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Rebecca House
Candidate No: 139072602
Degree Programme: Human Resource Management
Project Title: A report analysing the use of standardized components to increase employment
satisfaction at Hays PLC, specific to London offices in the recruitment of Associate Consultants.
Placement Organisation: Hays Recruitment PLC
Word Count: 5214
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Executive Summary
The organisation selected for analysis in this report is Hays PLC. The report will be
studying the contrast of employee satisfaction ratings between the London offices and the UK
overall.
Hays PLC is a global company providing payroll services and the provision of labour.
Clients can agree to outsource part or all of their recruitment process to Hays. Outside of
established contracts, Hays consultants are responsible for the development of their own client
repertoire under the standard Hays terms and conditions. Consultants are expected to build fees
year on year with this autonomy.
This report will identify why Hays Associate Consultants in the London offices have
significantly less employment satisfaction than the UK average. Ratings made by Hays Associate
Consultants generate the overall employee satisfaction ratings for the London offices and the UK
total shown in Figure A.
Figure A The ratings for employment satisfaction for London offices and the UK total from January
2014 to January 2016.
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Figure A portrays the reduction in employment satisfaction from January 2014 to January
2016 for London offices. There is a gap between the London offices and the UK total satisfaction
for the period of analysis.
This report will be analysing the construction of Hays’ final interview to hire Associate
Consultants and how it effects employee satisfaction.
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Acknowledgements
I would like to thank my manager, Mrs Bushill, for the on-going support and advice she has
provided me in the creation of this report. I would also like to thank the Hays internal recruitment
team for placing me with such a friendly and supportive team for my placement year.
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Contents
1. Introduction 6
1.1 Background 6
1.2 Objectives 6
1.3 Scope 6
2. Methodology 7
2.1 Summary 7
2.2 Theory 7
2.3 Company Data 8
2.4 Significance 8
3. Findings 9
3.1 Summary 9
3.2 Quantitative Data Portraying Trends of Employee Satisfaction 9
3.3 Qualitative Data Portraying Trends of Factors for Dissatisfaction in
Employment 11
3.4 An Analysis of Interview Structure and Question Types used to Determine
Employee Satisfaction in application to the Recruitment of Associate
Consultants at Hays Plc. 12
4. Recommendations 17
4.1 Main Conclusions 17
4.2 Recommendations 17
5. Reflections 21
6. Closing 24
7. Reference List 26
8. Bibliography 33
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1. Introduction
1.1 Background
There is an increasing pressure for businesses to manage their labour resources effectively to
create an advantage over their competition (West et al., 2006). The job market is improving, people
are becoming more mobile, and there are fewer doubts about the ability to obtain employment.
Therefore, a person’s satisfaction and engagement in their job is crucial to reduce employee
turnover (West et al., 2006).
1.2 Objectives
This report will:
 Analyse the final interview structure used by Hays to recruit Associate Consultants
using two secondary data samples.
 Evaluate the effectiveness of interview structure and questions.
 Provide recommendations based on conclusions drawn from the analysis of the issue.
1.3 Scope
This report examines the Hays final interview structure and the effect it has on employment if
candidates are hired; it does not examine other stages of the recruitment process.
It will identify the effects of using unstructured interviews to determine ‘Person-Job Fit’ which
results in employment satisfaction.
Implications of using only situational questions in interview will be identified, and
recommendations to improve the interview structure will be made.
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2. Methodology
2.1 Summary
Two data samples will be used to compare the employment satisfaction of London offices
and the UK. They will be used to analyse the effectiveness of the Hays UK final stage interview
structure Question types affect employment satisfaction. The first data sample consists of Hays
employee reviews collated by employer review site ‘Glassdoor’, to study employee satisfaction
trends (Glassdoor, 2016). The sample will be specific to reviews of Hays Associate Consultant in
the UK. The sample has been collated from 1st
January 2014 to 9th
January 2016. The second data
sample is a collection of interview reviews for the position, from the same period using the same
source (Glassdoor, 2016). It will be used to analyse how interview structure, specifically question
types, effect employment satisfaction (Hoevemeyer, 2006; Peterson and Durivage, 2008; Pfeffer,
1998).
