All startups dream big - the ultimate goal is to hit the global marketplace but of course, this is easier said than done. Even great ideas can struggle to find international funding, a major obstacle. In this presentation, Driw AS Chairman Dag Honningsvag shows how that dreaming big can be turned into a reality by sharing some great insights into accessing and utilizing the global startup ecosystem

1. Colombo Tech Startup
Seminar
Going
Global

7. playad
- Self-service advertising solutions for publishers and
websites that want to sell ads directly to advertisers.
- Same sophisticated features as Facebook and Google
- 15 min setup time (Self-service)
- Highly scalable
- Global market
- Launching 2017

8. Key facts
bylineme
• Established in 2015 by a serial entrepreneur
• Financing from Founders Fund and Investinor
• Raising another 700K USD these days
• Global potential, scalable and self service

9. Global expansion model
• Activly seeking accellerator participation in New York
• Joined the Propeller Program at Tapad in 2016
• World wide ambitions from day 1
• Global team
bylineme

10. The global team
bylineme

12. TaskAnalytics
April 2017

13. Key facts:
• Ideation inNetlife Research and subsequently a spin
off
• Global ambitions from Day One
• Scalable and Self Service

14. Global expansion model
• The original idea was to establish a company in the US and
hire people to manage the business
• A US based and seasoned industry peronality was introduced
to Task Analytics
• A team of three freelancers hired to drive the growth with
outlook to a successbased 10% equity stake in the company

15. Building a global team from the
start
The global team

16. Mobile Worker Development
Freelancers in the US
2016 2020
53 M
80 M
Source: www.forbes.com/sites/waldleventhal/2014/07/01/a-modern-human-capital-talent-strategy-using-freelancers/#70f82ce636a4

17. Key take aways

18. Key take aways
Think in terms of
global position
from the
beginning and
build your global
team if possible

19. Key take aways
Use
compensation
models
supporting your
growth
ambitions
Think in terms of
global position
from the
beginning and
build your global
team if possible

20. Key take aways
Use
compensation
models
supporting your
growth
ambitions
Expand actively
your network by
using your
champions and
people who
believe in you
Think in terms of
global position
from the
beginning and
build your global
team if possible

21. Key take aways
Growing mobile
workforce is
trending in many
countries
Use
compensation
models
supporting your
growth
ambitions
Expand actively
your network by
using your
champions and
people who
believe in you
Think in terms of
global position
from the
beginning and
build your global
team if possible

22. dag@honningsvag.co
m
Good luck!