
datas from reliable sources.
Watch on YouTube
Biogas
Educational clip made for Biogas campaign of SNV. This
gives information about beneficial effects of biogas
system and demonstrates how SNV can assist both supply
and demand side.
Watch on YouTube
Promotion
Video
1. About the type
A short video used for promoting a
particular product or service.
2. What it can do for you
It can be used to
• create awareness
• promote your product
and service
• persuade customer
• promote sale
• present in event
1/2
Tai Yang King Castella
Visualizing a cute world for the product and the happiness
it brings, the video helped to boost branding awareness as
its highest and increased 50% customers rate in the first
3 months.
Watch on YouTube
Pediasure
The clip is a material of “Science for happy meals”, providing
interesting education about healthy eating tips for kids. Thus,
it effectively leads moms to the website.
Watch on YouTube
Feel Japan 2018
This video clip is a teaser for Feel Japan event which is held
every year. It advertises sceneries and information about
SHT tour to Japan. And in 2018, it has drawn 38,000 partici-
pants coming to the event.
Watch on YouTube
Tecno | Camon CX
Promote features of Camon CX, which make every photo of
every moment vivid and memorable.
This video clip tells how the product helps out in real life to
boost sale.
Watch on YouTube
Promotion Video2/2
Visa to Japan
With a soft-sale approach, this clip educate viewer about
how troublesome visa application can be, and how Song Han
Tourist can help. Number of visa application register in-
crease average 30% per year.
Watch on YouTube
Q&Me Chatbot
Promote using Q&Me chatbot by cleverly listing benefits in
practical situations. After the clip, viewers can understand
both benefits and usage.
Watch on YouTube
Kilala Tour Japan
This clip show every detail of Kilala’s assistance. It proves
the completeness of the service by illustrate clearly how
that tour to Japan looks like, from food to fun.
Watch on YouTube
ZaloPay Series
This highlights series video clip demonstrates how it’s convenient to use the service. The specific situation will engage more viewers’ attention and feelings.
Watch on YouTube
Corporate
Video
1. About the type
a communication used for internal
or external corporate messaging.
2. What it can do for you
It can be used as:
• overview videos
• staff training
• year end event
• promotional/brand films
• investor relation materials
Liên Á 30th Anniversary
The storytelling video clip represents Talentnet journey with nearly 30 years experience in the local labor market.
This dotted line style brings a new concept to corporate video and engages more viewers’ attention.
Watch on YouTube
Chevron Corporate Video 2018
This 20-year recap video was shown during Chevron Corpo-
rate Anniversary and helped to educate, upskill and spiritu-
alize their employees about Caltex journey.
Watch on YouTube
Liên Á 30th Anniversary
This corporate video clip is a story telling about Lien A’ jour-
ney. It was shown in year end event and used for internal
training about its mission and vision.
Watch on YouTube
Crevo Work
Crevo is a crowdsourcing platform in Japan for video production.
Marill is proudly to be their partner since 2016
The work can be explainer, promotion videos with various delicate
graphic styles.
Crevo Work
1/3
Clear Works
An cloud app brings out top-notch solutions for accounting
works with automatic connection between purchasing data
and sales reports.
Watch on YouTube
MJS Accounting Service
Kantan Cloud is an accounting service for your small busi-
ness. It handles your business payment efficiently.
Watch on YouTube
Employee Training Service
AI coach 'Maiko' makes a revolution in new employee train-
ing. This new system will help your human resource people
feel more rewarding.
Watch on YouTube
MF Cloud
Introduce MF Cloud - an AI application digitizing and analyz-
ing expenses data. It allows employers to track reports from
anywhere on all devices.
Watch on YouTube
Nomad Cloud
Nomad cloud supports client management and sales for real
estate management firms.
Watch on YouTube
Crevo Work2/3
IPURA
Introduce a website providing template designs for car price
board. Salesman can download own-designed ones directly
from website or send to other showroom branches.
Watch on YouTube
Re Vinyl
Introduce a mobile application for people taking interests in
collecting records. You can easily become a seller with
simple movements and experience safe trading.
