The document discusses operationalizing design operations through establishing tools and automation. It notes common problems in organizations like not knowing what developers are working on or if changes made it into products. The author proposes establishing tools and automation to address issues like long wait times to update visual assets and not knowing about components or related research. The overall goal is to help design and development teams work better together through shared understanding and processes supported by tools.

1. OPERATIONALIZING
DESIGN OPERATIONS.
NEEMA MAHDAVI
DESIGN INFRASTRUCTURE, WORKDAY

7. HOW DID
WE GET
HERE?

10. Gunshow Comics (Source)

11. “A system is a set of related
components that work
together in a particular
environment to perform
whatever functions are
required to achieve the
system's objective”
— Donnella Meadows

14. • "We don’t know what dev is working on”
• “Did it make it into product?”
• “Neema is annoying”
• “Takes forever to update visual assets in the product”
• “What’s everyone working on?”
• “Who knows about this component?”
• “What research was done for this?”

17. 19

18. AUTOMATION.

30. TOOLS.

35. NEEMA MAHDAVI
YELL@NEE.MA
THANK YOU.