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By: Shayne Quiseo
From my research & planning, I have found
 out a lot of useful techniques that I can use
 for my own magazine to grab my target
 audience’s attention.

Now I need to decide who my target audience
 will be for my magazine by producing my
 own questionnaire and sending them out to
 14 people and gathering all the results into a
 bar graph.
Questionnaire I have included in my
These are the questions that
questionnaire which I have given to 14 people.
                               -  What genre are you interested in?
-   How old are you?           Rock
                               R&B
10 – 12
                               Pop
13 – 15
                               Indie
16 – 18
18+                            -   What do you find interesting in
-   What is your gender?           magazines?
Female                         Gossips
Male                           Images
                               Stories

-  Do you read magazines?      - What matters to you the most?
Yes                            Quality of the product (Edits/Designs)
No                             Features (Stories, Gossips etc)
                               All of the above
Here are the results from each questions
that is in the questionnaire Do you read
             How old are you?                              magazines?
                                                    10
     8
     6                                               5

     4
                                                    0
     2                                                     Yes            No
     0
         10 to 12     13-15   16-18      18+       What are you interested in?
         What is your Gender?                  6
                                               5
 9
                                               4
 8                                             3
 7                                             2
 6                                             1
                                               0
 5
                                                    Rock    R&B     Pop        Indie
 4
 3
 2
 1
 0
             Female               Male
What do you find interesting in magazines?
8
7
6
5
4
3
2
1
0
     Gossips                Images             Stories


               What matters to you the most?
9
8
7
6
5
4
3
2
1
0
     Quality                Features             Both
Conclusions
 From these results that I have gathered, there are more
  aged 16-18 that voted for the genre R&B. More people has
  also chosen Gossips as one of the things that they find very
  interesting in magazines that persuades them to purchase
  this product. But they won’t just buy any magazines even
  though it has so much gossips involving in it, more people
  has voted for the Quality and the Features as well as the
  most important thing they look for before purchasing the
  product.

 I have now decided to produce my own music magazine for
  the genre of R&B targeted to teenagers aged 16-18.

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Research into a potential target audience

  • 2. From my research & planning, I have found out a lot of useful techniques that I can use for my own magazine to grab my target audience’s attention. Now I need to decide who my target audience will be for my magazine by producing my own questionnaire and sending them out to 14 people and gathering all the results into a bar graph.
  • 3. Questionnaire I have included in my These are the questions that questionnaire which I have given to 14 people. - What genre are you interested in? - How old are you? Rock R&B 10 – 12 Pop 13 – 15 Indie 16 – 18 18+ - What do you find interesting in - What is your gender? magazines? Female Gossips Male Images Stories - Do you read magazines? - What matters to you the most? Yes Quality of the product (Edits/Designs) No Features (Stories, Gossips etc) All of the above
  • 4. Here are the results from each questions that is in the questionnaire Do you read How old are you? magazines? 10 8 6 5 4 0 2 Yes No 0 10 to 12 13-15 16-18 18+ What are you interested in? What is your Gender? 6 5 9 4 8 3 7 2 6 1 0 5 Rock R&B Pop Indie 4 3 2 1 0 Female Male
  • 5. What do you find interesting in magazines? 8 7 6 5 4 3 2 1 0 Gossips Images Stories What matters to you the most? 9 8 7 6 5 4 3 2 1 0 Quality Features Both
  • 6. Conclusions  From these results that I have gathered, there are more aged 16-18 that voted for the genre R&B. More people has also chosen Gossips as one of the things that they find very interesting in magazines that persuades them to purchase this product. But they won’t just buy any magazines even though it has so much gossips involving in it, more people has voted for the Quality and the Features as well as the most important thing they look for before purchasing the product.  I have now decided to produce my own music magazine for the genre of R&B targeted to teenagers aged 16-18.