LinkedIn profile coaching is one of the specific areas where professionals might make use of an external expert, instead of learning the skills on the go. In some ways coaching people to use LinkedIn is like what I did as a business development manager and trainer before I became a business coach. We all work to bring the best out of people without necessarily telling them exactly what to do. I see myself as a mentor to support you on your LinkedIn journey. There are a number of gurus promoting themself out there, but what I really do is: Provoke and meld your strategy with your personality with the mechanics to get your LinkedIn profile as perfect as possible.