Business analysis involves gaining insights from data using specific techniques to identify business needs and recommend solutions that provide value to stakeholders. It can involve organizational changes like improving processes as well as digital and software components. Some key techniques business analysts use include CATWOE to evaluate how actions affect parties, MoSCoW to prioritize requirements, MOST to analyze organizational goals, PESTLE to evaluate external factors, and SWOT to determine strengths, weaknesses, opportunities and threats.
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Business Analysis Techniques Explained
1.
2. Business analysis is a combination of gaining insight from data
using specific techniques, and performing tasks to identify the
needs of a business—then, recommending changes and providing
solutions that produce value for the stakeholders. Many of the
solutions potentially have software and digital data-based
components, but can also incorporate organizational changes, like
improving processes, developing new policies, and engaging in
strategic planning.
What is Business Analysis?
3. What are the Different Techniques
of Business Analysis?
CATWOE (Customers, Actors, Transformation Process, World View, Owner, and Environmental
Constraints). This technique identifies the main parties and processes potentially affected by
any action the business undertakes. This technique helps business analysts to thoroughly
evaluate how a proposed action will affect a collection of different parties and elements.
MoSCoW (Must or Should, Could or Would). This process prioritizes requirements by
presenting a framework where every single demand is evaluated compared to other
requirements. Is it a must-have or a should-have? Is it something that could improve the
product or something that would be an ideal future element?
MOST (Mission, Objectives, Strategies, and Tactics). Business analysts use these elements to
conduct a detailed and complete internal analysis of an organization’s goals and how to
handle each one.
4. PESTLE (Political, Economic, Sociological, Technological, Legal, and Environmental).
Business analysts use the PESTLE model to evaluate the various external factors that
can potentially affect their company and how best to address them.
SWOT (Strengths, Weaknesses, Opportunities, and Threats). This technique identifies a
corporate structure’s areas of strength and weakness, translating them into
opportunities and threats. The knowledge gained helps determine proper resource
allocation.
Six Thinking Hats. This analysis process directs a group’s line of thinking by
brainstorming alternate perspectives and ideas. The ‘six hats’ in question are White
(focus on your data, logic), Red (uses gut feelings, emotions, intuition), Black (potential
negative results, what can go wrong), Yellow (focus on positives, optimistic), Green
(creativity), and Blue (process control, the big-picture overview).
The 5 Whys. Commonly found in Six Sigma and business analysis techniques, this series
of leading questions, all posed with “Why?”, helps business analysts identify a
problem’s origin by asking why a situation exists, then raising another “why?” question
to the answer, and so on.