2.2 Theory
Pfeffer (1998) states that the principle of ‘Selective Hiring’ can be used to find the right role
for the worker to result in employment satisfaction and employee commitment, thus increasing
company productivity (Graham, 1995). Management of the interview and structure can ensure
employees are satisfied within their jobs (Crainer, 2012; Peters and Waterman, 1982; Williams,
2002).
Peterson and Durivage (2008) to analyse standardization of interview components to
evaluate the effects of employment satisfaction. Hoevemeyer (2006) will be used to analyse the
effects of question types reducing employment dissatisfaction. Peterson and Durivage (2008) state
that the more components of an interview that are standardised, the more structure the interview
has. Hoevemeyer (2006) established how traditional questions in an interview are most effective to
evaluate candidate fit within the company and situational questions are acclaimed to evaluate
candidate actions within the job.
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Recommendations will be made to advise Hays London offices to use traditional
questioning in addition to situational questions to create a structured interview that can increase
employment satisfaction.
2.3 Company Data
As part of my employment, I have signed an agreement about data confidentially. Statistics
in this report are publicly available.
2.4 Significance
The two data samples (Glassdoor, 2016) will be used to study how job satisfaction is a
result of interview structure, specifically question types, used in the final interview, according to the
trends of Hays Associate Consultants’ interview experiences and employment satisfaction from
January 2014 to January 2016.
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3. Findings
3.1 Summary
Employment satisfaction can affect overall company productivity levels; low employment
satisfaction can be reducing productivity and increase staff turnover (Pfeffer, 1998. High
employment satisfaction reduces and decreases company expenditure as replacing staff needs to
recruit has been reduced, enabling efficient human resource management (Pfeffer, 1998;
Beardwell et al., 2004).
The first data sample portrayed the Hays UK total and London offices employment
satisfaction for Associate Consultants. The findings indicated London office employment
satisfaction has decreased from January 2014 to January 2016; the UK total has increased within
the same period. London offices had the highest employment satisfaction between January 2014
and January 2015; the UK overall was most satisfied between January 2015 to January 2016.
The second data sample portrayed reviews of the Hays final stage interview; findings
concluded the interview is unstructured. London office reviews stated the interview did not use
traditional questions to provide the opportunity to negotiate salary or hours; these were the two
main factors for dissatisfaction in employment for the London offices according to the first data
sample (please see Table 1).
3.2 Quantitative Data Portraying Trends of Employee Satisfaction
The London offices scored 3 out of 5 for employment satisfaction; there were an equal
number of reviews scoring 2 or less, 3, and 4 or more (or a ratio of 3:3:3).
The UK total was 4.2 out of 5 for the same same data collection period. A total of 33
reviews produced more ratings for 4 and above for employment satisfaction, than there were for
ratings of 2 and below (or a ratio of 6:4:23). Thus, the London offices have a significantly lower
employment satisfaction rate than the UK average.
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To produce the satisfaction rating, five factors must be individually rated from 0 to 5 (see
Table 1). On average, London offices score 26% lower for satisfaction than the UK total. To match
London offices’ satisfaction rating to that of the UK, London offices would need an average
increase of 26% above their existing ratings for each factor.
Table 1 London Area & UK Overall Satisfaction Ratings for January 2016.
London Area UK overall
Factor Rating (from 0.0 to 5.0) Rating (from 0.0 to 5.0)
Culture & Values 3.1 4.3
Work/Life Balance 2.0 3.3
Senior Management 2.2 4.1
Comp & Benefits 2.7 3.9
Career Opportunities 3.6 4.5
Employment satisfaction is presented on Glassdoor by three alternative ratings out of
100%: employer recommendation, CEO approval, and positive outlook of the business (Glassdoor,
2016). CEO Approval nationwide totalled 100%, thus I shall not discuss this as a factor for
employment dissatisfaction.
