UCSP

1. z
ANTHROPOLOGICAL AND
SOCIOLOGICAL PERSPECTIVE
ON CULTURE AND SOCIETY

2. z
Anthropological
o Anthropology is the study of humans and human
behavior and societies in the past and present. Social
anthropology and cultural anthropology study the norms
and values of societies. Linguistic anthropology studies
how language affects social life.
o is wide-ranging, including, fossil remains, non human
primate anatomy and behavior, artifacts from past
cultures, past and present languages, and all the
prehistoric and contemporary cultures of the world.

3. zSociological
• Sociology is the scientific study of society, patterns of
social relationships, social interaction, and culture.
• the systematic interpretation of codes and conducts in
the form of language, symbols, face expressions, dress,
food, music etc. used by people in society.
• Social interaction amongst humans is the basic
sociological concept, because all humans and groups
that make up a society socialize.

4. z
• Specialists who focus on particular details of
specific interactions as they occur daily are called
micro sociologists and those that focus on larger
patterns of interactions amongst larger sections of
the society such as state and economy are called
macro sociologists.
• The causes of cultural changes in a society are
cultural diffusion, innovation, and imposition of
cultural change by outside world.

5. z
Two concepts of sociology:
1. Dominant culture - is the culture of the most powerful
group in the society.
2. Subcultures - on the other hand are cultures of
groups whose values and norms of behavior differ
from those of the dominant culture.