Global throat lozenges market was valued USD 6700 Million in 2019 and is forecast to reach USD 8867.25 Million by 2025. Growth in the throat lozenges market is directly proportional to the increase in the geriatric population. https://bit.ly/38mzgmC

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Published: October 2020
MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
GLOBAL THROAT LOZENGES
MARKET, FORECAST AND
OPPORTUNITIES, 2015 – 2025
2015 – 2025

2. © TechSci Research
Table of Contents
S. No. Contents
1. Product Overview
2. Research Methodology
3. Impact of COVID-19 on Global Throat Lozenges Market
4. Executive Summary
5. Voice Of Customer
5.1. Brand Recall (Top-of-Mind and Spontaneous) and Brand Awareness
5.2. Factors Influencing Purchase Decision
5.3. Media Consumption to Gain Knowledge about Product Type
5.4. Preferred Point of Purchase
5.5. Willingness to Spend
5.6. Influence of Social Media on Purchase Decision
5.7. Key Questions Asked Before Purchase
6. Global Throat Lozenges Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast, By Value
6.2.1. By Type (Hard Candy Lozenges, Soft Lozenges, Compressed Lozenges)
6.2.2. By Flavor (Menthol (Mint), Honey & Ginger, Orange, Lemon, Others)
6.2.3. By Throat Problem (Sore Throat, Cough, Others)
6.2.4 By Region (Europe, North America, Asia-Pacific, South Africa and Middle East & Africa)
6.2.5. By Company
6.3. Market Attractiveness Index (By Type, By Flavor, By Throat Problem and By Region)
7. Europe Throat Lozenges Market Outlook
7.1. Market Size & Forecast
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7.1.1. By Value & Volume
7.2. Market Share & Forecast, By Value
7.2.1. By Type
7.2.2. By Flavor
7.2.3. By Throat Problem
7.2.4. By Country
7.2.4.1. United Kingdom Throat Lozenges Market Outlook
7.2.4.1.1. Market Size & Forecast
7.2.4.1.1.1. By Value & Volume
7.2.4.1.2. Market Share & Forecast, By Value
7.2.4.1.2.1. By Type
7.2.4.1.2.2. By Flavor
7.2.4.1.3. Pricing Analysis
7.2.4.2. Germany Throat Lozenges Market Outlook
7.2.4.2.1. Market Size & Forecast
7.2.4.2.1.1. By Value & Volume
7.2.4.2.2. Market Share & Forecast, By Value
7.2.4.2.2.1. By Type
7.2.4.2.2.2. By Flavor
7.2.4.2.3. Pricing Analysis
7.2.4.3. Russia Throat Lozenges Market Outlook
7.2.4.3.1. Market Size & Forecast
7.2.4.3.1.1. By Value & Volume
7.2.4.3.2. Market Share & Forecast, By Value
7.2.4.3.2.1. By Type
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7.2.4.3.2.2. By Flavor
7.2.4.3.3. Pricing Analysis
7.2.4.4. France Throat Lozenges Market Outlook
7.2.4.4.1. Market Size & Forecast
7.2.4.4.1.1. By Value & Volume
7.2.4.4.2. Market Share & Forecast, By Value
7.2.4.4.2.1. By Type
7.2.4.4.2.2. By Flavor
7.2.4.4.3. Pricing Analysis
