As a small company owner, it is just impossible to be a guru in everything (marketing, sales, management, accounting). Each of these tasks just eats a lot of your time. Thus any kind of automation (that is well done) is a must, either to save time, glaze over the lacking skills, or just to have a better management of things. Here is a list on how marketing automation can help you out.

1. How small business could
benefit from MARKETING
AUTOMATION
www.sendato.com

2. Simply by solving
their problems

3. Lack of time
There are just to many important
things to do, but so little time.

4. Marketing automation
relieves the workload
Spend time on creation of new content and
strategies.
Streamlining, automating, and measuring
marketing tasks and workflows is done by the
tool.

5. THE MERE FACT THAT YOU OR EMPLOYEES CAN
FOCUS MORE ON STRATEGY THAN ON REPETITIVE
TASKS WILL HELP YOU GET A REVENUE GROWTH.

6. Lack of clients
How should we attract more clients?

7. YOU CAN’T JUST SEND AN
ACTIVATION E-MAIL AND FORGET
ABOUT THAT LEAD, CAN
YOU?

8. Marketing automation helps
nurture leads
Using behavioral tracking, marketing
automation software helps you re-engage them
and deliver the content the lead needs in order
to convert.

9. Poor customer
understanding
There are just to many of them to know their
needs.

10. Better customer profiles
Marketing automation can collect data based on
your customers’ purchases, e-mail open rates,
social media engagement and many others.

11. LEARNING MORE
ABOUT YOUR
(POTENTIAL)
CUSTOMERS CAN
HELP YOU CREATE
BETTER MARKETING
STRATEGIES.

12. Lack of skills
So many skills to learn,
one extra uhh…

13. You don’t need to be a techie
to use marketing automation
Most tools have user-friendly interfaces and offer
full support, so you don’t need to worry about
not being technically-inclined.

14. Information Overload
There are so much information to go
through do I need more?

15. No more chaos in information
Marketing automation tools generate reports and
graphs automatically in real time.
Email, social media, SMS or other.

16. YOU WON’T HAVE TO WORRY ABOUT
PIECING EVERYTHING TOGETHER, THE
SOFTWARE CAN DO IT FOR YOU.

17. Insufficient Resources
I don’t have enough resources already. What's
the point to this?

18. IF YOU ARE A SMALL BUSINESS
LOOKING TO EFFICIENTLY MANAGE
YOUR BUDGET, MARKETING
AUTOMATION CAN BE AN IDEAL
SOLUTION.

19. Do more with less resources
By reducing the need for staff to spend as much time
and effort creating and distributing messages and
collecting data, you can now use the same resources
to do more.

20. On a final note

21. 68% OF TOP-PERFORMING SMALL
BUSINESSES ARE ALREADY USING
MARKETING AUTOMATION
GLEANSTER REPORT

22. Do not loose out to
your own competitors!

23. THANK YOU
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