ICT Lesson

1. Learning Objectives
• 1. Understand rich media content and interactivity that affects and changes the
user experience in the delivery and consumption of ICT content
• 2. Create an online ICT project for change.
• 3.Appreciate ICT as a tool, medium and force in bringing about action and
mobilizing change in a population, society or culture.
• 4. Work wholeheartedly with peers or partners for the development of an ICT
project that advocates or mobilizes for a specific social change or cause.

2. Let US REFLECT!!!
• Read the question that needs to be REFLECTED UPON………
• DOYOUTHINKTHAT POOR UTILIZATION OF MULTIMEDIA MAY
EFFECTIVELY CONVEY INFORMTIONTO IT’SVIEWERS? WHY DOYOU SAY
SO?

3. MULTIMEDIA AND ICT
EXPLORETHE PRINCIPLES OF INTERACTIVITY AND RICH
CONTENT INTHE CONTEXT OFWEB 2.0 ANDTHE
PARTICIPATION OFTHE USER INTHE ONLINE EXPERIENCE

4. GROUP WORK FOR 15 MINUTES

5. Instruction: Search on the following and present it
to the class afterwards.You may use visual aid
• Group 1.Topic: Embedded Multimedia
• Group 2.Topic:Types of Multimedia Presentations
• Group 3.Topic: Multimedia Considerations
• Group 4.Topic: Applications of Embedded Multimedia
• Group 5.Topic:Video on Demand and Open Courseware

6. Embedded Multimedia

7. MULTIMEDIA
• Mixture of different content forms such as texts, music, photos or images,
interactive content, animations or videos

8. RICH CONTENT
• Its abundance of variation in presenting information, it is able to stimulate
the different senses because you are able to see, hear, listen and interact
with it.

9. User Experience
• Use to evaluate the effectiveness of a product to consumers
• The behaviors shown ( either good or bad) by the person or individual that
uses the application or product
• Evaluated by the emotions that an individual has while using the product

10. TYPES OF MULTIMEDIA PRESENATIONS

11. LINEAR
• This is a multimedia type where in the flow of the content is pre determined
by the creator
• The progression of the multimedia is straightforward, similar to a video clip.

12. NON LINEAR
• This is a multimedia type that uses navigation components to provide the
users freedom to move around the application and seek the information
they want.
• This type of multimedia prioritizes interactivity with the audience.

13. MULTIMEDIA CONSIDERATIONS

14. MULTIMEDIA GAMES AND SIMULATIONS
• Information is presented to the audience by imitating a real-life information
source into its digital environment equivalent.
• Then the users can freely explore the environment to search for the
information they needed

15. MULTIMEDIA PRESENTATION
• Information Is navigated in a sequence of slideshows and uses an
application player
• Common types are video clips, audio clips, and audio- visual slideshows

16. MULTIMEDIA NAVIGATION
• TYPE OF MULTIMEDIA USES DIFFERENT GRAPHICAL ELEMENTS AND IS
LINKEDTO DIFFERENT PAGES.
• DIFFERENT WEB ELEMENTS SUCH AS BUTTONS ANDTEXT LINKS ARE
INCORPORATED .
• THE PAGETHAT USERS ARE DIRECTEDTO CONTAINSTHE INFORMATION
THATTHEY SEEK OR CAN DIRECTTHEMTO OTHER PAGESTHAT MAY
CONTAINTHE
INFORMATIONDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDDD

17. APPLICATIONS OF EMBEDDED MULTIMEDIA

18. • THE EFFICIENCY IN SPREADING INFORMATIONTHROUGH EMBEDDED
MULTIMEDIA FINDS ITSWAY IN DIFFERENT FIELDS OF APPLICATION.

19. ADVERTISEMENT
• DIFFERENT FORMS OF ADVERTISEMENT USE MULTIMEDIA FORMATS
• ONE OFTHE NEWEST FORMS OF ADVERTISEMENT ISTHE ONE PLACE
ON PUBLICWEBSITES
• COMPANIES PAY WEB HOSTS IN EXCHANGE FOR PLACING AD SOFTHEIR
PRODUCTS ONWEBSITES

20. ENTERTAINMENT
• This is considered as one of the most popular among multimedia applications
• Movies are now edited and incorporated with animations and special effects to
enhance the experience of the audience
• Video Games are one of the first applications of multimedia
• Video games mimic real life graphics and effects
• Multimedia enabled the interaction between the game and the player
• Music contents that use multimedia enhancement, includes videos and texts

21. EDUCATION
• Multimedia is now used as an unconventional method of teaching and learning
• Electronic books and interactive books are some of the hightlights of multimedia in
education
• Graphics and images included in the electronic books can catch the interest and
entice readers to continue reading
• Computer based learning is another key user experience and help learners visualize
lessons
• Students use multimedia in searching information for their research studies and
assignments

22. Industrial
• Multimedia in corporate and industrial fields play a major role in different
aspects of the industry form management to sales
• There are outsourcing companies that accept multimedia projects from
different companies
• The most popular industry now a days probably the creative industry
• Creation of multimedia for arts, entertainment and inforgraphics

23. Online Participation
• Eversince Web 2.0, websites have been enabled to accommodate and
process information from its viewers
• This is the start of the interaction between users and online facilities to
improve user experience
• Online communities were created

24. VIDEO ON DEMAND
• ARE SYSTEMSTHAT ENABLE USERSTO SELECTVIDEO AND AUDIO
CONTENT WHENTHEYWANT IT
• USES A DATA BASE OFVIDEOS AND AUDIO ACCESSED O REQUEST BY
THE USER
• EXAMPLE IS PODCASTING,VODCAST, LIVE

25. OPEN COURSEWARE ANDTUTORIAL
• REFERSTO LECTUREVIDEOSTHAT ARE PUBLISHED BY UNIVERSITIES
ONTHEWEB
• IT AIMSTO EDUCATE PEOPLE ONLINE ON DIFFERENT SUBJECTS AND
DISCIPLINES

26. Follow Up Questions….
• 1. Have you ever used multimedia for personal purposes? If yes narrate your
answer.
• How do tutorial videos help you in your studies?
• Do you think that tutorial videos can replace the role of teachers in the
classroom?Why?
• What is the ultimate goal of multimedia?

27. GOAL OF MULTIMEDIA
• TO ENHANCE USER EXPERIENCE INTHE PRODUCTTHEY ARE CREATING

28. LET US APPLY
INDUSTRY APPLICATION OF MULTIMEDIA
Hospitality and Restaurant Services
Health Services
Education Services
Arts, Music and Design
IT Services

29. APPLY IT IN REAL LIFE!!!!
• Make and Submit a Simple proposal with the following format
• I. ProjectTitle (Write a brief but clear title for the project)
• II. Project Description (Write the rationale and the purpose of the project)
• III. Project Objectives (Write the aims or the goals of the project)
• IV. Project Design ( Illustrate the structure of the chosen projects)
Please Refer to the rubrics in making your proposal.You will be provided.
Your proposal must be complete, unambiguous, and free from grammatical errors

30. ASSIGNMENT
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