Projekt dofinansowania muff.pl - Teaser dla zainteresowanych

1. muff.pl
Project Leader: Robert Sababady
tel.: 29 640 9175
email: robert.sababady@lovo.pl
Disclaimer: The contents of this document can be used solely for the purpose
of assessing the project with the intention of being presented with appropriate
information to make a investment decision.
2013-02-07 Confidential. Not for distribution

2. Welcome to the world of
Internet Telephony
Thank you for requesting this teaser.
I am really pleased and excited about the way this project is
progressing and enchorage you to read this document. As a
team we have tried to present what muff is as a service and how
we are managing this New Generation Internet Telephony
project (OTT).
The purpose of this teaser is to interest you in participating
financialy in this project in return for up to 25% of the Company
– right at the start of this exciting journey.
Robert Sababady
(trans: speak– easy and low cost
via your laptop, tablet or mobile)
2013-02-07 Confidential. Not for distribution

3. Internet telephony- muff.pl
Within a minute after registering for the service:
 call any telephone number in the world

receive calls from all over the world

call from your home and outside your home;
 via laptop, tablet or smartphone

make cheap phone calls all over the world and access
services such as voice mail and recorded phone calls

control your spending – this is a PrePaid service
…. and all of this with no geographical
limitations and no exorbitant roaming charges
(trans.: speak at low rates when traveling abroad
- no roaming charges)
2013-02-07 Confidential. Not for distribution

4. What is muff.pl?
•
Dedicated brand within the LoVo Group targeted at
the consumer market and the SOHO business segment
•
Operator that provides a worldwide phone service
without roaming charges
•
The brand belongs to a limited liability company
Eoon sp. z o.o.
(trans.: speak at low rates with no monthy charges.
Polqnd from 4gr/min; Europe 6gr/min; North America 6gr/min)
2013-02-07 Confidential. Not for distribution

5. The LoVo Group
LoVo – 5 competence areas:
1. Complex, integrated Call Center Services
– voice and internet
2. TelCo services for SME segment
3. Wholesale voice termination for Operators
4. Managed TelCo services provider
- Resellers and non infrastructure Operators
5. R&D department developing TelCo IT tools, platforms and
solutions
2013-02-07 Confidential. Not for distribution

6. Project objective - muff.pl
Build a consumer brand for individuals and SOHO market
based on the competences, experience and cost benefits of
the LoVo Group:

Cheap wholesale traffic termination rates

Own infrastructure – Telecom and IT

Over 400 interconnect locations with Operators around the World

HD (voice high definition) network from core to Client
New market segment = no cannibalization of existing revenue
streams within the LoVo Group
2013-02-07 Confidential. Not for distribution

7. muff.pl – a short history
Pre launch preparation First paying Growth Financing project Closing of
customer financing

Project launch 
392 New 
Pitch to potential stage

Outsourcing contracts 
TOTAL 234 new Customers investors

Regulatory obligations Customers 
muff in 
Shortlist 3

Product definition 
muff in APP store SAMSUNG APPs potential Investors

Market entry plan GOOGLE PLAY 
Launch of call

Portal development 
Quick Top up recorder

50 friendly users 
www.muff.pl 
muff on FB
Fully on line
August 2012 October 2012 December 2012 January 2013 February 2012 April 2013
Planing Press Conference
Implementation University of Warsaw
Tests Library 24/11/2012
Go / No Go
2013-02-07 Confidential. Not for distribution

8. Finance requirements
 Accelerate Customer Growth
(Marketing activities; Advertising in and outside Poland)

Multi language version
(www, APP, softphone)

SoHo business services

Customer Service
(staffing, tools and training)
(Trans: Current
account balance)
2013-02-07 Confidential. Not for distribution

9. Informacje ogólne o Grupie LoVo
LoVo sp. z o.o. (Limited liability company) with offices registered in Warsaw at
Ruchliwa st. 17, 02-182 , registered at the Registrar of Companies – registration
no. KRS 0000183243, at the District Court for the City of Warsaw, XIII
Commercial Division of the National Court Register. Share capital of
15 387 000,00 PLN, NIP (Tax nr) 5222706186, REGON 015615193
Management Board: Andrzej Dąbrowa – Board Member, Krzysztof Kornacki –
Board Member, Tomasz Brzozowski – Board Memeber. All of the above are also
share holders of the company.
Eoon sp. z o.o. (Limited liability company) with offices registered in Warsaw at
Ruchliwa st. 17, 02-182, registered at the Registrar of Companies – registration
no. KRS 0000331527, at the District Court for the City of Warsaw, XIII
Commercial Division of the National Court Register. Share Capital of
50 000,00 PLN, NIP (Tax nr) 5213534099, REGON 141950672
Management Board: Robert Sababady.
2013-02-07 Confidential. Not for distribution