7.2.4.5. Italy Throat Lozenges Market Outlook
7.2.4.5.1. Market Size & Forecast
7.2.4.5.1.1. By Value & Volume
7.2.4.5.2. Market Share & Forecast, By Value
7.2.4.5.2.1. By Type
7.2.4.5.2.2. By Flavor
7.2.4.5.3. Pricing Analysis
7.2.4.6. Netherlands Throat Lozenges Market Outlook
7.2.4.6.1. Market Size & Forecast
7.2.4.6.1.1. By Value & Volume
7.2.4.6.2. Market Share & Forecast, By Value
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7.2.4.6.2.1. By Type
7.2.4.6.2.2. By Flavor
7.2.4.6.3 Pricing Analysis
8. North America Throat Lozenges Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast, By Value
8.2.1. By Type
8.2.2. By Flavor
8.2.3 By Throat Problem
8.2.4. By Country
8.2.4.1. United States Throat Lozenges Market Outlook
8.2.4.1.1. Market Size & Forecast
8.2.4.1.1.1. By Value & Volume
8.2.4.1.2. Market Share & Forecast, By Value
8.2.4.1.2.1. By Type
8.2.4.1.2.2. By Flavor
8.2.4.1.3. Pricing Analysis
8.2.3.2. Canada Throat Lozenges Market Outlook
8.2.4.2.1. Market Size & Forecast
8.2.4.2.1.1. By Value & Volume
8.2.4.2.2. Market Share & Forecast, By Value
8.2.4.2.2.1. By Type
8.2.4.2.2.2. By Flavor
8.2.4.2.3. Pricing Analysis
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8.2.4.3. Mexico Throat Lozenges Market Outlook
8.2.4.3.1. Market Size & Forecast
8.2.4.3.1.1. By Value & Volume
8.2.4.3.2. Market Share & Forecast, By Value
8.2.4.3.2.1. By Type
8.2.4.3.2.1. By Flavor
8.2.4.2.3. Pricing Analysis
9. Asia-Pacific Throat Lozenges Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value & Volume
8.2. Market Share & Forecast, By Value
9.2.1. By Type
9.2.2 By Flavor
9.2.3. By Throat Problem
9.2.4. By Country
9.2.4.1. China Throat Lozenges Market Outlook
9.2.4.1.1. Market Size & Forecast
9.2.4.1.1.1. By Value & Volume
9.2.4.1.2. Market Share & Forecast, By Value
9.2.4.1.2.1. By Type
9.2.4.1.2.1. By Flavor
9.2.4.1.3. Pricing Analysis
9.2.4.2. Japan Throat Lozenges Market Outlook
9.2.4.2.1. Market Size & Forecast
9.2.4.1.2.1. By Value & Volume
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9.2.4.2.2. Market Share & Forecast, By Value
9.2.4.2.2.1. By Type
9.2.4.2.2.1. By Flavor
9.2.4.2.3. Pricing Analysis
9.2.4.3. Australia Throat Lozenges Market Outlook
9.2.4.3.1. Market Size & Forecast
9.2.4.3.1.1. By Value & Volume
9.2.4.3.2. Market Share & Forecast, By Value
9.2.4.3.2.1. By Type
9.2.4.3.2.1. By Flavor
9.2.4.2.3. Pricing Analysis
9.2.4.4. India Throat Lozenges Market Outlook
9.2.4.4.1. Market Size & Forecast
9.2.4.4.1.1. By Value & Volume
9.2.4.4.2. Market Share & Forecast, By Value
9.2.4.4.2.1. By Type
9.2.4.4.2.2. By Flavor
9.2.4.4.3. Pricing Analysis
9.2.4.5. South Korea Throat Lozenges Market Outlook
9.2.3.5.1. Market Size & Forecast
