Starbuck ppt important information about starbuck and their customers.

1. STARBUCKS
PREPARED BY:-
Shubham Moon

2. INTRODUCTION
 American coffee company and coffeehouse
chain.
 Founded by-Jerry Boldwin, Zev Siegl, Gordon
Bowker.
 Founded on 31st March 1971 headquatered at
Seattle Washington US.
 Other products are-coffee
beverages,smoothies,tea,baked goods,
sandwiches.
 Spread over 28218 number of locations.

3. IDEA GENERATION
 Starbucks was opened by three partners Jerry Baldwin, Zev Sigel, Gordon
Bowker.
 They met at the University of San Francisco where they are students.
 They got inspiration to sell high quality coffee beans when coffee roasting
entrepreneur Alfred Peet start to taught them his style of roasting beans.
 Bowker Recalls that Terry Heckler with whom Bowker owned and
advertising agency, thought words beagening with “ST” were powerful.
 Then the founder wants to names starts with “ST” , they search and found
a name “STARBO”, which is a mining town in the Cascade range.
 From their the group remembered “STARBUCK”, the name of chief mate
in the book Moby-Dick.

6. FUND MANAGEMENT
 Starbucks Crop is investing $100 million to promote companies
developing New Technologies and products for the food and retail
industry.
 Starbucks is the latest U.S. food company to invest in start-up's. The
largest U.S. meat producer, Tyson Foods, Started a fund called “Tyson
Ventures” in 2016 to in the business.
 The company’s shares are up about 11 percent since the beginning of
the year, compared with a 13 percent gain in the S&P 500 Index.
 Starbucks reaffirmed its longer-term revenue and profit targets and
said it would buy back $2 billion in shares, as part of a commitment to
return $25 billion to shareholders through 2020.

7. CURRENT SCENARIO
• Today Starbucks is the largest coffeehouse company in the world,
with 27,339 retail locations as of the first quarter of 2018
• Starbucks’ Total Revenue in 2019 was recorded at $6.3 billion, up
4.5% year-on-year
• The company opened 319 net new stores in 2019, which takes them
to 30,184 stores at the end of the quarter, a 7% increase over the
prior year. Further, 94% of net new store openings were outside of
the U.S.