This document provides an overview of how to map a start-up ecosystem. It discusses defining start-up ecosystems and the key players within them. Various tools for mapping ecosystems are presented, including reports, dashboards, visualization tools, and platforms with ecosystem data. An example study of the global AI start-up ecosystem is highlighted. Finally, the Skopai platform is introduced as a tool for ecosystem analysis with a free trial available on their website.

1. How to do a
mapping of a
start-up
ecosystem ?
Webinar – 25th of August 2022

2. SPEAKERS
Tatiana Beliaeva Christopher Weatherwax
SeniorEntrepreneurship
Researcher
Skopai
Analyst
Skopai

3. INDEX
01
DEFINING START-UP
ECOSYSTEM
02
ECOSYSTEM MAPPING TOOLS
03
04
EXAMPLE OF AI START-UP
ECOSYSTEM
05 SKOPAI PLATFORM
06 QUESTIONS & ANSWERS
INTEREST IN START-UPS
ECOSYSTEMS

4. 01
Interest in
start-up
ecosystems

5. N° 5
Interest in start-up ecosystems
Whyunderstand the start-upecosystem?
Entrepreneursare most successful when they have access to the human,
financial and professional resources, and operate inthe environmentin
whichgovernment policies support entrepreneurs(Isenberg , 2010).
This networkwas described as the entrepreneurship ecosystem.
Source:Isenberg, D. (2010). TheBig Idea:Howto Startan EntrepreneurialRevolution.HarvardBusinessReview.

6. N° 6
LARGECOMPANIES INVESTORS GOVERNMENT
Interest in start-up ecosystems
Identify the main actors creating and supporting innovation ina particular field
Understand the role of portfolio companies inthe flow of information and resources to launchsolutions to real-world problems faster
Monitor the innovation environment of a territory and compare it with other regions

7. 02
Defining start-
up ecosytem

8. N° 8
Defining start-up ecosystem
Thetermecosystem is composed of the Greek words “οιχος”– “eco”, which
means “home” – and “συστημα” – “system”, whichmeans “complex.” A complex
system hosting a numberof entities.
Theconcept of an ecosystem has been used mainlyin the field of biology. This analogy is
frequentlyemployed in the fields of management.
Thestart-upecosystem consists of a group of start-ups and related organizations, such as
universities, corporations, investors, and government, that work as a system to createand
scale new ventures.
Source:Cavallo, A., Ghezzi,A. & Balocco, R. 2019.Entrepreneurialecosystem research: Presentdebates andfuture
directions. InternationalEntrepreneurshipandManagementJournal,15,1291–1321.

9. N° 9
Defining start-up ecosystem
Key players
Start-up
ecosystem
Entrepreneurs
Mentors
Investors
Incubators
Universities
Corporations
Associations/
Events
Government
ServiceProviders
Source:Deeb,G.(2019). Howtobuilda startupscosystem.Forbes.

10. CULTURAL
N° 10
Attributes
Supportive culture
Histories of entrepreneurship
SOCIAL
Workertalent
Investment capital
Networks
Mentors and role models
MATERIAL
Policy and governance
Universities
Support Services
Physical infrastructure
Open markets
Source: Spigel, B. (2017).Therelational organization ofentrepreneurialecosystems.EntrepreneurshipTheoryand Practice, 41(1),49–72.
Defining start-up ecosystem

11. N° 11
Thematic
Cybersecurity start-ups
Source:Cybersecurity startupsradar2022.Wavestone.
Defining start-up ecosystem

12. N° 12
Geographical
RennesSt Malo start-ups
Source: Une carte desstartups et scaleups del’écosystèmeFrench Tech Rennes St Malo. (2021).Destination Rennes.
Defining start-up ecosystem

13. 03
Ecosystem
mapping tools

14. N° 14
Ecosystem mapping tools
How cantheyhelp?
Ecosystem reports& dashboards
Visualization tools
Ecosystem data & visualization tools

15. N° 15
Reports & dashboards
The GlobalStartupEcosystemReport
anddashboard(StartupGenome, US)
The GlobalStartupEcosystemIndex
Reportanddashboard(StartupBlink,
IL)
Lemappingdesstartupsfrançaisesà
Impact(BpifranceandFranceDigitale,
FR)
Ecosystem mapping tools

16. N° 16
Advantages Limitations
 Not customizable
 Report may be missing for specific
ecosystem criteria
 Ready to use analysis
 Fast
 Rich information
 Generally free of charge
Ecosystem mapping tools
Reports & dashboards

17. N° 17
Visualization
Ecosystemtemplates:
EcosystemMap(StrategyTools,NO)
Ecosystemmapping (Boardof Innovation,US)
Identifythe keyplayersin theecosystemandhowtheyinfluenceeach other.Place
yoursolutionandthe customerat the center to understandhowvalue flowsthrough
the systemuntilit gets to the enduser.
Thistoolhelpsyou map yourecosystem,identifykey players,buildonstrengths
andimprove weaknesses.
Ecosystem mapping tools

18. N° 18
Visualization
Datavisualization
Tableau(US)
Canva(US)
Flourish (GB)
Ecosystem mapping tools

19. N° 19
Visualization
Advantages Limitations
 Data must be collected separately
 Takes more time
 Subscription to get advanced
features
 Customizable
 Visualizationof own and specificdata
 Design
 Interactive presentation
Ecosystem mapping tools

20. N° 20
Ecosystem mapping tools
Data&visualization
Dealroom.co(NL)
Crunchbase (US)
Skopai (FR)

21. N° 21
Data&visualization
Advantages Limitations
 Quasi-exhaustivedepending on the
availabilityof public information
 Subscription for full access
 Data availability
 Customizable
 Fast
 Up-to-date
 Based on big data and AI
Ecosystem mapping tools

22. 04
Example of AI
start-ups
ecosystem

23. N° 23
AI start-ups ecosystem
Study
A studyon > 12,000AI start-upsworldwidewithafocuson EuropeanandFrench start-ups,basedon publiclyavailabledataon theinternet.
Source:AIstart-upsbarometer(2022). Skopai.
Technology
Maturity level
+1200
NEW START-UPSCREATED BETWEEN 2019
AND2021

24. N° 24
Investors, grants Incubators, accelerators, TTOs
Source:AIstart-upsbarometer(2022). Skopai.
AI start-ups ecosystem
Study

25. N° 25 Source:AIstart-upsbarometer(2022). Skopai.
Business clusters Partners
AI start-ups ecosystem
Study

26. 05
Skopai Platform

27. N° 27
Skopai Platform
How canit beusedforecosystemanalysis?
https://www.skopai.com/

28. N° 28
The Platform Skopai
 Website:https://www.skopai.com/
 Freetrial :discovereach month a set of start-ups on different themes. Link to register a new user :
https://client.skopai.com/login?creationToken=d5b337d8-ac3e-4b94-827b-
bf571c568158&directForm=true
 Demo :ask for a demonstration of the platform, subscription types or otherquestions,
https://www.skopai.com/en/rendez-vous/
 Blog : read ournew articles on different start-up ecosystems, https://www.skopai.com/en/blog/

29. 06
Questions /
Answers

30. CONTACTS
TatianaBeliaeva
SeniorEntrepreneurshipResearcher
tatiana.beliaeva@skopai.com
ChristopherWeatherwax
Analyst
christopher.weatherwax@skopai.com