‘Recommend your Employer’ and ‘Positive Outlook’ were 48% in the London area,
compared with a UK total of 87% and 84% respectively. The London offices score over a third less
than the UK total for both ratings. Consequently, the London offices score would reduce the UK
average score.
The data sample of employee reviews from January 2014 to January 2016 portray a
decreasing trend of employment satisfaction in the London offices (see Figure A). Peak satisfaction
was during the fourth quarter of the year 2014. After October 2014, satisfaction steadily declined
whereby at the end of 2015 satisfaction was at its lowest within the data sample period.
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Figure A The ratings for employment satisfaction for London offices and the UK total from January
2014 to January 2016.
The Hays UK total portrayed an increase in employment satisfaction across the collection
period, with August 2015 as the highest scoring period for employment satisfaction. Hays UK
totalled the highest rating for employment satisfaction towards the beginning of 2016 at an average
satisfaction rating of 4.2.
3.3 Qualitative Data Portraying Trends of Factors for Dissatisfaction in Employment
Glassdoor (2016) job reviews provide the employee with three comments sections: a
positive comments section, a negative comments section, and an advice to management section.
The trend for the three most common positives about employment at Hays in the London
offices were: the training scheme, team supportiveness, and company ethos. The three most
common negatives were: the salary and benefits scheme, the hours, and “favouritism” amongst
senior management (Glassdoor, 2016). The UK overall portrayed similar trends to London offices,
the top three positives were: the training scheme, team supportiveness, and the commission
scheme. The negatives were: the hours, lack of management supportiveness, and consultant
placements are heavily reliant on the specialism desk they are placed to work.
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The most common advice provided by interviewed candidates was for potential candidates
to thoroughly prepare for the assessment centre (Glassdoor, 2016). As the final interview is after
the assessment centre, advice suggests the candidates should be preparing for the final interview
as part of the assessment.
3.4 An Analysis of Interview Structure and Question Types used to Determine Employee
Satisfaction in application to the Recruitment of Associate Consultants Hays Plc.
3.4.1 Interview Structure
The degree of interview structure is determined by the extent of standardised components
used to interview candidates and evaluate their performance. An interview has structure according
to the following: question types, question sequencing for every candidate, and evaluating
candidate answers against pre-defined criteria (Petterson and Durivage, 2008).
A structured interview can improve process effectiveness and interview result reliability
(Yoshimura et al., 2016; Walsh and Bull, 2010). The use of standardised components and
procedures can reduce interviewer inconsistencies when evaluating candidates, enabling accurate
evaluation of each candidate (McGuigan, 2011). Standardised components can reduce disputes as
candidates perceive the interview to conform to employment law (Equality Act 2010; Marchington,
2008). Standardization allows equal representation of candidate skills and abilities during interview;
if employed, this perception of fairness can result in a positive employer image. In turn, the
employee has a positive employment experience, increasing potential for job satisfaction, and their
resulting motivation (Aguinis, 2007; Amabile, 1997).
The Associate Consultant recruitment process at Hays is as follows: phone interview and
introduction to the role, face-to-face interview - to discuss the candidate’s resume, assessment
centre, final interview with a specialism director (FAQ, CV and Interview Tips, 2016; Glassdoor,
2016). Interviewers are able to analyse candidate responses to questions to evaluate the
candidate’s ‘Person-Job Fit’ (Harris and Eder, 1999; McGuigan, 2011). Peng and Mao (2015)
carried out a study of 455 participants to observe the impact of Person-Job Fit on job satisfaction.
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The results showed that a person’s ‘Job-Fit’ significantly correlated with job satisfaction. Memon et
al. (2015) found that a person’s Job Fit can be determined by job satisfaction and organisational
commitment. To determine whether a candidate will have employment satisfaction, the Director will
need to make accurate assumptions of the candidate’s Person-Job Fit within the team and
organisational culture (Harris and Eder, 1999; Wheelan, 2009; Richardson and West, 2011; De
Dreu and West, 2001). This is done more effectively with structured interviews (Yoshimura et al.,
2016).