Watch on YouTube
Pfizer
Internal training video to transmit Pfizer’s 2020 mission to
employees. Its content indicates constant changes in Viet-
nam’s pharma industry and Pfizer’s duties.
Watch on YouTube
Rush
Inspire busy bees to discover Rush - a popular blind date
meeting service, which connects you with new people and
reserve restaurant booking for your perfect date.
Watch on YouTube
Monstar Lab
Introduce IT specialist outsourcing service for technology
companies, which enables them to implement different
kinds of projects requiring distinct skills.
Watch on YouTube
Cansell
Introduce Cansell app, which is launched to help travellers
when they encounter unexpected problems leading to
changes in schedule and have to pass hotel bookings or
flight tickets.
Watch on YouTube
Crevo Work3/3
Blue Bee
Presenting Bluebee - a new way to maximizing your adver-
tisement’s effectiveness by designating pictures and texts in
banner ads into native ads.
Watch on YouTube
Golf Course
Grain Cloud is a epoch-making solution to introduce CLOUD
support systems to the golf course management.
Watch on YouTube
Igel
Introduce Igel as a technology provider delivering endpoint
management software and thin client, zero client and
all-in-one thin client hardware and software solutions.
Watch on YouTube
SCI
SCI provides daily shopping data from all over Japan to help
businesses to study customers and set strategy plan.
Watch on YouTube
Kobayashi
Short video promoting the opening of music school - Ko-
bayashi. Its hand-drawing style brings out soothing atmo-
sphere of an ideal place nurturing art tatents.
Watch on YouTube
Nutte
Introduction video about Nutte - an application for people
looking for sewing craftsmen who are able to make samples
and simple clothing in a short time.
Watch on YouTube
Product
Launching
Video
1. About the type
a communication video created
when launching or market a
product.
2. What it can do for you
It can be used to
• launch product
• create awareness
• boost sale
• branding
• advertise seasonal promotion
Doowee Donut | Jeju Promotion TVC
This summer TVC promotes attractive rewards to their cus-
tomer and this style of graphic is a wind of change for
Doowee Donut.
Watch on YouTube
Doowee Donut | Tet Promotion TVC
Doowee Tet TVC spreads out nostalgic, exciting and eager
feeling for Vietnamese waiting for Tet. The colorful and warm
style graphic plays a big role in delivering brand’s message.
Watch on YouTube
Krimstix | Spinner TVC
Spinner was a trending toy among students back then. This
video clip helps them know how to get Krimstix stickers and
spinner.
Watch on YouTube
Krimstix | PokémonTVC
Pokémon Sun&Moon is always children’s favorite collection.
This video aims to boost sale of Krimstix within schools area.
Watch on YouTube
LIVE ACTION
HD Saison TVC
1. The brief
- Focus on consumer lending for motorbike purchasing
- Tone and mood: light-hearted, touching
- Familiar portrayal and common characters,
ex: shippers, who are very likely to buy a motorbike.
- Slogan “bring your dreams home with HD Saison”.
2. The idea
The dream of a food seller on bike finally comes true.
3. The execution
A 2-minute clip that goes from the man’s dream to take
better care for his family, his inability to do so, to the
whole-hearted help from HD Saison to fulfill his sin-
cere dream.
4. Result
The clip has 8276 organic views on YouTube,
became a trusted clip to present to new customers,
and acts as brand communication material to this day.
Watch on YouTube
1/7
GYPROC TVC
1. The brief
- Purpose: raise brand awareness among general cus-
tomers of Gyproc, premium quality plasterboard.
- Focus on sound insulation in family house
- Tone and mood: bright, interesting
- Media: online and in buildings, elevators,...
2. The idea
The solution to both: parents need space to practice
and their kid needs to sleep, in the same house.
3. The execution
The before-after clip shows how the solution from
Gyproc can effectively kill noises and give everyone the
space in need.
It is short and to-the-point for viewers in elevator.
4. Result
Gyproc became top 1 brand awareness in Vietnam plas-
ter solution industry.
KOL Thu Trang and Tien Luat contributed to the wide
spread of the campaign and created significant buzz for
Gyproc products.
