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Undergraduate Program Rubric—BACHELOR OF BUSINESS
ADMINISTRATION and ASSOCIATE OF ARTS IN BUSINESS
ADMINISTRATION
Expectations: Student work at the undergraduate level is
expected to focus on a broad overview of the academic
discipline, along with—where appropriate—basic theoretical
frameworks of professional practices and familiarity with
discipline-specific tools and their application.
Criteria Exemplary (A)) Accomplished (B) Proficient (C)
Partially Proficient (D) Unacceptable (F)
Functional areas include, where
applicable:
BUSINESS PROGRAM CONTENT
Leadership, management,
innovation, and teambuilding
Operations and Marketing
Finance
Economics
Qualitative and quantitative
tools
Technology and Internet
Ethical and legal issues
International issues
Demonstrates
outstanding or
exemplary mastery of
content, appropriate to
the assignment and the
relevant terminal course
objectives and program
learning outcomes.
All requirements of the
assignment are included
in the response.
Demonstrates sound
or accomplished
mastery of content,
appropriate to the
assignment and the
relevant terminal
course objectives and
program learning
outcomes.
Most requirements of
the assignment are
included in the
response.
Demonstrates adequate
or proficient mastery of
content, appropriate to
the assignment and the
relevant terminal
course objectives and
program learning
outcomes.
Many requirements of
the assignment are
included in the
response.
Demonstrates
inadequate or partially
proficient mastery of
content, appropriate
to the assignment and
the relevant terminal
course objectives and
program learning
outcomes.
Some requirements of
the assignment are
included in the
response.
Demonstrates
unacceptable mastery
of content,
appropriate to the
assignment and the
relevant terminal
course objectives and
program learning
outcomes.
Few or no
requirements of the
assignment are
included in the
response.
Approach and Purpose,
Organization, Style, Grammar,
Mechanics, Format,
Presentation and Delivery
(where applicable)
EFFECTIVE COMMUNICATION
Demonstrates outstanding
or exemplary application
of written, visual, or oral
skills.
Demonstrates outstanding
expression of topic, main
idea, and purpose.
Audience is addressed
appropriately.
Language clearly and
effectively communicates
ideas and content relevant
to the assignment.
Errors in grammar,
spelling, and sentence
structure are minimal.
Organization is clear.
Format is consistently
appropriate to assignment.
Demonstrates sound or
accomplished
application of written,
visual, or oral skills.
Demonstrates sound or
accomplished expression
of topic, main idea, and
purpose.
Audience is usually
addressed appropriately.
Language does not
interfere with the
communication of ideas
and content relevant to
the assignment.
Errors in grammar,
spelling, and sentence
structure are present,
but do not distract.
Organization is apparent
Demonstrates adequate
or proficient application
of written, visual, or oral
skills.
Demonstrates adequate
expression of topic, main
idea, and purpose.
Audience is generally
addressed appropriately.
Language is adequate,
generally communicating
ideas and content
relevant to the
assignment.
Errors in grammar,
spelling, and sentence
structure are present and
sometimes distract from
meaning or presentation.
Organization is adequate,
Demonstrates
inadequate or partially
proficient application of
written, visual, or oral
skills.
Demonstrates
inadequate or partial
expression of topic,
main idea, and purpose.
Audience is often not
addressed appropriately.
Language often impedes
the communication of
ideas and content
relevant to the
assignment.
Errors in grammar,
spelling, and sentence
structure are frequent
and often distract from
Demonstrates
unacceptable application
of written, visual, or oral
skills.
Demonstrates
unacceptable, unclear
expression of topic, main
idea, and purpose.
Audience is not
addressed appropriately.
Language does not
clearly and effectively
communicate ideas and
content relevant to the
assignment.
Errors in grammar,
spelling, and sentence
structure are pervasive
and consistently
distracting.
2
Criteria Exemplary (A)) Accomplished (B) Proficient (C)
Partially Proficient (D) Unacceptable (F)
Presentation and delivery
are confident and
persuasive (where
applicable).
and mostly clear.