The final stage interview, placed as the last stage, is beneficial as the assessment centre
prior to interview filters out poor performers. However, a candidate may pass the assessment
centre but the Director may evaluate them not to have a ‘Person-Job Fit’. This results in diminished
company resources as a hired candidate with a poor Person-Job Fit will not be satisfied in their job,
thus they will be less productive (Peng and Mao, 2015; Memon, 2015; French et al., 2011;
Hackman and Oldham, 1980).
A positive interview experience is evaluated when a candidate has a good interviewer
(Miller, 2011). The majority of interview reviews evaluated the current interview to be “short” for an
“interview with a Director” (Glassdoor, 2016). This suggests a lack of preparation, for the Director
to analyse the candidate in depth they must discuss candidate needs in order to evaluate whether
the position would give the candidate employment satisfaction (Maslow, 1943). A study by O’Shea
and Bush (2002) found that negotiating salary is beneficial for candidates to evaluate their earning
potential, so candidates should use the final interview to negotiate salary and hours – the top two
factors for employment dissatisfaction – with the Director who will be their team leader (Glassdoor,
2016). The final interview was found not to negotiate salary or hours, and not all interviews were
evaluated to be beneficial (McGuigan, 2011). The length of interview suggests a lack of structure,
supported by interviewee comments about the limited number of questions, not including salary
and hours opportunities (Glassdoor, 2016; Petterson and Durivage, 2008). Thus, the final interview
is implied to be a “box-ticking” exercise (Rubin, 2015).
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Alweis et al. (2015) found that semi-structured interviews result in interviewer biases for
cultural and personality factors; biases can impact team relationships (De Dreu and West, 2001,
Amabile and Khaire, 2008). Consequently, there is an increased risk of biases in an interview with
limited structure, and can result in a poor assessment of cultural ‘fit’ (De Dreu and West, 2001;
French et al., 2011; Hackman and Oldham, 1980; Memon et al, 2015).
In conclusion, the more structure an interview has, the more satisfied a candidate will be
due to the perception of fairness. The Hays final stage interview with the director suggests poor
structure is a contributing factor towards employee dissatisfaction in the London offices. Interviews
did not include the same questions across all candidates and Directors managed interviews
differently (Glassdoor, 2016). The lack of extensive questioning suggests the interviewers would
not obtain sufficient evidence to ascertain whether the candidate would be a good ‘fit’ for their team
(Walsh and Bull, 2010). Two of the top rated factors for dissatisfaction in employment at Hays –
hours and salary – were not discussed across all candidate interviews. This results in poor Person-
Job Fit, reducing employment satisfaction potential, which can reduce productivity and increase
staff turnover (CIPD, 2007). If hired, the resulting team will have poor cohesion as the members do
not ‘fit’ together, causing a reduction of individual and team satisfaction, and reducing productivity
and innovation (Richardson and West, 2011; Scott and Bruce, 1994; West and Lyubovnikova,
2012). Consequently, it is the Director’s responsibility as a leader to ensure there is a candidate ‘fit’
within their team by structuring the interview (De Dreu and West, 2001; Amabile and Khaire, 2008).
3.4.2 Question Types
Types of questions and the order which they are used can determine structure
(Hoevemeyer, 2006; Petterson and Durivage, 2008. The interview reviews provided stated the use
of situational questions but not the use of traditional questions (Glassdoor, 2016).
Situational Questions
Situational questions allow the interviewer to determine Person-Job Fit, to match the right
candidate to the right job (Hoevemeyer, 2006). Employees are more productive when they have
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job satisfaction which occurs when they ‘fit’ the job (Memon at el, 2015; Peng and Mao, 2015). If
there isn’t a Person-Job Fit, the reduction in employment satisfaction and organisational
commitment can result in decreased productivity levels and increased employee turnover (CIPD,
2007).