Watch on YouTube
2/7
Kết nối 3S App
1. The brief
- Introduce the 3S app that connects homeowners
with pro plasterboard installers.
- Show benefits and guide they how to use the app
- Tone and mood: exciting, modern.
2. The idea
You need only 3 steps in the 3S app to bring great con-
venience to your home.
3. The execution
With the analogy concept “3S - 3 steps”, the clip shows
how easy it is to connect with over 2000 pro installers
via the app. From that, any improvements to your living
space get done briefly.
4. Result
This video helps to build engagement with an audience
as people spend more time on the websites that feature
video. And it significantly improves both the amount
and quality of traffic to a Vinh Tuong landing page.
Watch on YouTube
3/7
Bluestone TVC
1. The brief
- A functional clip for BlueStone pressure cooker
- Show its remarkable functions and features
- Tone and mood: joyful, comfortable
- Realistic and relevant situation in the kitchen
2. The idea
Cooking with Bluestone cooker is so easy and conve-
nient that a child can help his mother.
3. The execution
The story is about a child finding out where the nice
smell comes from. When he found out, his mom
shows him how he can cook a meal that has the same
nice smell.
4. Result
In less than 3 minutes, the clip presents most func-
tions and features, as well as demonstrates clearly the
customer portrait that the brand targets.
Watch on YouTube
4/7
Vinmart 1st
Anniversary Clip
1. The brief
- Overview: Vinmart’ll celebrate 1st anniversary and
reinforce brand values.
- Purpose: increase brand awareness and boost sale
- Tone and mood: elegant, warm, direct
- Message: For quality of life of all families
2. The idea
Vinmart has everything you need for a big birthday
party: variety of goods and high-spirit assistance.
3. The execution
The clip show 4 characters (among TA) prepare for an
upcoming party. When they go to Vinmart, they find
what they need with the warm-hearted help of Vinmart
staff. Finally, they have a wonderful birthday party -
analogy with Vinmart anniversary.
Watch on YouTube
5/7
Bluestone
Survey
Video
1. The brief
- A short survey clip on 15+ people’s opinions about
housework
- Tone and mood: friendly, open, joyful
- Purpose: teasing - call to action: attract people to
experience landing page “ainoicuocsonglagioihan”
(who says life is limited)
2. The idea
From Sympathy to Solution: got an overloaded life? We
are ready to help you balance.
3. The execution
Getting women to share about their overload of work
and life, which many other women share the same
feelings, then offer the solution on landing page.
Watch on YouTube
6/7
Gyproc
Testimonial
1. The brief
- A testimonial from users about their experiences
with plaster wall
- Tone and mood: real, open, merry
- Place: apartments in Hanoi
- Purpose: show advantages of plaster wall over
brick wall
2. The idea
Make it real: not claiming anything about the product
but letting the users say it themselves.
3. The execution
Interviewing residents in 3 modern buildings in Hanoi,
asking questions about their requirements, opinions
about plaster wall, their ratings and so on. In the end,
they’re very pleased with the product.
Watch on YouTube
7/7
GRAPHIC DESIGN
Social Media Graphic
Social Media Graphic
Social Media Graphic
Booklet
POSM
TaiYang Cake box
A5 cake menu Poster Standee
Wobbler
POSM
Lucky money envelopeBox cake for Tet
Calendar 2018
POSM
Mobifone Tata Sticker
Z2 Sticker
Krimstix Sticker
Billboard
BLUESTONE
This project is shot for Bluestone. The annual summer KV is planned to please
youth customers, with 3 key-selling-points: summer, branding, sharing.
THOUGHTS ABOUT US
Let’s see what they’ve experienced with Marill.
Mr. Nguyen Huu Phuc
- Marketing -
IT Solution Division
Marill-san got our belief with ease by
their professionality, punctuality,
quality and creativity.
They are willing support us as much as
they can even though that task is
additional. If you need a long-term
partner, Marill-san is the best option.
Ms. Satomi Takata
- Crevo Inc. Japan
We have worked with Marill Media
on numerous
projects for our Japanese clients.
