Cycle Logistics for Home Deliveries: Impact and Opportunities
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Presentation at the European Cycle Logistics Conference in San Sebastian (15-17 Oct, 2015). Day 2: APPROACHES TO THE LAST MILE PROBLEM http://eclfconference2015.bike/
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Cycle Logistics for Home Deliveries: Impact and Opportunities
- 1. HOME DELIVERY: IMPACT AND OPPORTUNITIES FOR CITY LOGISTICS Cycle Logistics Conference 16 October 2015 San Sebastian 1 Susanne Balm Project leader E-mobility & City Logistics Amsterdam University of Applied Sciences
- 2. AMSTERDAM UNIVERSITY OF APPLIED SCIENCES 2 • Based in Amsterdam, The Netherlands • 50,000 students and 3,600 employees • 80 bachelor and master programmes • Practical orientated research addressing real-life challenges • Close collaboration with both academics and professionals • A joint Executive Board with the University of Amsterdam
- 3. CONTENT OF PRESENTATION 3 1. Zero emission slow mobility ambitions 2. Home delivery: increasing markets The need for different city logistics, considering changes in urban: • Design • Challenges • Preferences Market opportunities for cycle logistics: • Food • Elderly • C2C • Construction
- 4. WHAT IS WRONG IN THIS PICTURE? 4
- 5. WALKABLE CITIES 5 Florionapolis, Brazil (Photo credit: Maremagnum/Photodisc/Getty Images) (Portland State University, 2012)
- 6. OTHER ISSUES 6 Noise Vibrations CongestionAir pollution
- 7. AIR POLLUTION Share of trips 7 Contribution to NOx
- 8. NOISE POLLUTION: “A MODERN PLAGUE” Elevated noise levels can cause: • Hypertension • Sleep disturbance • Stress • Increased workplace accident rates • Aggression and other anti-social behaviors 8
- 9. 9 PREFERRED SITUATION Slow mobility and recreational activities instead of car dominance
- 10. EXPERIMENTS IN AMSTERDAM “Autovrij” = car free 10
- 12. Saturday 3 October 2015 12
- 13. BUT AT THE SAME TIME… • Consumers and businesses order more and more online • Demand on-time and same-day delivery • High numer of failed deliveries • High number of retour deliveries 13 EUROPEAN B2C E-COMMERCE TURNOVERTOP 12 IN TERMS OF B2C E-COMMERCE GROWHT RATE
- 14. ENVIRONMENTAL IMPACT DEPENDS ON LOGISTICS CONCEPT Source: Ernst & Young (2015) 14 CO2 emissons for the delivery of 1 parcel The combination of a drop-off point and bike delivery has lowest expected impact for the environment
- 15. GREAT POTENTIAL FOR CYCLE LOGISTICS In particular: • As a service for suppliers, retailers and receivers that are (or aim to be) socially responsble • In areas that restrict or limit automobile access But challenging as well: • How to organize financially feasible drop-off points? • Which flows are large, growing and most suitable? 15
- 16. RISE AND FALL AND EXPANSION OF INITIATIVES 16 Drop-off point on water Bubble Post Stadslogistiek Delft Bentobox Berlin
- 17. WHAT IS LACKING? Insight in the share of freight trips and their characteristics, like: • What do they deliver? • Where do they come from? • Is transport at own account or carried out by a 3rd party? • Which markets are growing? • Which are suitable for cycle logistics? This should be the start of new logistics (cycle) concepts 17
- 18. Freight traffic countings Amsterdam LOGISTICS RESEARCH SHOWS POTENTIAL 18 80 - 85% are vans Distance % of deliveries ≤ 30 km 54 – 56% ≤ 10 km 32 – 45% Research Facility Services (2015) (2015) Souce: CycleLogistics, 2014
- 19. Oppurtunities for cycle logistics GROWTH MARKETS IN CITY LOGISTICS HOME DELIVERY 19 Elderly C2C Food Construc tion
- 20. ELDERLY PEOPLE Number of citizens in Amsterdam of ≥ 65 : 20 Absolute Percentage 2014 95.289 11,7% 2035 154.907 17,2% Source: AUAS (2015) • Ageing population, also in cities • Elderly people (need to) live at home longer • Older generations are getting more familiar with internet • Challenge: different requirements and preferences By 2025 more than 20% of Europeans will be 65 or over
- 21. • Food delivery is one of the largest flows in cities • Home food delivery is an increasing market • Local for local • Low risk of “not at home” • Challenge: cooling / heating FOOD 21
- 22. C2C (CONSUMER TO CONSUMER) 22 • Inner city transport between consumers • Challenge: willingness to pay Peerby members in my neighborhood
- 23. CONSTRUCTION 23 • Great share in freight traffic • Increasing amount of inner city construction / renovation work • Little space for inventory and parking on site • On-time delivery • Challenge: cooperation with drop-off or consolidation point and complementary transport
- 24. CONCLUDING REMARKS • Cycle logistics services should be tailored according to the market segment: • Receivers preferences • The logistics concept • Cycle logistics solutions should not be more expensive than the current situation. Otherwise it will be very difficult to change. • Consistent stimulating local policies are needed (not just experiments) 24 Susanne Balm s.h.balm@hva.nl Project leader E-mobility & City Logistics Amsterdam University of Applied Sciences
- 25. RESEARCH PROGRAM URBAN TECHNOLOGY Technologies for a sustainable, liveable and connected city 25 Smart Mobility & Logistics Smart Urban Design Smart Energy Systems Circular Design and Smart Production Urban analytics Business Models Susanne Balm s.h.balm@hva.nl Project leader E-mobility & City Logistics Amsterdam University of Applied Sciences
Editor's Notes
- The AUAS trains the professionals of tomorrow. The AUAS consists of seven schools. We have a total of 43,000 students and offer a total of 80 bachelor and master programmes. Practical orientated research is an important component of the educational programmes offered by AUAS. Our research always addresses a real-life world problem from the professional field, and we conduct the research in close collaboration with both academics and professionals working in the particular discipline. We have a joint Executive Board with the University of Amsterdam (UvA) and our close cooperation with the UvA is particularly valuable for research purposes.
- The space is not allocated in accordance with its users. Too much space dedicated to vehicles and too little to pedestrians.
- Walkability (pedestrian zones) of cities is becoming more important. People that walk spend (more) money in cities.
- Other issues include: noise, air pollution, congestion, vibrations
- The city of Amsterdam experiments with car-free zones.
- There are three markets that I would like to address as particulary interesting for cycle logistics. 1) Products and services for eldery people, 2) C2C = consumer to consumer market, 3) food market
- Altough social and enviromental responsibility receives increasing attention in urban life, the solutions should not be more expensive. Consistent local policies (e.g. that ban automobiles) are needed
- The research program Urban Technology combines expertise from the field of logistics/mobility, urban design, energy systems and circular design and smart production to build multidisciplinairy projects. Next, we have experitse from urban analytics and business models to strenghten our research. Approx 60 people (35 FTE) work for the research program Urban technology, led by 9 professors.