Yoshimura et al. (2016) carried out a Multiple Mini Interview (MMI) study adopting
situational and past-behaviour questions in a traditional interview structure. Interviews were carried
out at five separate stations with 26 participants, whereby a past-behaviour question, then a
situational question was used consecutively. They concluded that past-behaviour questions and
situational questions are equally reliable to use. However, the fixed order was not the best
technique to use as an admission test, it should be random. This type of interview is more
structured as it uses the same questions in each interview. However, using only situational
questions cannot determine a candidate’s complete job fit as candidate answers are evaluated
under the assumption that the actions advised by the candidate will be put into practise when they
are employed (Rostron, 2014).
Hays Directors used situational questions, thus they are able to analyse potential candidate
actions in the job, a factor determining a good Person-Job Fit according to the pre-defined criteria
they mark the candidate against (Petterson and Durivage, 2008; McGuigan, 2011). However, the
use of only situational questions cannot allow the Director to probe what aspirations the candidate
has to find their fit in the team and company.
Traditional Questions
Traditional questions are used to enquire about candidate aspirations and job development
(Hovemeyer, 2006). An example is: “where do you want to be in five years?”. Employers are able
to evaluate from candidate aspirations whether they see a long-term fit in the company according
to what motivates them (Harris and Eder, 1999; Wheelan, 2009; Richardson and West, 2011; De
Dreu and West, 2001).
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Hays Directors, as team leaders, have the responsibility to ensure there is a ‘fit’ in their
team (Wheelan, 2009). A good ‘fit’ in a team allows members to have a high level of cohesion due
to their similar aspirations (French et al, 2011 Richardson and West, 2011; De Dreu and West,
2001). A poor fit will reduce the potential for individual and team employment satisfaction, thus
reduces productivity and increases staff turnover (CIPD, 2007). Fit can be determined by the ability
for the Director to meet candidate aspirational needs for them to have employment satisfaction
(Maslow, 1943; Oldham et al., 1976). To evaluate candidate aspirational needs, traditional
questions can be asked regarding future career plans (Amabile and Khaire, 2008; Oldham et al.,
1976). Evaluation of their answers can be made against predefined criteria as to what aspirational
needs the Director can cater for (Costa and McCrae, 1985; Eysenck, 1994).
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4. Recommendations
4.1 Main Conclusions
Hays use a generic strategy across all their offices (FAQ, CV and Interview Tips, 2016).
However, the same processes used to recruit Associate Consultants in the UK overall are not as
beneficial to London offices as it assumes candidates are not differentiated between the UK
regions. This can be seen in the results; London offices score significantly lower than the UK total.
Employment satisfaction is lower in London offices, resulting from poor structure and
situational questions only used in the final interview (Glassdoor, 2016). Therefore, London offices
have a weaker ability to find a good ‘Person-Job Fit’ and the unstructured final interview used
across the UK isn’t as effective in London office recruitment.
4.2 Recommendations
To reduce the employment satisfaction gap between London offices and the UK total,
below are three recommended solutions.
4.2.1 Interview Stage Arrangement
The final interview for Associate Consultants has an assessment centre arranged prior to it
(Glassdoor, 2016; FAQ, CV and Interview Tips, 2016). This reduces the effectiveness of Human
Resource Management as company resources are used to arrange an assessment centre, of
which candidates may pass, but does not mean they will be a good ‘fit’ according to the Director
during interview (Glassdoor, 2016).
The first recommendation is for London offices to place the current final interview prior to
the assessment centre stage. The findings concluded that the current placement of this interview,
as the final stage, causes an over expenditure of company resources due to candidates passing
the assessment centre but failing to pass the final interview (Glassdoor, 2016; French et al., 2011;
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Hackman and Oldham, 1980). Interviewing prior to the assessment centre allows Directors to
establish whether to proceed with candidate applications (McGuigan, 2011). Proceeding with
applications can be determined by candidate ‘fit’ within the team and company according to their
aspirational needs and personality (Harris and Eder, 1999; Hoevemeyer, 2006; Wheelan, 2009;
Petterson and Durivage, 2008). If the candidate is considered not to be a good ‘fit’ then the
assessment centre need not be arranged, thus reducing company resource expenditure.