9.2.4.5.1.1. By Value & By Volume
9.2.3.5.2. Market Share & Forecast, By Value
9.2.4.5.2.1. By Type
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9.2.4.5.2.2. By Flavor
9.2.4.5.3. Pricing Analysis
9.2.4.6. Thailand Throat Lozenges Market Outlook
9.2.4.6.1. Market Size & Forecast
9.2.4.6.1.1. By Value & Volume
9.2.4.6.2. Market Share & Forecast, By Value
9.2.4.6.2.1. By Type
9.2.4.6.2.2. By Flavor
9.2.4.6.3 Pricing Analysis
10 South America Throat Lozenges Market Outlook
10.1. Market Size & Forecast
10.1.1 By Value & By Volume
10.2. Market Share & Forecast, By Value
10.2.1. By Type
10.2.2. By Flavor
10.2.3. By Throat Problem
10.2.4. By Country
10.2.4.1. Brazil Throat Lozenges Market Outlook
10.2.4.1.1. Market Size & Forecast
10.2.4.1.1.1. By Value & Volume
10.2.4.1.2. Market Share & Forecast, By Value
10.2.4.1.2.1. By Type
10.2.4.1.2.1. By Flavor
10.2.4.1.3. Pricing Analysis
Table of Contents
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10.2.3.2. Argentina Throat Lozenges Market Outlook
10.2.4.2.1. Market Size & Forecast
10.2.4.2.1.1. By Value & Volume
10.2.4.2.2. Market Share & Forecast, By Value
10.2.4.2.2.1. By Type
10.2.4.2.2.2. By Flavor
10.2.4.2.3. Pricing Analysis
10.2.4.3. Colombia Throat Lozenges Market Outlook
10.2.4.3.1. Market Size & Forecast
10.2.4.3.1.1. By Value & Volume
10.2.4.3.2. Market Share & Forecast, By Value
10.2.4.3.2.1. By Type
10.2.4.3.2.1. By Flavor
10.2.4.2.3. Pricing Analysis
11 Middle East & Africa Throat Lozenges Market Outlook
11.1. Market Size & Forecast
11.1.1 By Value & By Volume
11.2. Market Share & Forecast, By Value
11.2.1. By Type
11.2.2. By Flavor
11.2.3. By Throat Problem
11.2.4. By Country
11.2.4.1. South Africa Throat Lozenges Market Outlook
11.2.4.1.1. Market Size & Forecast
11.2.4.1.1.1. By Value & Volume
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11.2.4.1.2
.
Market Share & Forecast, By Value
11.2.3.2.2.1. By Type
11.2.3.1.2.2. By Flavor
11.2.3.1.3
.
Pricing Analysis
11.2.3.2. Saudi Arabia Throat Lozenges Market Outlook
11.2.4.2.1
.
Market Size & Forecast
12.2.4.2.1.1. By Value & Volume
11.2.4.2.2
.
Market Share & Forecast, By Value
11.2.4.2.2.1. By Type
11.2.4.2.2.2. By Flavor
11.2.4.2.3
.
Pricing Analysis
11.2.4.3. UAE Throat Lozenges Market Outlook
11.2.4.3.1
.
Market Size & Forecast
11.2.4.3.1.1. By Value & Volume
11.2.4.3.2
.
Market Share & Forecast, By Value
11.2.4.3.2.1. By Type
11.2.4.3.2.1. By Flavor
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Table of Contents
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12. Market Dynamics
12.1. Drivers
12.2. Challenges
13. Market Trends and Developments
14. Competitive Landscape
15. Strategic Recommendations
16. About Us & Disclaimer
11