We are able to trust Marill
team for their on-time delivery,
quality of animation work, and
broad variety of designs.
Mrs. Quynh Chi
- Head of Brand
Communication of Vinmart
Even though there were many
changes and strict requirements
throughout the project, your team
always did it well and fast, as well as
guaranteed the best quality of the
final film.
We feel lucky to have Marill execute
the TVC for VinMart 1 year anniversary.
Mrs. Hoan Nguyen
- Former Marketing Manager of
Saint-Gobain
Our TVC and App clips have made a
good impression for
viewers and after 1 week of launching,
the result is positive.
Definitely, you will be “our top of
mind” agency for our similar projects in
the future. Keep up the good work.
We appreciate
your attention
If you’d love to have a talk:
contact@marillmedia.vn
+84 888 109 191
+84 908 263 850
Block D, Pham Viet Chanh Apartment,
Ward 19, Binh Thanh District,
Ho Chi Minh City, Vietnam

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Marill Media_credentials 2019 (updated)

  • 2. B O R N C R E A T I V E / M U L T I - P E R S P E C T I V E S O L U T I O N S F O R E F F E C T I V E N E S S / A L W A Y S W I N - W I N C O O P E R A T I V E P A R T N E R S H I P / F U R T H E R S U C C E S S /
  • 3. ABOUT US A creative agency. That proudly provides creative audio-visual solutions. We are creative: proposing what a brand needs. We are effective: proposing exactly what is needed. Our solutions are based on scientific thinking: effectiveness is kept in mind from the core of the problem to the final solution.
  • 4. OUR SERVICES Our services are the business forms of our solutions: Audio-visual solution: VIDEO PRODUCTION Live-action, Motion graphics. Core of the solution: CREATIVE Idea, content, visual script. Visual solution: GRAPHIC DESIGN Social graphics, print ad, POSM, booklet, brochure, logo, branding,...
  • 5. OUR CLIENTS We provide services for amazing local brands:
  • 6. OUR CLIENTS and fantastic global brands:
  • 7. VALUE OFFER For every client, what we put in our work are: More qualities to what is required More collaboration for better output More improvements during the process
  • 9. Motion graphics Most popular video style to translate a complicated concept into a simple one. Take a look at following projects to understand better the variety of video types and their attributes. Explainer Video Promotion Video Corporate Video Product Launching Video
  • 10. Explainer Video 1. About the type a short video that explains complicated info in a simple & interesting way. 2. What it can do for you It can be used to • introduce clients/service • show tutorial • educate customer • present business model or ideas 1/3 Caryn Partly educate Caryn’s users to choose right products. Usage rate reaches over 50% in adult diapers market by 2019. Watch on YouTube Carle Singapore’s first interactive Car purchasing experience. This step by step video helps to engage and intrigue more custom- ers experience this unique service. Watch on YouTube Basketball App Introduce the Japanese basketball app and illustrate every step from shaking hands to putting your name on the nation- wide rank. Watch on YouTube 10 Idioms of Love Attempt to make your educational video clip more attracting? This explainer clip will surely enhance your student’s engage- ment in class. Watch on YouTube
  • 11. Explainer Video2/3 ACB WIN 2018 Explain requested knowledge and regulations; encourage viewers to participate in this tech-innovation contest. It unexpectedly got 100+ ideas throughout the nation. Watch on YouTube Gyproc 3S App Educate homeowners and plasterboard installers about the 3S App. It connects them in case of a plaster solution needed. The clip proves Saint-Gobain service agility. Watch on YouTube Gyproc App This tutorial shows how easy the process of home improve- ment with plaster solution become with a consulting app. It includes virtual design, material, tips, POS address,... Watch on YouTube ToyotaHome Introduce a platform exclusively made for ToyotaHome’s house owners. This website provides them with a wide range of utilities including shopping, cooking recipes in- formation,etc. Watch on YouTube Rakuten Present a brief introduction about Rakuten’s automobile insurance pricing comparison site, a helpful tool quoting datas from reliable sources. Watch on YouTube Biogas Educational clip made for Biogas campaign of SNV. This gives information about beneficial effects of biogas system and demonstrates how SNV can assist both supply and demand side. Watch on YouTube
