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2. Which of the following is an advantage of using direct exporting? a. It effectively addresses
differences in regulations and cultures between the source market and the target market. b. It
requires the exporter to invest very little in terms of resources, such as personnel and finances. c.
It provides the exporter with control over the process and how the product or service is sold. d. It
does not require the exporter to have in-house expertise related to shipping and organizing
payments.

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