12. ProductOverview

13. © TechSci Research
Product Overview
Review Period
2015 – 2018
Base Year
2019
Estimated Year
2020
Forecast Period
2021 – 2025
Year Range
THROAT LOZENGES MARKET
TYPE
• Hard Candy Lozenges
• Soft Lozenges
• Compressed Lozenges
FLAVOR
• Menthol (Mint)
• Honey & Ginger
• Orange
• Lemon
• Others (Peppermint Oil,
Eucalyptus Oil etc.)
REGIONS
• Europe
• North America
• Asia-Pacific
• South America
• Middle East & Africa
Throat Lozenges are identified as medicated tablet which are temporarily used to stop the
cough, cold and sore throat. Global Throat Lozenges market is projected to grow at an
impressive rate until 2025 on account of increasing usage of the over the counter products
by consumers.
Market Segmentation
THROAT PROBLEM
• Sore Throat
• Cough
• Others (Cold)
13

14. ResearchMethodology

15. © TechSci Research
Research Methodology
✓ Identifying Key Opinion
Leaders
✓ Questionnaire Design
✓ In-depth Interviews
Data
Collection
Developing List of
Respondents
Formulating
Questionnaire
Market
Profiling
Data
Validation
Data
Analysis
In-depth secondary
research was conducted to
determine top players in
Global Throat Lozenges
market, overall market size
and segmental market size.
In order to conduct
industry experts’
interviews, TechSci
formulated a detailed
discussion guide.
List of industry
players and industry
specialists was
developed.
TechSci conducted
interviews with
industry experts and
industry players for
data collection and
verification.
Data obtained as a
result of primary
and secondary
research was
validated through
rigorous
triangulation.
The data was scrutinized
using MS-Excel, statistical
tools and internal
proprietary database to
obtain qualitative and
quantitative insights about
Global Throat Lozenges
market.
Data
Collection
Data Filter
& Analysis
Research &
Intelligence
Actionable
Insights
Business
Solution
Primary Research Desk Research Company Analysis
✓ Recent Developments
✓ Market Changing
Aspects/Dynamics
✓ Government Policies
✓ Conclusion
✓ Market Participants
✓ Key Strengths
✓ LinkedIn
✓ TechSci Internal
Database
✓ Factiva
✓ Hoovers
Paid Sources
✓ Company Websites
✓ Company Annual
Reports
✓ White Paper Study
✓ Financial Reports
✓ Investor Presentations
✓ Regulatory Body
Secondary Research
Primary Research
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© TechSci Research
Respondents were asked about the current and future market growth rates, as well as market shares By Type, By Flavor, By
Throat Problem and By Region. Removing the outlier responses, the geometric mean of growth estimates and provider wise
revenue shares generated across various segments were considered to arrive at the final revenue shares. Revenue shares
generated across various segments were further triangulated from the response received by other stakeholders.
Methodology Followed for Calculation of Market Shares:
Market shares By Type, By Flavor, By Throat Problem and By Region were calculated based on the responses received through
primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated
through throat lozenges, globally. The final shares were calculated by taking the geometric mean of the responses gathered
from key opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting:
TechSci Research performed periodical checks on data collected through the surveys with logical checks and analyzed the
survey results in SPSS/Tableau Software.
Research Methodology
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© TechSci Research
Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast
global Throat Lozenges market, TechSci Research used various forecast techniques such as:
o Moving Average
o Time Series Analysis
o Regression Analysis
o Econometric and Judgmental Analysis
• The currency used in the report is the United States Dollar (USD), with the market size indicated in USD million.
• Conversion Rates
Research Methodology
Currency 2018 2017 2016 2015 2014
Chinese Yuan 6.62 6.76 6.64 6.29 6.16
Indian INR 68.45 65.13 67.20 64.18 61.02
Japanese Yen 110.47 112.20 108.65 121.08 105.82
Singapore Dollar 1.35 1.38 1.38 1.38 1.27
Australian Dollar 1.34 1.31 1.34 1.33 1.11
Euro 0.85 0.89 0.90 0.90 0.75
Canadian Dollar 1.30 1.30 1.32 1.28 1.10
Brazil (Real) 3.66 3.19 3.48 3.34 2.35
Argentina (Peso) 18.44 16.55 14.77 9.25 8.10
Saudi Riyal 3.75 3.75 3.75 3.75 3.75
17

18. © TechSci Research
Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions.
TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to
reach accurate market numbers. Partial list of companies interviewed and key secondary sources studied for the report include:
Partial List of Companies Interviewed Key Secondary Sources
▪ Continental AG
▪ Curtiss-Wright Corporation
▪ Infineon Technologies AG
▪ ZF Friedrichshafen AG
▪ SKF Ltd
▪ Nexteer Automotive
• International Monetary Fund
▪ World Bank
▪ TechSci Research Proprietary Database & Knowledge
Repository
▪ Company Annual Reports
▪ Industry Magazines
▪ Industry Reports
▪ Credible Paid Databases
▪ OICA
18
Partial List of Companies Interviewed Key Secondary Sources
▪ The Procter & Gamble Company
▪ GlaxoSmithKline plc
▪ Prestige Consumers Healthcare, Inc
▪ Reckitt Benckiser Group plc
▪ Ricola AG
▪ Bliss GVS Pharma Ltd.
▪ Honibe
▪ Himalaya Herbals
▪ Dabur India Limited
• International Monetary Fund
▪ World Bank
▪ TechSci Research Proprietary Database & Knowledge
Repository
▪ Company Annual Reports
▪ Industry Magazines
▪ Industry Reports
▪ Credible Paid Databases
▪ News Dailies
▪ CEIC