  • 12. Promotion Video 1. About the type A short video used for promoting a particular product or service. 2. What it can do for you It can be used to • create awareness • promote your product and service • persuade customer • promote sale • present in event 1/2 Tai Yang King Castella Visualizing a cute world for the product and the happiness it brings, the video helped to boost branding awareness as its highest and increased 50% customers rate in the first 3 months. Watch on YouTube Pediasure The clip is a material of “Science for happy meals”, providing interesting education about healthy eating tips for kids. Thus, it effectively leads moms to the website. Watch on YouTube Feel Japan 2018 This video clip is a teaser for Feel Japan event which is held every year. It advertises sceneries and information about SHT tour to Japan. And in 2018, it has drawn 38,000 partici- pants coming to the event. Watch on YouTube Tecno | Camon CX Promote features of Camon CX, which make every photo of every moment vivid and memorable. This video clip tells how the product helps out in real life to boost sale. Watch on YouTube
  • 13. Promotion Video2/2 Visa to Japan With a soft-sale approach, this clip educate viewer about how troublesome visa application can be, and how Song Han Tourist can help. Number of visa application register in- crease average 30% per year. Watch on YouTube Q&Me Chatbot Promote using Q&Me chatbot by cleverly listing benefits in practical situations. After the clip, viewers can understand both benefits and usage. Watch on YouTube Kilala Tour Japan This clip show every detail of Kilala’s assistance. It proves the completeness of the service by illustrate clearly how that tour to Japan looks like, from food to fun. Watch on YouTube ZaloPay Series This highlights series video clip demonstrates how it’s convenient to use the service. The specific situation will engage more viewers’ attention and feelings. Watch on YouTube
  • 14. Corporate Video 1. About the type a communication used for internal or external corporate messaging. 2. What it can do for you It can be used as: • overview videos • staff training • year end event • promotional/brand films • investor relation materials Liên Á 30th Anniversary The storytelling video clip represents Talentnet journey with nearly 30 years experience in the local labor market. This dotted line style brings a new concept to corporate video and engages more viewers’ attention. Watch on YouTube Chevron Corporate Video 2018 This 20-year recap video was shown during Chevron Corpo- rate Anniversary and helped to educate, upskill and spiritu- alize their employees about Caltex journey. Watch on YouTube Liên Á 30th Anniversary This corporate video clip is a story telling about Lien A’ jour- ney. It was shown in year end event and used for internal training about its mission and vision. Watch on YouTube
  • 15. Crevo Work Crevo is a crowdsourcing platform in Japan for video production. Marill is proudly to be their partner since 2016 The work can be explainer, promotion videos with various delicate graphic styles.
  • 16. Crevo Work 1/3 Clear Works An cloud app brings out top-notch solutions for accounting works with automatic connection between purchasing data and sales reports. Watch on YouTube MJS Accounting Service Kantan Cloud is an accounting service for your small busi- ness. It handles your business payment efficiently. Watch on YouTube Employee Training Service AI coach 'Maiko' makes a revolution in new employee train- ing. This new system will help your human resource people feel more rewarding. Watch on YouTube MF Cloud Introduce MF Cloud - an AI application digitizing and analyz- ing expenses data. It allows employers to track reports from anywhere on all devices. Watch on YouTube Nomad Cloud Nomad cloud supports client management and sales for real estate management firms. Watch on YouTube
  • 17. Crevo Work2/3 IPURA Introduce a website providing template designs for car price board. Salesman can download own-designed ones directly from website or send to other showroom branches. Watch on YouTube Re Vinyl Introduce a mobile application for people taking interests in collecting records. You can easily become a seller with simple movements and experience safe trading. Watch on YouTube Pfizer Internal training video to transmit Pfizer’s 2020 mission to employees. Its content indicates constant changes in Viet- nam’s pharma industry and Pfizer’s duties. Watch on YouTube Rush Inspire busy bees to discover Rush - a popular blind date meeting service, which connects you with new people and reserve restaurant booking for your perfect date. Watch on YouTube Monstar Lab Introduce IT specialist outsourcing service for technology companies, which enables them to implement different kinds of projects requiring distinct skills. Watch on YouTube Cansell Introduce Cansell app, which is launched to help travellers when they encounter unexpected problems leading to changes in schedule and have to pass hotel bookings or flight tickets. Watch on YouTube
