2. T R E N D F O R E C A S T E R S P R E D I C T:
• Why & When a trend will Emerge
• Why & How a trend will be Reinforced
• Why & How a trend will Shift Direction
3. M A C R O D E S I G N T R E N D S H AV E
G L O B A L R E L E VA N C E
W E A D J U S T F O R C U L T U R E A N D C L I M A T E
12. Mega Trend: Biophilic Design
In times of insecurity & uncertainty 2 places provide comfort & guidance for
all; & inspiration for designers.
1. Our past
2. Our natural environment
Biophilia answers our basic human desire to connect with Nature, Natural
materials, textures & shapes.
Designing with Biophillic principles in mind realigns us with Nature’s seasons
& rhythms providing reassurance, familiarity, comfort and they ground us.
The search for a work experience & environment which creates balance in
our fast, complex, technology-dominated days. The need for Authenticity
Long range forecasts suggest that ‘Slow Skills’ are the only ones we will retain
in the future whilst allowing technology to work
(Soft Skills: growing/cooking/knitting/artisan crafts)
13. Architecture for Social Purpose
Content that engages with the principles of Biophilic design is one way of creating ‘Architecture for
social purpose’ creating Buildings, spaces and interiors that honour, respect & improve the
environment; facilitating a harmonious relationship between society and nature.
Biophilic design is an innovative way of designing places
with Wellbeing at its core & Architect’s have an obligation to
society for the protection of our environment.
14. National Art Museum of China, Beijing (NAMOC)
Building work has begun on Jean Nouvel’s design, which includes an intricately perforated façade that allows
sunlight to filter into a vast indoor garden occupying a 6-storey atrium.
WILD URBANISM
Wild Urbanism - the fusing of nature &
architecture
16. TEXTURE: Natural. Raw. Reclaimed. Essential.
Uniform by Snook Architects
Bio Agency
DH Liberty, London
Twitter, San Francisco
17. TEAM FARMING: GROW YOUR OWN (Lunch!)
Ampersand‘s Living Staircase by Paul Cocksedge Studio
STROLL. PAUSE. REST. TEAMBUILD. HEALTH. PERFORMACE.
GOOGLE Tel Aviv Office
Welcome, thank you for choosing to use your evening in this way, and thank you to Interface for arranging the event and inviting me to be a part of it.
My name is Phil Pond and my company is SO, we are a Trend Intelligence Agency (Trend Forecasting) of which there are only 16 in the world. There are hundreds of ‘Trend Spotters’ and ‘Trend Reporters’ who do an excellent and perhaps necessary job, the difference between these types of ‘Trend Forecasters’ and a Trend Forecasting Agency, is how far into the future that they are able to provide accurate detail.
At Scarlet Opus we work internationally with retailers, manufacturers, interior designers, architects, events and exhibition organisers and the trade & consumer press of the interiors sector. Our job is to inform them of what will be in-fashion for the world of interiors 2/3 years ahead of it actually happening. And we get very specific about color, shape, texture, materials and pattern; the future wants, needs and desires of end users, or consumers. This information is then translated by professionals like you into interior design schemes, homes, architectural projects, retail store design, schools and of course products. It informs the language that will make the most successful marketing activities, the best sales and client presentations.
THIS IS WHAT WE DO
IT’S ALSO IMPORTANT TO SAY THAT DESIGN TRENDS ARE GLOBAL.
ADJUSTED FOR CLIMATE AND CULTURE ONLY.