2. Why?
Students getting introuble/stresseddue to homeworkgetting out of hand
The Problem
Who?
Aimed at students
11-18 years old
What?
Students who arenot motivated ororganised to dohomework
When?
Everyday
Where?
Home/school
3. How do we get
students to
prioritise and be
motivated to do
their homework?
4. After interviewing, we found that for teenagers in schools homework is
regularly set, usually daily.
Homework is mostly always completed but sometimes forgotten to hand in
on time.
An app to remind them of deadlines appealed to them, so they can get the
full amount of credit they deserve for work.
Our key insight is that people do forget homework and deadlines, but have
done the homework.
Our Key Insights
6. George
A teenage school boy who sometimesforgets deadlines and homework• Goes to grammar school in Stratford
• Warwick, Warwickshire• Has many extra-curricular activities
• He wants to make all deadlines• He wants to make time for homework and
revise
• Wants to achieve higher gradesKey goals:
• help to to be more organised• help him to have less stressful evenings
Sophie
• Schoolgirl at Myton, Warwick
• lives in Leamington
• is unorganised and forgets about
deadlines
• puts off homework until later
occasions when she the misses
her deadlines
• prioritises less important work and
puts off some homework until the
deadlines is very close
Key Goals:
• wants to easily be able to prioritise
homework
• wants a way to stop her from
forgetting it also
Martin
•Goes to school, Year 9
•Lives near Leamington, Warwickshire
•Puts off homework until later, then
misses deadlines
•Sometimes is unequipped for lessons
•Doesn’t really use his planner
•Does activities out of school making it
hard to have time aside for homework
•Leaves homework until weekends, then
has a dull weekend while his friends are
having fun
Key Goals:
•Keep on top of homework
•help him to stay well organised
7. “Assignment Planner” is not a very
visual way of prioritising homework, and
uses quite boring graphics. Our app is a
lot more bright, colour and eye-
catching, and more motivational for a
student using it.
“myHomework” overcomplicates the
issue of prioritising homework.
“Visihelp” gets to the point more simply,
and using more fun and interactive
buttons. Also, our app using a less
conventional method of navigating from
screen to screen, swiping across, which
is a more user friendly and innovative
design.
Competitors’ products
8. • visual aid: bar graphs?
• motivation via social interaction
• regular usage: app, for use on mobile
phones
MVP User Stories
12. Link to full Balsamiq Mockup
New Task Personal Planner
Calendar
13. Most areas of Visihelp are very feasible and could
be built due to its simple – yet effective – design
and navigation.
The most technically challenging
aspect to build would be the graphs
that show homework priorities.
Feasibility
14. • some users pay
• free up to a certain point
• unlocking full version costs 99p
• fixed price per month for schools
Business Model
15. Our 3 Main
Marketing Activities
1. Making a bold,
colourful poster and
sticking it around
schools, bus
shelters, in notice
boards etc to reach
potential users in a
cheap way
2. Making an eye-
catching video and
sharing it via social
media
3. Flash-mobbingtown centres andshopping areas totarget a specificyoung audience
A title slide describing the name of the app, the team name and the names of team members and possibly a logo, if you have one already
Our app is aimed at high school students between the ages of 11 and 18 who have a lot of homework to balance with their busy lifestyle.
It helps you to visually prioritise your homework assignments according to how much time is left for completion, and provides motivation by linking your progress with homework to that of your friends.
We have found that we, as well as most other high school students, have found fairly regularly that homework becomes too much for us to handle. Recording when homework is due down in a paper planner is confusing, doesn’t help a student to prioritise their workload, and is also easily forgotten or lost. By using Visihelp, a student can keep easily on top of their homework, and be motivated to do so.
What core question are you addressing with the app?
Examples:
Buzzer Buddiez: how can you avoid oversleeping?
Transit: how can negative teacher feedback be translated accurately?
Oyster on the Go: how can you be more aware of how much credit you still have on your Oyster card?
Cattle Manager: how can you keep track of injections for your cows while you are out and about looking after them?
High school students mostly remember to do their homework, but sometimes forget to hand it in on time. They find this annoying as they do not get the credit they should do, but do not have a foolproof and viable way of being reminded to hand in their homework. Visihelp is a simple to use, visual way of being reminded not only to do homework, but to hand it in. Reminders to hand the homework in will flash up as notifications on the due date, ensuring students do remember to take the homework with them to school.