  • 18. Crevo Work3/3 Blue Bee Presenting Bluebee - a new way to maximizing your adver- tisement’s effectiveness by designating pictures and texts in banner ads into native ads. Watch on YouTube Golf Course Grain Cloud is a epoch-making solution to introduce CLOUD support systems to the golf course management. Watch on YouTube Igel Introduce Igel as a technology provider delivering endpoint management software and thin client, zero client and all-in-one thin client hardware and software solutions. Watch on YouTube SCI SCI provides daily shopping data from all over Japan to help businesses to study customers and set strategy plan. Watch on YouTube Kobayashi Short video promoting the opening of music school - Ko- bayashi. Its hand-drawing style brings out soothing atmo- sphere of an ideal place nurturing art tatents. Watch on YouTube Nutte Introduction video about Nutte - an application for people looking for sewing craftsmen who are able to make samples and simple clothing in a short time. Watch on YouTube
  • 19. Product Launching Video 1. About the type a communication video created when launching or market a product. 2. What it can do for you It can be used to • launch product • create awareness • boost sale • branding • advertise seasonal promotion Doowee Donut | Jeju Promotion TVC This summer TVC promotes attractive rewards to their cus- tomer and this style of graphic is a wind of change for Doowee Donut. Watch on YouTube Doowee Donut | Tet Promotion TVC Doowee Tet TVC spreads out nostalgic, exciting and eager feeling for Vietnamese waiting for Tet. The colorful and warm style graphic plays a big role in delivering brand’s message. Watch on YouTube Krimstix | Spinner TVC Spinner was a trending toy among students back then. This video clip helps them know how to get Krimstix stickers and spinner. Watch on YouTube Krimstix | PokémonTVC Pokémon Sun&Moon is always children’s favorite collection. This video aims to boost sale of Krimstix within schools area. Watch on YouTube
  • 21. HD Saison TVC 1. The brief - Focus on consumer lending for motorbike purchasing - Tone and mood: light-hearted, touching - Familiar portrayal and common characters, ex: shippers, who are very likely to buy a motorbike. - Slogan “bring your dreams home with HD Saison”. 2. The idea The dream of a food seller on bike finally comes true. 3. The execution A 2-minute clip that goes from the man’s dream to take better care for his family, his inability to do so, to the whole-hearted help from HD Saison to fulfill his sin- cere dream. 4. Result The clip has 8276 organic views on YouTube, became a trusted clip to present to new customers, and acts as brand communication material to this day. Watch on YouTube 1/7
  • 22. GYPROC TVC 1. The brief - Purpose: raise brand awareness among general cus- tomers of Gyproc, premium quality plasterboard. - Focus on sound insulation in family house - Tone and mood: bright, interesting - Media: online and in buildings, elevators,... 2. The idea The solution to both: parents need space to practice and their kid needs to sleep, in the same house. 3. The execution The before-after clip shows how the solution from Gyproc can effectively kill noises and give everyone the space in need. It is short and to-the-point for viewers in elevator. 4. Result Gyproc became top 1 brand awareness in Vietnam plas- ter solution industry. KOL Thu Trang and Tien Luat contributed to the wide spread of the campaign and created significant buzz for Gyproc products. Watch on YouTube 2/7
  • 23. Kết nối 3S App 1. The brief - Introduce the 3S app that connects homeowners with pro plasterboard installers. - Show benefits and guide they how to use the app - Tone and mood: exciting, modern. 2. The idea You need only 3 steps in the 3S app to bring great con- venience to your home. 3. The execution With the analogy concept “3S - 3 steps”, the clip shows how easy it is to connect with over 2000 pro installers via the app. From that, any improvements to your living space get done briefly. 4. Result This video helps to build engagement with an audience as people spend more time on the websites that feature video. And it significantly improves both the amount and quality of traffic to a Vinh Tuong landing page. Watch on YouTube 3/7
