Conferencia de Luis Rivera en en SME2013

1. Cómo no arruinarse inviertiendo en
negocios basados en Internet
@luisriverag

2. No inviertas

3. RED Iñversores

4. ¿Una partidita?

5. HAZ TU APUESTA

6. Y CAMBIA EL MUNDO

7. Where Will the Jobs come From?
Source: http://www.kauffman.org/research-and-policy/where-will-the-jobs-come-from.aspx

8. Number of New Enterprises, 2006=100
Source: http://www.kauffman.org/Blogs/DataMaven/November-2010/OECD-Statistical-Brief-Highlights-Recent-Impacts.aspx

9. RETORNO BUSCADO
Target
yearly
Holding
period
Investment
Entry/exit
return
(years)
death
rate
mul;plier
PE
25%+
3-­‐5
<20%
x3,5
VC
25%+
3-­‐5
>60%
x10+
BA
15%+
4-­‐7
>80%
x20+
Source: Okuri Ventures

10. Source: http://blog.oneleap.to/what-are-your-chances-of-angel-investment-infographic/

11. 7 MODELOS

12. publicidad

13. brokerage

14. E-commerce

15. FREMIUM+ PLUS

16. Bienes virtuales

17. Pago por uso

18. DATA;MINING

19. METRICAS
AARRR!!!
Dave
McClure
–
Master
of
500
Hats

20. Blogs/ PR Campaigns,
Affiliates Contests
SEM
Biz Dev
SEO
1. ADQUISICIÓN
Widgets
Direct, Tel,
TV
Email
Newsletter
Website.com

21. Blogs/ PR Campaigns,
Affiliates Contests
SEM
Biz Dev
SEO
1. ADQUISICIÓN
Widgets
Direct, Tel,
TV
Email
Newsletter
Product
Features
Website.com

22. Blogs/ PR Campaigns,
Affiliates Contests
SEM
Biz Dev
SEO
1. ADQUISICIÓN Campaigns,
Widgets
Direct, Tel, Contests
TV
Email
Newsletter
Product
Features
Emails &
Alerts
Emails &
widgets
Blogs,
Content
Website.com

23. Blogs/ PR Campaigns,
Affiliates Contests
SEM
Biz Dev
SEO
1. ADQUISICIÓN Campaigns,
Widgets
Direct, Tel, Contests
TV
Email
Newsletter
Product
Features
Emails &
Alerts
Emails &
widgets
Blogs, Ads, Lead Gen, Biz Dev
Content Subscriptions, etc
Website.com

24. DEAL FLOW

25. DEAL FLOW SOURCES
Business Angel Networks
#StartSpain

26. DEAL FLOW SOURCES
Universities Communities News
#StartSpain

27. ANGELLIST
angel.co
#StartSpain

28. GUST
(Formerly
known
as
ANGELSOFT)
gust.com
#StartSpain

29. CRUNCHBASE crunchbase.com
#StartSpain

30. How investors manage dealflow?
6000
5000
Check
later
4000
Keep
checking
3000
4500
5000
2000
1000
400
75
25
20
500
100
5
3
2
0
Start
Sounds
Criteria
1
Pager
Interview
Due
serious
Dilligence
#1 #2 #3 #4 #5 #6
Source: Okuri Ventures

31. 1. GLANCE??

32. 2. Criteria checklist

33. 3. 1 Pager

34. 4. Team

35. 5. Competitor analysis
#StartSpain

36. 6. Due diligence

37. 7. Negotiation

39. A
white
fairy
tale

40. A
black
fairy
tale
#StartSpain

41. EXPERIMENTO

45. hVp://bit.ly/TVSME13
@luisriverag
luisriverag.com

46. tetuanvalley.com/media/library/