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Online Campaign Components: Goals, Audiences, Surveys, Locations, Creatives, Budgets & Metrics

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Online Campaign Components ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Survey Brand it Entertain a little Keep it simple Use Conversational Language Make it ridiculously easy
The Locations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Creative ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Budget ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Numbers Cost Per Complete (1.0) Manhunt $0 Adtegrity 3.00 eCrush 5.33 SFGate 5.50 Facebook 10.06 MaxMen 12.25 Rivals 13.00 365Gay 13.70 Gay.com 16.23 Slingo 17.00 Hi5 19.67 Friendster 22.56 Earthlink 30.00 MySpace 33.27 Webshots 61.24 NY Post 104.00 Photobucket 125.93 Baltimore Sun 144.00 Match.com 235.00 $40
The Numbers Click Through Rate (1.0) 334,000 7100 469,000 4700 284,000 988
impressions per complete
The Numbers Cost Per Complete (2.0)

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Online Campaign Components: Goals, Audiences, Surveys, Locations, Creatives, Budgets & Metrics

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  • 2.
  • 3.
  • 4. The Survey Brand it Entertain a little Keep it simple Use Conversational Language Make it ridiculously easy
  • 5.
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  • 7.
  • 8. The Numbers Cost Per Complete (1.0) Manhunt $0 Adtegrity 3.00 eCrush 5.33 SFGate 5.50 Facebook 10.06 MaxMen 12.25 Rivals 13.00 365Gay 13.70 Gay.com 16.23 Slingo 17.00 Hi5 19.67 Friendster 22.56 Earthlink 30.00 MySpace 33.27 Webshots 61.24 NY Post 104.00 Photobucket 125.93 Baltimore Sun 144.00 Match.com 235.00 $40
  • 9. The Numbers Click Through Rate (1.0) 334,000 7100 469,000 4700 284,000 988
  • 11. The Numbers Cost Per Complete (2.0)