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1. Online Jewellery Business vs Physical Jewellery Business: A general comparison due
to high Rupee Rate
At the moment opening a physical jewellery business in India is a bit of a risk since gold
prices have currently sky rocketed due to the dropped Rupee value. And hence several
jewellers in India are innovating and beginning online businesses. Not just gold but opening
an accessories physical store is a risk as well. This is because there is simply too much
competition and finding a good place with enough foot-fall is an expensive gamble. An
online silver imitation artificial fashion jewellery business makes much more sense since
competition is really not very stiff yet online and the online business has a much higher
potential right now than that of a physical silver imitation artificial fashion jewellery store.
Thank you for reading – below I have mentioned some of the most key differences between
an online silver jewellery business vs a physical jewellery business in the wake of the current
high rate of the rupee. Read below:
An online business can more or less handle a slight change in the rupee rate since it works
in volumes. Ofcourse it cannot handle extreme changes that completely shift the market’s
economy and puts it into crises. But yes it can certainly handle a few hits. This is because an
online business does not necessarily work within the boundaries of a single country, for eg:

2. India. For example an online silver imitation artificial fashion jewellery web-store called
SilverShiine that functions in India and the US does not necessarily get drastically affected
and can take a few small hits with the change in rupee rate since it can continue to survive
with volumes on the US market. Also it has enough customers all across India itself that they
would barely notice such small changes.
On the contrary a physical silver imitation artificial fashion jewellery will get drastically
affected because due to the rupee rate prices those local buyers that are loyals to the silver
imitation artificial fashion jewellery have certainly experienced a fall in the value of their
salaries and incomes and the chances of one buying silver imitation artificial fashion
jewellery right now has momentarily reduced since they understand now that they’d have to
save more. Until their incomes adjust accordingly they’d mostly not buy from a while.
While an online accessories business wouldn’t get affected, it my not be fair to compare a
precious metal physical store with that of an online silver imitation artificial fashion
jewellery store, yet the change in the rupee rate will certainly affect the sales of a precious
metal silver jewellery physically since when the rupee rate increases, the government of
India always increases the prices of precious metals to control the consumption and adjust
the rate back. This is easier from a financial stand point since India is the world’s largest
consumer of the precious metal gold.
When comparing an online silver imitation artificial fashion jewellery web-store with that
of a physical store there are ofcourse a lot of expenses saved, but I have written those in a
different blog and won’t be mentioning them here since all though they are indirectly affected
by the rising Rupee rate, the Rupee rate has certainly not drastically changed for them to
affected enough for them to make it to this blog.
With the fall in the value of the Rupee rate, most banks reduce interest rates on loans to
promote purchases. This promotes more online silver imitation artificial fashion
jewellery web-stores to grow. Since physical silver imitation artificial fashion
jewellery stores are anyways not a lucrative business, loans aren’t as easily sanctioned
since they are far more riskier than that of the former.
With the ongoing online boom in India and several kinds of innovative online web-stores of
all kinds of things are only beginning to be siold online, so promoting growth online is far
more easier and sensible for any ruling government if the rupee rate has fall than promoting
business prospects in the physical world. This makes sense since growth prospects in any
online web-store are exponentially higher than that of a physical store.
With global online silver imitation artificial fashion jewellery web-stores even if there is an
imbalance in an economy of one country it is a always covered up by another. The target
audience is always far more in a global online silver imitation artificial fashion
jewellery web-store as compared to a physical store of the same.
Let’s say SilverShine that currently delivers their beautiful silver imitation artificial fashion
jewellery products in the USA along with India and India observes a slight but noticeable
change with USA as well as India due to its economic currency rate. The web-store that
targets millions of people and should certainly remain safe from any kind of issues unless
the economy has so drastically changed in the economy that it has began to throw the whole
country into disarray of a complete recession. Only in that case would the masses be
affected. So slight changes like such would certainly not affect the business in the slightest.
Source:https://silverjewellery.joomla.com/8-fashion/10-online-jewellery-business-vs-
physical-jewellery-business-a-general-comparison-due-to-high-rupee-rate