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How to Turn Data into Meaningful Information                      for             Business Problems:                      ...
By this evening, you’ll be able to…*  1) Look at an idea/app/product/biz and know     how to make it more valuable  2) See...
Today, at your disposal...*  1) Government Innovators:     Releasing data and pleading with you to use it &     providing ...
Government is releasing lots of data*                       * Expertly captained by
Need market to adopt – use to create value          Cf. Weather & Geo-Location data               Thanks, government!
Real money behind it – to incentivize market      WRONG – This isn’t the end, it’s just the beginning!*     * Cf.
Good for start ups
Good for start ups (ALT*)       *‘Behavioral’ Health audience
Good for social & public good                                  >    KickStarter.com gave more $ to the arts last year than...
Health care has not done so well                In this race vs. other verticals     “Just wait ‘till next year Financial ...
Lots of fluff & noise      Speaking at a major health care conference near you
Partially due to market perversities                                                          *    * Source: Dartmouth Atl...
Most take the easy route* (and fail)                             *Direct-to-Consumer                             Note: Peo...
Summary1) Government is releasing data – and lots of it2) Need market to adopt – use to create value3) Real money behind i...
Today we’ll take the hard road –  Practice using data to solve biz needs Agenda: A) Practice: (few brief presentations) B)...
Presentations on “Practice” They’re brief (~5 slides, 7-8 Minutes) and Contain information important for the “Games” Look ...
INSTRUCTIONS1 – Find a Group   Find a friend, or better yet someone you would never typically work with – ideally   folks ...
HDI's "How to Turn Data into Meaninful Information for Business Problems: Strategy, Practice and Games for Start Ups and S...
HDI's "How to Turn Data into Meaninful Information for Business Problems: Strategy, Practice and Games for Start Ups and S...
HDI's "How to Turn Data into Meaninful Information for Business Problems: Strategy, Practice and Games for Start Ups and S...
HDI's "How to Turn Data into Meaninful Information for Business Problems: Strategy, Practice and Games for Start Ups and S...
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HDI's "How to Turn Data into Meaninful Information for Business Problems: Strategy, Practice and Games for Start Ups and Status Quos"

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A presentation from the Health Data Initiative - Health Datapalooza - on how to create value from data with an app/product/service/business in health care.

http://www.hdiforum.org/

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To learn more: http://goo.gl/GMBRT

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HDI's "How to Turn Data into Meaninful Information for Business Problems: Strategy, Practice and Games for Start Ups and Status Quos"

  1. 1. How to Turn Data into Meaningful Information for Business Problems: for Start Ups and Status Quos
  2. 2. By this evening, you’ll be able to…* 1) Look at an idea/app/product/biz and know how to make it more valuable 2) See a business need and know what data solves it 3) Do both while navigating the complexities of the health care system * And make a mean quiche
  3. 3. Today, at your disposal...* 1) Government Innovators: Releasing data and pleading with you to use it & providing incentives to do so 2) Market Powerhouses: Showing you what the market is up to and how they’re already going about this 3) Subject Experts: Absolute leaders and folks who have been there and done it from across all the skills you’ll ever need 4) Fantastic Peers: Room packed full of folks like yourselves bent on using data to create value * Thanks to all
  4. 4. Government is releasing lots of data* * Expertly captained by
  5. 5. Need market to adopt – use to create value Cf. Weather & Geo-Location data Thanks, government!
  6. 6. Real money behind it – to incentivize market WRONG – This isn’t the end, it’s just the beginning!* * Cf.
  7. 7. Good for start ups
  8. 8. Good for start ups (ALT*) *‘Behavioral’ Health audience
  9. 9. Good for social & public good > KickStarter.com gave more $ to the arts last year than the NEA. Cf. WarbyParker & eyeglasses for Africa.
  10. 10. Health care has not done so well In this race vs. other verticals “Just wait ‘till next year Financial Services & Energy!”
  11. 11. Lots of fluff & noise Speaking at a major health care conference near you
  12. 12. Partially due to market perversities * * Source: Dartmouth Atlas for Unwarranted Variation
  13. 13. Most take the easy route* (and fail) *Direct-to-Consumer Note: People don’t like to pay out of pocket for something they don’t like to do or don’t want to know about
  14. 14. Summary1) Government is releasing data – and lots of it2) Need market to adopt – use to create value3) Real money behind it – to incentivize market’s major players4) Good for start ups – good for social & public good5) Historically, health care has not done so well – for various reasons-Goal: Use this data to create market value (data-based idea/app/product/biz)
  15. 15. Today we’ll take the hard road – Practice using data to solve biz needs Agenda: A) Practice: (few brief presentations) B) Games: (MadLibs & Speed-Dating)* * Games Instructions & Materials to follow Practice
  16. 16. Presentations on “Practice” They’re brief (~5 slides, 7-8 Minutes) and Contain information important for the “Games” Look at each for: 1) What biz problem are they solving? 2) What data are they using? 3) What is the output? Bonus: Look for lessons learned along the way
  17. 17. INSTRUCTIONS1 – Find a Group Find a friend, or better yet someone you would never typically work with – ideally folks completely outside your expertise and even comfort. Pro Tip: Make sure they’re fun.2 – Play the Game Create some Pitch Cards, Mad-Libs style. Fill in the blanks and use the Taxonomy Cards for ideas. Find a “White Hat” to help and pick their brain. Now put together a pitch and make it your own (be able to speak to it and answer questions). (Note: you must use at least one source from Public Data.) Pro Tip: Go fast and do a bunch of these – the key is repetition.3 – Make Your Pitch Use your Pitch Cards as notes. Sort through them and find the best. When we start the ‘sharing’ portion, send a representative to make a 30-second pitch to the world. Pro Tip: Sharing is key – we want to hear what you’ve come up with – and don’t mind the “Judges,” they’re here to ask questions and push us.

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