2. LOGO
1.1 CORPORATE
The logo is the core element of the
PathFlow visual identity and should
be used on all corporate material.
The logo should not be redrawn, digitally
manipulated or altered in any way.
The logo is to be reproduced in print
in the four colour process (CMYK) and
does not have a spot colour version.
Minimun size - full color - 55 mm

3. FONT
1.2 FONT
The font is: Rotis Sans Serif Bold 65
Rotis Sans Serif Bold 65
ABCDEFGHIJKLMNOPQRSTU
VWXYZ
abcdefghijklmnopqrstuvwxyz

4. COLOUR
1.3 COLOUR
SPOT COLOUR
Colour components are:
- Dark Blue : 100% Pantone 314C
- MId Blue: 100% Pantone 3135C
- Light Blue: 100% Pantone 2985C
PROCESS COLOUR
Colour components are:
- Dark Blue : 100% Cyan / 9% Yellow / 30% Black
- MId Blue: 100% Cyan / 16% Yellow / 9% Black
- Light Blue: 59% Cyan / 6% Yellow /
RGB COLOUR
Colour components are:
- Dark Blue : R0 G132 B169
- MId Blue: R0 G159 B194
- Light Blue: R80 G200 B232
314 c
3135 c3135 c
2985 c

5. LOGO VARIANTS
1.4 LOGO VARIANTS
LOGO VARIANTS
Colour variants are:
- Spot colour
- Mono - negative
- Mono - positive
MONO - NEGATIVE MONO - POSITIVESPOT COLOUR
GRADIENT- NEGATIVE GRADIENT- POSITIVE