Format is appropriate to
assignment, but not
entirely consistent.
Presentation and
delivery are mostly
confident and
persuasive (where
applicable).
though confusing or
unclear at times.
Format is adequate, but
inconsistent.
Presentation and delivery
are adequate, with
evident lack of
confidence and
persuasive power (where
applicable).
meaning or
presentation.
Organization is
inadequate, confusing,
and distracting.
Format is inadequate
and obscures meaning.
Presentation and
delivery are inadequate,
lacking confidence and
persuasive power
(where applicable).
Format is absent or
consistently appropriate
to assignment.
Organization is not
apparent and completely
inadequate.
Presentation and
delivery are
unacceptable, with little
or no confidence and
persuasive power
(where applicable).
CRITICAL AND CREATIVE
THINKING, PROBLEM-SOLVING
PRACTICAL REASONING
Demonstrates outstanding
or exemplary ability to
analyze assumptions and
evaluate evidence,
complexities of issues, and
alternatives. Where
required, demonstrates
outstanding or exemplary
ability to use creativity and
originality in problem-
solving.
Demonstrates sound or
accomplished ability to
analyze assumptions and
evaluate evidence,
complexities of issues,
and alternatives. Where
required, demonstrates
sound or accomplished
ability to use creativity
and originality in
problem-solving.
Demonstrates adequate
or proficient ability to
analyze assumptions and
evaluate evidence,
complexities of issues,
and alternatives. Where
required, demonstrates
adequate or proficient
ability to use creativity
and originality in
problem-solving.
Demonstrates
inadequate or partially
proficient ability to
analyze assumptions and
evaluate evidence,
complexities of issues,
and alternatives. Where
required, demonstrates
inadequate or partially
proficient ability to use
creativity and originality
in problem-solving.
Demonstrates
unacceptable ability to
analyze assumptions and
evaluate evidence,
complexities of issues,
and alternatives. Where
required, demonstrates
unacceptable ability to
use creativity and
originality in problem-
solving.
INFORMATION LITERACY AND
RESEARCH
PRACTICAL REASONING
Demonstrates
outstanding selection
and use of high quality,
credible, and relevant
sources to develop ideas
that are appropriate to
the assignment.
Sources are consistently
cited according to
required documentation
(e.g., APA), with almost
no errors.
Demonstrates sound
selection and use of
credible, relevant
sources to support
ideas that are
appropriate to the
assignment.
Sources are generally
cited according to
required
documentation (e.g.,
APA), with few errors.
Demonstrates adequate
selection and use of
credible and/or
relevant sources to
support ideas that are
appropriate to the
assignment.
Sources are cited
according to required
documentation (e.g.,
APA), with some errors.
Demonstrates
inadequate selection
and use of sources to
support ideas in the
writing.
Sources are
inconsistently cited
according to required
documentation (e.g.,
APA), with frequent
errors.
Demonstrates
unacceptable selection
and use of sources to
support ideas in the
writing.
Sources are not cited
according to required
documentation (e.g.,
APA).
Accountability Case Study Paper Assignment Information
Assignment Description
· Syllabus Description: Students, as individuals, will write a 6-
page (including title page and reference page) analysis on a
provided case study on nonprofit accountability. The paper
must be APA formatted. A complete description of the
assignment will be posted in Blackboard and discussed in class.
Students may not collaborate on this paper.
· Read Case 6.1 – Provided in Course Materials – Assignments
(see Accountability Case Study Paper Assignment)
· Read provided resources on accountability and board
governance (see Course Materials)
· Follow the outline below.
· Use the outline text as headings for your paper.
· Include a cover page and a reference page – leaving four pages
for the content of the paper.
· Consult the grading rubric before and after writing the paper.
· APA formatting – citations, cover page, reference page
· Paper Outline – Use this outline for your paper’s headings.
Remember APA heading requirements.