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© TechSci Research
Industry Brief
According to TechSci Research report, “Global Throat Lozenges Market By Type (Hard Candy Lozenges, Soft Lozenges & Compressed
Lozenges), By Flavor (Menthol (Mint), Honey & Ginger, Orange, Lemon, Others), By Throat Problem (Sore Throat, Cough & Others), By Region,
Competition, Forecast & Opportunities, 2025”, global was valued USD 6700 Million in 2019 and is forecast to reach USD 8867.25 Million by
2025. The rate of common cold, influenza and sore throat is growing at a rapid pace, especially during the COVID-19 pandemic. The symptoms
of coronavirus involve sore throat, respiratory problems, fever and cough. According to WHO, about 10-15% of the world’s total population suffers
from the common cold annually. The demand for sore throat mediations is accelerating across the globe, which in turn is fueling the growth of
throat lozenges.
With the rising ageing population across the globe, the usage of throat lozenges is also increasing at a robust pace, which is anticipated to
contribute towards the growth of the global throat lozenge market. Factors such as ease of ordering, availability of multiple brands and verified
customer reviews are helping throat lozenges manufacturers in boosting their reach as well as sales. Furthermore, nowadays doctors are issuing
a direct prescription through various online pharmacies, which in turn is leading to increase in online sales of the throat lozenges as well as other
over the counter products.
In terms of type, global throat lozenges market is categorized into hard candy lozenges, soft lozenges and compressed lozenges. Hard candies
accounted for share of 65.05% of the global throat lozenges market in 2019. On the other hand, compressed lozenges are expected to witness a
steady growth during forecast period owing to their long-lasting ability and prolonged dissolution time of these candies, which provide long lasting
relief.
Some of the major players operating in global throat lozenges market are The Procter & Gamble Company, Reckitt Benckiser Group Plc,
Prestige Consumer Healthcare Inc., Bliss GVS Pharma Ltd., GlaxoSmithKline plc, Sanofi S.A, Ricola AG, Wm. Wrigley Jr. Company, Thornton &
Ross Ltd and Honibe (Island Abbey Food Science Ltd.). The increasing number of mergers and acquisitions and product launches are some of
the latest trends in the global throat lozenges market. GlaxoSmithKline plc, one of the major players in the global throat lozenges market, has
recently completed a joint venture with Pfizer, which combines the consumer healthcare business of both the companies. This joint venture has
enhanced the product portfolio of GSK.
“Asia-Pacific is anticipated to witness swift growth in lozenges market during forecast period. Countries like Japan and China, which are the
home of almost 35% of the global population, are likely to witness robust growth in their respective markets. In the Asia Pacific region, Australia,
South Korea and Singapore are also projected to witness decent growth during 2020-2025 owing to increasing product availability and usage.
Growing inclination and awareness towards lozenges is likely to be supported by changing lifestyle preferences of consumers with a continuing
shift towards health and wellness, coupled with rising disposable income of individuals, and availability of the better products.” said Mr. Karan
Chechi, Research Director with TechSci Research, a research based global management consulting firm.

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© TechSci Research
Sample Data - Snapshot
2015 2016 2017 2018 2019 2020E 2021F 2022F 2023F 2024F 2025F
Value (USD Million) Volume (Million Unit)
CAGR 2015-2019
By Value: xx%
By Volume: xx%
CAGR 2020E-2025F
By Value: xx%
By Volume: xx%
Global Throat Lozenges Market Size, By Value (USD Million), By Volume (Million Units), 2015-2025F
Europe Throat Lozenges Market Share, By Type, By Value, 2015-2025F
2015 2016 2017 2018 2019 2020E 2021F 2022F 2023F 2024F 2025F
Hard Candy Lozenges 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00%
Soft Lozenges 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00% 30.00%
Compressed Lozenges 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00%
France Throat Lozenges Market Share, By Flavor, By Value, 2015-2025F
2015 2016 2017 2018 2019 2020E 2021F 2022F 2023F 2024F 2025F
Menthol (Mint) 5.00% 5.00% 5.00% 5.00% 5.00% 5.00% 5.00% 5.00% 5.00% 5.00% 5.00%
Orange 15.00% 15.00% 15.00% 15.00% 15.00% 15.00% 15.00% 15.00% 15.00% 15.00% 15.00%
Lemon 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00% 20.00%
Honey & Ginger 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Others (Peppermint Oil, Eucalyptus Oil etc.) 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00% 50.00%

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© TechSci Research
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Report Name: GLOBAL THROAT LOZENGES
MARKET, FORECAST AND OPPORTUNITIES, 2015 – 2025
2015 – 2025
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