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1. Photos, clockwise from top left: Pop-up stand for active and sustainable travel information, ‘My Journey’ travel app and
Challenge web page, employees using hire bikes, ‘My Journey’ live leader-board and residents walking to work.
“Logged my first journey in today, great to zoom past all
those stationery cars!”
Eleanor, Challenge participant
The challenge
Transport for South Hampshire (TfSH)
identified the need to engage with workplaces
and large businesses to meet the core aims
of their Local Sustainable Transport Fund
(LSTF) bid, which are to:
• reduce road congestion which affects
public transport and business deliveries
• improve air quality in the towns and cities
• reduce CO2 emissions.
Due to the wide geographical spread
of the project area, the diverse range of
workplaces and the variance in distances
and modes used to travel to work, finding one
engagement tool to encourage active and
sustainable travel to work was a challenge.
A way to successfully record changes in
travel behaviour also needed to be created.
Sustrans’ solution
The ‘My Journey’ Challenge offered
workplaces a bespoke interactive
competition to engage their staff in active
and sustainable travel to and from work.
The Challenge:
• engaged over 2000 participants across
more than 80 companies
• allowed participants to log journeys online
or through their smart phone app
• displayed progress through live dashboards,
with leader-boards showing journeys logged
by mode, distance, calories burnt, plus
money and carbon saved
• allowed TfSH to include the transport
modes most relevant to them
• promoted local LSTF initiatives, business
and tourism through tailored web pages.
Contact us
For more information on our workplaces work call 0117 915 0100
email workplaces@sustrans.org.uk or visit www.sustrans.org.uk/workplaces
www.sustrans.org.uk facebook.com/Sustrans @Sustrans
Key facts
Funder: Transport for
South Hampshire TfSH
Cal
calories burnt
5,333,750
£
cost saved
£45,872
Sustrans is a registered charity in the UK No. 326550 (England and Wales) SCO39263 (Scotland)
My Journey Challenge
South Hampshire
CO2
saved 37,691 Kg
distance travelled
313,370 miles