Introduction (1 paragraph – not listed as a heading)
Key Issues to Address
Analysis and Evaluation
Recommendations
Conclusion (1 paragraph)
Academic Deliverable
1. Be prepared to discuss the case in class on date due. No
presentation
2. Submit the paper to Blackboard by September 26 by 11:59
PM
Grading
A rubric within Blackboard will be utilized to grade the paper.
The assignment is worth 150 points.

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  • 1. 1 Undergraduate Program Rubric—BACHELOR OF BUSINESS ADMINISTRATION and ASSOCIATE OF ARTS IN BUSINESS ADMINISTRATION Expectations: Student work at the undergraduate level is expected to focus on a broad overview of the academic discipline, along with—where appropriate—basic theoretical frameworks of professional practices and familiarity with discipline-specific tools and their application. Criteria Exemplary (A)) Accomplished (B) Proficient (C) Partially Proficient (D) Unacceptable (F) Functional areas include, where applicable: BUSINESS PROGRAM CONTENT Leadership, management, innovation, and teambuilding Operations and Marketing Finance Economics Qualitative and quantitative tools Technology and Internet Ethical and legal issues International issues
  • 2. Demonstrates outstanding or exemplary mastery of content, appropriate to the assignment and the relevant terminal course objectives and program learning outcomes. All requirements of the assignment are included in the response. Demonstrates sound or accomplished mastery of content, appropriate to the assignment and the relevant terminal course objectives and program learning outcomes. Most requirements of the assignment are included in the response. Demonstrates adequate or proficient mastery of content, appropriate to the assignment and the relevant terminal course objectives and program learning outcomes.
  • 3. Many requirements of the assignment are included in the response. Demonstrates inadequate or partially proficient mastery of content, appropriate to the assignment and the relevant terminal course objectives and program learning outcomes. Some requirements of the assignment are included in the response. Demonstrates unacceptable mastery of content, appropriate to the assignment and the relevant terminal course objectives and program learning outcomes. Few or no requirements of the assignment are included in the response.
  • 4. Approach and Purpose, Organization, Style, Grammar, Mechanics, Format, Presentation and Delivery (where applicable) EFFECTIVE COMMUNICATION Demonstrates outstanding or exemplary application of written, visual, or oral skills. Demonstrates outstanding expression of topic, main idea, and purpose. Audience is addressed appropriately. Language clearly and effectively communicates ideas and content relevant to the assignment. Errors in grammar, spelling, and sentence structure are minimal. Organization is clear. Format is consistently appropriate to assignment.
  • 5. Demonstrates sound or accomplished application of written, visual, or oral skills. Demonstrates sound or accomplished expression of topic, main idea, and purpose. Audience is usually addressed appropriately. Language does not interfere with the communication of ideas and content relevant to the assignment. Errors in grammar, spelling, and sentence structure are present, but do not distract. Organization is apparent Demonstrates adequate or proficient application of written, visual, or oral skills. Demonstrates adequate expression of topic, main idea, and purpose. Audience is generally
  • 6. addressed appropriately. Language is adequate, generally communicating ideas and content relevant to the assignment. Errors in grammar, spelling, and sentence structure are present and sometimes distract from meaning or presentation. Organization is adequate, Demonstrates inadequate or partially proficient application of written, visual, or oral skills. Demonstrates inadequate or partial expression of topic, main idea, and purpose. Audience is often not addressed appropriately. Language often impedes the communication of ideas and content relevant to the assignment.
  • 7. Errors in grammar, spelling, and sentence structure are frequent and often distract from Demonstrates unacceptable application of written, visual, or oral skills. Demonstrates unacceptable, unclear expression of topic, main idea, and purpose. Audience is not addressed appropriately. Language does not clearly and effectively communicate ideas and content relevant to the assignment. Errors in grammar, spelling, and sentence structure are pervasive and consistently distracting. 2 Criteria Exemplary (A)) Accomplished (B) Proficient (C) Partially Proficient (D) Unacceptable (F)
  • 8. Presentation and delivery are confident and persuasive (where applicable). and mostly clear. Format is appropriate to assignment, but not entirely consistent. Presentation and delivery are mostly confident and persuasive (where applicable). though confusing or unclear at times. Format is adequate, but inconsistent. Presentation and delivery are adequate, with evident lack of confidence and persuasive power (where applicable). meaning or presentation. Organization is inadequate, confusing, and distracting.
