1. Q5. What advice would you give to now in light of the new problem of HIV infection is
being spread via mother’s milk?
With the increased risk of HIV infection being spread via a mothers' milk, Nestlé has an
opportunity as a market for formula indeed exists if breast milk isn't feasible. Reach out to the
governments and the health agencies. Show them you have an international commitment to their
country. They can offer education on the benefits of breast feeding and the risks as well if the
mother isn’t healthy. For those not healthy provide them with education about formula and some
samples.
Nestlé’s marketing tactics in promoting the use of infant formula in Third World countries
wasn’t moral. Nestlé was not acting within the boundaries of moral standards. Every corporation
must understand and realize the corporate ethics and responsibilities they should have. Once
Nestle was blamed and now they need to survive. In this situation we would like to advice nestle
to follow following strategy.
 From its corporate social responsibilities part nestle can launch an educational
advertisement to teach women about the transmission of HIV and they should be aware
about the substitute product like nestle infant formula which can help to save children
lives.
 Nestle must promote but be alert that the message must not discourage the mother feed
which are not infected.
 They must do campaigns which will teach about the product & how it can be useful for
their children.
 They can advertise as for infected mothers. And in those countries where HIV infected
persons are more.
 Nestlé should continue to offer testing and samples in less developing countries all the
while knowing how and what issues that society is facing, ensuring these efforts will
make matters better not worse.
 They should provide money and or prescriptions to help those mom’s and babies
infected.
 They should work with the governments and health agencies to provide regular testing
and condoms and education on contracting HIV/AIDS. Educate the women on diseases
that can be passed on to children (conception, delivery, breast feeding). Educate
moms/women on the benefits of breast feeding when a mom is healthy.
 Offer tests for moms to determine if breast feeding is the best option. If they are disease
free, properly nourished, have enough water/food for moms so their milk supply is
healthy and plentiful.