  • 24. Bluestone TVC 1. The brief - A functional clip for BlueStone pressure cooker - Show its remarkable functions and features - Tone and mood: joyful, comfortable - Realistic and relevant situation in the kitchen 2. The idea Cooking with Bluestone cooker is so easy and conve- nient that a child can help his mother. 3. The execution The story is about a child finding out where the nice smell comes from. When he found out, his mom shows him how he can cook a meal that has the same nice smell. 4. Result In less than 3 minutes, the clip presents most func- tions and features, as well as demonstrates clearly the customer portrait that the brand targets. Watch on YouTube 4/7
  • 25. Vinmart 1st Anniversary Clip 1. The brief - Overview: Vinmart’ll celebrate 1st anniversary and reinforce brand values. - Purpose: increase brand awareness and boost sale - Tone and mood: elegant, warm, direct - Message: For quality of life of all families 2. The idea Vinmart has everything you need for a big birthday party: variety of goods and high-spirit assistance. 3. The execution The clip show 4 characters (among TA) prepare for an upcoming party. When they go to Vinmart, they find what they need with the warm-hearted help of Vinmart staff. Finally, they have a wonderful birthday party - analogy with Vinmart anniversary. Watch on YouTube 5/7
  • 26. Bluestone Survey Video 1. The brief - A short survey clip on 15+ people’s opinions about housework - Tone and mood: friendly, open, joyful - Purpose: teasing - call to action: attract people to experience landing page “ainoicuocsonglagioihan” (who says life is limited) 2. The idea From Sympathy to Solution: got an overloaded life? We are ready to help you balance. 3. The execution Getting women to share about their overload of work and life, which many other women share the same feelings, then offer the solution on landing page. Watch on YouTube 6/7
  • 27. Gyproc Testimonial 1. The brief - A testimonial from users about their experiences with plaster wall - Tone and mood: real, open, merry - Place: apartments in Hanoi - Purpose: show advantages of plaster wall over brick wall 2. The idea Make it real: not claiming anything about the product but letting the users say it themselves. 3. The execution Interviewing residents in 3 modern buildings in Hanoi, asking questions about their requirements, opinions about plaster wall, their ratings and so on. In the end, they’re very pleased with the product. Watch on YouTube 7/7
  • 33. POSM TaiYang Cake box A5 cake menu Poster Standee Wobbler
  • 34. POSM Lucky money envelopeBox cake for Tet Calendar 2018
  • 35. POSM Mobifone Tata Sticker Z2 Sticker Krimstix Sticker
  • 36. Billboard BLUESTONE This project is shot for Bluestone. The annual summer KV is planned to please youth customers, with 3 key-selling-points: summer, branding, sharing.
  • 37. THOUGHTS ABOUT US Let’s see what they’ve experienced with Marill. Mr. Nguyen Huu Phuc - Marketing - IT Solution Division Marill-san got our belief with ease by their professionality, punctuality, quality and creativity. They are willing support us as much as they can even though that task is additional. If you need a long-term partner, Marill-san is the best option. Ms. Satomi Takata - Crevo Inc. Japan We have worked with Marill Media on numerous projects for our Japanese clients. We are able to trust Marill team for their on-time delivery, quality of animation work, and broad variety of designs. Mrs. Quynh Chi - Head of Brand Communication of Vinmart Even though there were many changes and strict requirements throughout the project, your team always did it well and fast, as well as guaranteed the best quality of the final film. We feel lucky to have Marill execute the TVC for VinMart 1 year anniversary. Mrs. Hoan Nguyen - Former Marketing Manager of Saint-Gobain Our TVC and App clips have made a good impression for viewers and after 1 week of launching, the result is positive. Definitely, you will be “our top of mind” agency for our similar projects in the future. Keep up the good work.
  • 38. We appreciate your attention If you’d love to have a talk: contact@marillmedia.vn +84 888 109 191 +84 908 263 850 Block D, Pham Viet Chanh Apartment, Ward 19, Binh Thanh District, Ho Chi Minh City, Vietnam