1. H
ow
to prove that
you want the job
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IMPRESSING
AT THE
INTERVIEW
2. Your time to shine
If you’ve got through to the interview stage, you’ve caught the recruiter’s interest. Your interview is the only chance
you’ll have to keep it. This is your time to shine – you need to prove that you want the job, that you can do it, and that
you’ll fit in with the company culture.
Though it can be daunting, there are simple steps you can take to make sure that you impress.
Interview
Impressing at the
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3. The recruiter wants to see not only that you’re up for the
job, but also that you’re enthusiastic about the prospect of
it. They want you to show talent, ambition, and initiative. As
part of this, they will expect you to have spent time resear-
ching the company.
Your first port of call should be to visit the website and find
out as much as you can about the company, what it does
and what it stands for. You’ll then need to search for any
press releases or articles to find about the company’s
recent news and achievements.
Check out the company’s social media channels to find
out more about their voice and interaction with the public.
Above all else, get a feel for the company’s culture and
demonstrate the values that they prize in the interview.
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4. London I Manchester I Birmingham I Leeds I Keele
You need to go in to your interview confident, collected and well prepared. Before the interview, spend time
thinking about potential questions and answers, points you really want to emphasise and the kind of impression
you want to make. Figure out your strengths and think about how you can address your weaknesses.
Think about usable examples of when you’ve gone above and beyond in the workplace and exceeded your
targets. Have an elevator speech ready as an introduction to who you are and what you can do. Plan out the
questions you want to ask and do a little LinkedIn digging about your interviewer. We all know how it goes: fail
to prepare, prepare to fail.
2. Preparation
5. 3. First impressions
Never underestimate the importance of first impressions.
Like it or not, you’ll be judged as soon as the recruiter sets
eyes on you. Make sure it’s a positive judgement.
Arrive ten minutes before the interview. Have your refe-
rences/work samples with you in good condition in a folder.
Dress in smart, professional business clothes. Smile, make
eye contact, and give a firm handshake. Be enthusiastic,
positive and assertive. Be likeable. You don’t want to give
the recruiter an easy opportunity not to hire you - make
sure you make a great impression.
O V E R 3 3 % O F I N T E R V I E W E R S M A K E T H E I R M I N D U P I N T H E F I R S T 9 0 S E C O N D S
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4. Questions and answers
The question and answer session is the make or break part of the interview. If you don’t perform well, the job will go to
the person that does. Let the interviewer lead the session but make sure your answers are full, well-thought out and
responsive. NEVER give a ‘yes’ or ‘no’ answer. Remember that you can ask questions throughout, not just at the end
of the interview.
Nobody wants to work with someone who comes across as dull, shy or unengaging. At the same time, nobody wants to
work with a cocky know-it-all. Strike up a good balance between being friendly and formal, give examples of your skills
without boasting and don’t be afraid to let your personality shine through. Always remember that skills can be learnt and
you will ultimately be hired on your culture fit and mind-set – show the recruiter who you are and just what you can do!
6. 5. Close the deal
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Remember that you’re being considered against other
candidates and will need to go that extra mile to impress.
The recruiter won’t stop their consideration straight after
the interview so make sure you stay in their mind.
This doesn’t mean bombarding the company with anno-
ying calls and emails every day. After the interview, just
send the interviewer a quick email as that final touch.
Show appreciation for their time, reaffirm your enthu-
siasm and interest in the job and then wait to hear back.
It really could make all the difference in closing the deal.
The candidate who wows at the interview is the one who
will get the job. Follow these five steps and make sure you
don’t fall at the first hurdle.
“Show appreciation
for their time,
reaffirm your
enthusiasm and
interest in the job”