Market Research Report: Kidswear Market in India 2010


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The Kidswear Market is expected to witness strong growth. Market comprises of manufacturers and retailers.

The report provides a brief overview of the market including the estimated market size and growth rate. An analysis of drivers reveals that favourable demographics, growth in organized retail, rise in discretionary income, emergence of kids as an independent consumers and changing fashion trends is driving growth in this sector. The key challenges identified are competition from unorganized sector, rising prices of raw materials, import of cheaper machinery and absence of global export subsidies.

The report discusses the current market trends as entry of international players into the market, adult apparel brands launching kids wear, players tying up with the entertainment fraternity, private equity investments and fashion designers focusing on kids wear. The report profiles players and includes information regarding their business and expansion plans. The report also includes the key developments in the sector.

Published in: Business
1 Comment
  • Dear Sır / Madam,
    We would like to introduce ourselves as Knıt & Woven Garments manufacturer & Exporter in Dhaka-Bangladesh named ‘’TEX CORPORATION’’.

    We are doıng all kinds of Mans, Ladies, Boys, and Girls Knıt & Woven Garments and offer the buyer by the competitive price, good quality with ın gıven shıpment tıme by the using of excellent qualities raw material and accessories, we have been serving some European customers specıally. We have one Knıt & Woven project wıth expert quality team those who maintain the standard of good in stage of manufacturing.

    We provide the following services...

    • Development Samples as per ınstructıon of buyer
    • Merchandising
    • Quality Control / Inspection
    • Logistics & follow up about related ıssues

    Our target:
    * Better service
    * Better quality
    * Competitive Price
    * No mercy on time schedule
    * Fast communication

    We make the pace for our valued customer so that they can win the race of competitive & open market, Any kinds of query of customers we take as challenging assignment, The is our service motto, betterment of business we knock the door of new customers to develop a business relation to server all over the world.

    We just looking an opportunity to you for justify our performance. We are awaıtıng to hear your proposals and we would like to give our competitive price offers to your inquiries and send you counter samples to give idea about our workmanship and quality (we can send you some photos by email from our production, ıf you want to see)

    Looking forward your reply.

    Warm Regards
    Md. Tariqul Islam (Tariq)
    Tex Corporation
    Emaıl :
    Skype : garments.export2
    Are you sure you want to  Yes  No
    Your message goes here
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Market Research Report: Kidswear Market in India 2010

  1. 1. Kidswear Market – India July 2010
  2. 2. Executive Summary Children's apparel includes clothing for kids between a and g years of age Market Kidswear segment is largely unorganized and fragmented with local players Kids wear market comprises b% of the total kids retailing market Drivers Challenges LE – Favourable demographic pattern – Rising prices of raw materials Drivers & – Rise in discretionary income Competition from the unorganized P players Challenges – Growth in organized retail – Changing fashion trends – Import of cheaper machinery – SAM Kids emerging as independent buyers Entry of international players Adult branded apparel makers entering – Absence of global export subsidies Increase in private equity investments Fashion designers focusing on kids Trends the segment wear Players tying up with the entertainment fraternity Most of the branded players present in the market are engaged in both manufacturing and retailing Competition Players include Company A, Company B, Company C, Company D, Company E, Company F KIDSWEAR MARKET IN INDIA 2010.PPT 2
  3. 3. •Market Overview •Drivers & Challenges •Trends •Competition •Key Developments KIDSWEAR MARKET IN INDIA 2010.PPT 3
  4. 4. Apparel industry is a major industry in India and has been growing steadily Apparel Industry – Overview Market Size & Growth – Apparel •Apparel industry comprises of three segments Volume vis-à-vis men’s wear, women’s wear and kids’ Value LE wear INR bn a% mn units •This industry in India is largely unorganized 1500 D E 10000 P C and fragmented with local and small players B 1000 A M •Apparel market provides employment to p mn 5000 500 exports A workers directly and another q mn indirectly S •Apparel industry accounts for r% of all Indian •It earns foreign exchange of INR S bn p.a. 0 2005 2006 2007 Apparel Segments – Break Up 2008 2009 0 •Indian apparel exports touched INR T bn in 20- Apparel Industry -- - -- as compared to INR INR U bn in 20-- - -- Mens’ Wear Womens’ Wear Kid’s Wear (x%) (y%) (z%) Source: KIDSWEAR MARKET IN INDIA 2010.PPT 4
  5. 5. Drivers & Challenges – Summary Challenges Drivers Rising prices of raw materials Favourable demographic pattern Competition from the unorganized players Rise in discretionary income Import of cheaper machinery Growth in organized retail Absence of global export subsidies Changing fashion trends Kids emerging as independent buyers KIDSWEAR MARKET IN INDIA 2010.PPT 5
  6. 6. Trends – Summary Entry of international players Fashion designers focusing Adult branded apparel on kids wear makers entering the segment Key Trends Increase in private equity Players tying up with the investments entertainment fraternity KIDSWEAR MARKET IN INDIA 2010.PPT 6
  7. 7. Competition – Summary (1/2) SAMPLE Players Manufacturers Retailers Brands Company A A Company B B Company C C Company D D Company E E Company F F Company G G Company H H Company I I Company J J Company K K Company L L Source: KIDSWEAR MARKET IN INDIA 2010.PPT 7
  8. 8. Domestic Players in the Market (1/15) Company Snapshot: Company 1 Corporate Information Financial Performance Location 1 Revenue Headquarters Revenue Profit INR mn Profit / Loss INR mn Founded 19- - 1,500 100 S 80 Products Product 1 and Product 2 1,000 R 60 Q 40 Person 1 – Vice President (Sales) 500 P Key People 20 Person 2 – Chief Financial Officer 0 0 E 2004 2005 2006 2007 Business Highlights PL • It engages in the manufacture and sale of apparel for kids and young adults in India. The product portfolio includes M Product 1, Product 2, Product 3 and Product 4 A • The Company markets its products through franchisees, retail shops, factory outlets, and multi-brand outlets S • Company 1 has a retail brand, Brand 1 which caters exclusively to fashionable young Indians. In ABC 20--, it opened its new store at Location 2 mall in Location 3. The store is spread over an area of X sq..ft. • It operates A flagship stores and B EBOs (Exclusive brand outlet). By p --, it plans to launch Y EBOs and U flagship stores. It plans to spend INR T mn for setting up each flagship store • Company 1 plans to launch an initial public offer (IPO) to raise INR U bn to fund its expansion plans. It reported revenues of INR W bn in FY-- and expects to report revenues of INR V bn in FY-- Source: KIDSWEAR MARKET IN INDIA 2010.PPT 8
  9. 9. Thank you for the attention Kidswear Market - India report is a part of Research on India’s Consumer Goods’ Industry Series. For more detailed information or customized research requirements please contact: Gagan Uppal Gaurav Kumar Phone: +91 9619100122 Phone: +91 9830309715 E-Mail: E-Mail: Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India, Netscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction. KIDSWEAR MARKET IN INDIA 2010.PPT 9