Our team, Dimension, is developing a mobile app to help students remember their homework and prioritise their workload.
We think a mobile app would suit the issue best as most students have as smartphone so they can access the app when needed.
This problem affects all students of all ages but mainly students in secondary school.
The main problem is that students forget or are not motivated to do the work required.
Our app will work by telling a student how to prioritise their workload and how much time they have left to do it.
Our users are looking for an app to help then keep on top of and prioritise homework and to help them balance their social and working lives. The amount of homework they receive has led to them becoming disorganised due to not having enough time to actually complete it normally. Visihelp however would help them to get the balance right, and plan out effectively when they should do their homework.
Summarise what other solutions or alternatives you have found that already exist in the market and explain why they don’t fully solve the problem you are looking at or why your proposed solution is better.
Although the apps we found on the market already are quite successful, we felt that they have different aims to our app. Visihelp is designed to make homework more appealing and manageable, and includes the feature of being able to connect socially with friends via contacts and/or Facebook. The apps in existence already also do not use vibrant and colourful interfaces, and have a typical and uninteresting flow to them.
Our users want a quick and visual way of recognising which of their homework they should prioritise on a particular evening, which will be done using a sort of graph with coloured bars representing how urgent the completion of a piece of homework was. They also want motivation via social interaction with friends to encourage them to do homework. This would be done by connecting a group of friends together, and by allowing the friends to view who has completed the assignments. They want to use this app regularly, therefore a mobile app is the best way of presenting the data, as most mobile users are always within a few metres of their mobile phone.
Show here what your MVP will look like in terms of the key wireframes of your app’s core feature.
This shows the front screen of our app, the visual aid to help prioritise homework. The bars showing the urgency of completion of each piece will have different colours to show how much time was left for each piece- red for very little time, and green for plenty. The plus button at the top right of the screen is to add a new task, and the top left is for messages with other users sharing ideas and help about homework assignments.
Show here what your MVP will look like in terms of the key wireframes of your app’s core feature.
The screen on the left shows the social interaction screen. It has a list of the users friends, and informs them of the most recently completed homework of that particular friend. Clicking on the user’s name will bring up a list of all the homework completed by them that week. On the right you see the communication forum with other users to help share ideas and knowledge with other people struggling with a particular assignment.
Show here what your MVP will look like in terms of the key wireframes of your app’s core feature.
On the left you can see the new task screen. It uses fun graphics of sticky notes to input the information regarding each new task inputted. On the right you see the calendar screen, which would help the user to balance their social/ extra curricular lives with their workload.
Summarise what you have learnt about data, content and technical feasibility.
This is crucial, if your product relies heavily on any of these areas. If your product does not rely on them heavily, please explain why. This will show that your team has really understood feasibility well.
We have learnt that our app doesn’t need any high technology solutions, such as facial or voice recognition. We could have some of these in the future but they are not necessary. The only part which could prove a problem is the graphs to show time frames of work, but even these are relatively simple to build with the right programming.
Explain what business model you have chosen and why.
How many customer pledges did you get? Did you have to change your plans to find customers that are willing to pay?
The business model we have chosen is some users pay. We decided that our app would be free up to a certain point, but to unlock the full version of the app the fee of 99p would have to be paid. We decided on this because most children or parents would want to try out the app before they spend their money on it. Also, fairly often people are reluctant to spend money on apps without use a reduced version first to try it. We would also sell the app at a fixed price per month for schools wanting to use it to help keep their students on track with homework.
Outline the three core marketing activities you planned and how you are going to reach your specific users in a targeted, simple, social, scarce and cheap way.
Sticking many posters around places where young people congregate is a cheap and effective way of raising awareness and getting people talking about Visihelp. The poster must be vibrant so it appeals to young people.
Sharing a video via social media is a good way of quickly and effectively reaching out to lots of young people and getting them talking and thinking about the app. We were also considering the idea of the video containing a code which would allow the viewer to download a free full version for a limited amount of time.
We were considering the idea of flash mobbing a town centre, probably during school holiday time to ensure the largest amount of high school students would be out shopping, and raising awareness of the app that way. This would be a free, but unmistakably noticeable way of getting people talking about Visihelp.
This slide is your chance to add more information about your creative journey. Did you create a website? Show your work to experts? Present at your school or at another contest? Did you do local media work?