  • 9. Format is inadequate and obscures meaning. Presentation and delivery are inadequate, lacking confidence and persuasive power (where applicable). Format is absent or consistently appropriate to assignment. Organization is not apparent and completely inadequate. Presentation and delivery are unacceptable, with little or no confidence and persuasive power (where applicable). CRITICAL AND CREATIVE THINKING, PROBLEM-SOLVING PRACTICAL REASONING Demonstrates outstanding or exemplary ability to analyze assumptions and evaluate evidence, complexities of issues, and
  • 10. alternatives. Where required, demonstrates outstanding or exemplary ability to use creativity and originality in problem- solving. Demonstrates sound or accomplished ability to analyze assumptions and evaluate evidence, complexities of issues, and alternatives. Where required, demonstrates sound or accomplished ability to use creativity and originality in problem-solving. Demonstrates adequate or proficient ability to analyze assumptions and evaluate evidence, complexities of issues, and alternatives. Where required, demonstrates adequate or proficient ability to use creativity and originality in problem-solving. Demonstrates inadequate or partially proficient ability to analyze assumptions and evaluate evidence,
  • 11. complexities of issues, and alternatives. Where required, demonstrates inadequate or partially proficient ability to use creativity and originality in problem-solving. Demonstrates unacceptable ability to analyze assumptions and evaluate evidence, complexities of issues, and alternatives. Where required, demonstrates unacceptable ability to use creativity and originality in problem- solving. INFORMATION LITERACY AND RESEARCH PRACTICAL REASONING Demonstrates outstanding selection and use of high quality, credible, and relevant sources to develop ideas that are appropriate to the assignment. Sources are consistently cited according to
  • 12. required documentation (e.g., APA), with almost no errors. Demonstrates sound selection and use of credible, relevant sources to support ideas that are appropriate to the assignment. Sources are generally cited according to required documentation (e.g., APA), with few errors. Demonstrates adequate selection and use of credible and/or relevant sources to support ideas that are appropriate to the assignment. Sources are cited according to required documentation (e.g., APA), with some errors. Demonstrates inadequate selection and use of sources to support ideas in the writing.
  • 13. Sources are inconsistently cited according to required documentation (e.g., APA), with frequent errors. Demonstrates unacceptable selection and use of sources to support ideas in the writing. Sources are not cited according to required documentation (e.g., APA). Accountability Case Study Paper Assignment Information Assignment Description · Syllabus Description: Students, as individuals, will write a 6- page (including title page and reference page) analysis on a provided case study on nonprofit accountability. The paper must be APA formatted. A complete description of the assignment will be posted in Blackboard and discussed in class. Students may not collaborate on this paper.
  • 14. · Read Case 6.1 – Provided in Course Materials – Assignments (see Accountability Case Study Paper Assignment) · Read provided resources on accountability and board governance (see Course Materials) · Follow the outline below. · Use the outline text as headings for your paper. · Include a cover page and a reference page – leaving four pages for the content of the paper. · Consult the grading rubric before and after writing the paper. · APA formatting – citations, cover page, reference page · Paper Outline – Use this outline for your paper’s headings. Remember APA heading requirements. Introduction (1 paragraph – not listed as a heading) Key Issues to Address Analysis and Evaluation Recommendations Conclusion (1 paragraph) Academic Deliverable 1. Be prepared to discuss the case in class on date due. No presentation 2. Submit the paper to Blackboard by September 26 by 11:59 PM Grading A rubric within Blackboard will be utilized to grade the paper. The assignment is worth 150 points.