4.2.2 Interview Structure
London office interview reviews provided only one example of negotiation of salary and
hours (Glassdoor, 2016). Negotiation in only one interview in the sample suggests a lack of
structure; negotiating salary and hours was not a standardized component across all interviews
which can have an effect on employment satisfaction (Kaplan and Brown, 2009).
The Director has the responsibility as a team leader to arrange a structured interview to
reduce biases to evaluate each candidate effectively, so candidates have a positive experience
(Miller, 2011; Rubin, 2015). The provision of a structured interview, standardizing questions
provides assures candidates that they are interviewed and selected fairly (Aguinis, 2007; Amabile,
1997). This meets candidate needs, so that if they are employed they are motivated and satisfied
within their job as the Director at interview provided them with support for their career aspirations
(McGrath, 1970; Oldham et al., 1976).
The second recommendation it to use standardized components to create a structured
interview; the subsequent interaction in interview provides a pathway to a more productive
relationship (McGuigan, 2011). The candidate, if employed, will have already openly negotiated
hours and salary, thus reducing these two factors as contributors for employment dissatisfaction
(McGuigan, 2011; McGimsey and Whelan, 2015).
Overall, the company benefits as they will have hired the right candidate for the job as they
have reduced interview biases and inconsistencies in interview and candidate response analysis
(McGuigan, 2011). Moreover, negotiation of salary and hours act as extrinsic motivators for the
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candidate to be satisfied in their jobs, in turn reducing company turnover. Ji et al. (2016) carried out
a study finding career decisions to be influenced by extrinsic motivators. Thus, the negotiation of
hours and salary can reduce the candidate’s potential to leave Hays if they have an issue with
these factors when employed.
4.2.3 Question Types
Question types can evaluate Person-Job Fit, ensuring satisfaction upon employment
(Hoevemeyer, 2006; Petterson and Durivage, 2008). Candidates carry out thorough interview
preparation so they can expect the line of situational questioning that will be used in the interview
(Rezeaian, 2016; Glassdoor, 2016). The current line of questioning in the final interview used only
situational questions and was suggested to be a ‘box-ticking’ exercise (Glassdoor, 2016; Rubin,
2015).
Traditional questioning was not used, but it would have been appropriate to assess
candidates’ aspirations to evaluate their ‘fit’ within the organisation (Glassdoor, 2016; Harris and
Eder, 1999; McGuigan, 2011). The final recommendation is to use traditional questions during this
interview. The labour market in London is more flexible than the rest of the UK in terms of the
ability to move from job to job due to the wider vacancies available in the city. Traditional questions
can enrich employment experience as the employed candidate has already negotiated the
potential problems with salary and hours with the Director at interview. Sembiring (2015)
completed a study which found that career advancement and retention were influenced by
satisfaction. Thus, if Hays Directors asked candidates about their aspirations using traditional
questions such as ‘where do you see yourself in five years?’ they would be able to cater to those
career advancement aspirations if the candidate is hired, to satisfy them.
Moreover, traditional questions allow candidates to negotiate salary and hours, addressing
the two top issues of employment dissatisfaction in the London offices (Glassdoor, 2016). A study
was carried out by Walsh and Bull (2010) whereby interviewers were trained to use traditional
questions to improve interview outcomes. 58% of interviewers improved, so the interview results
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were more effective. The Hays value ‘passionate about people’ states the importance of hiring,
retaining and training the best consultants (Hays, 2016); training Hays interviewers to use
traditional questions can address the top two factors for employment dissatisfaction and meet this
value (Walsh and Bull, 2010; Glassdoor, 2016). The CIPD found that organisations with challenges
retaining staff, when training has been implemented the challenge has subsequently reduced
(CIPD, 2015).
The sequencing of traditional and situational questions should be used at random
(Yoshimura et al., 2016). Traditional questions should be used to determine candidate personality
and aspirations (Costa & McCrae, 1985) so that the Director is able to evaluate candidate fit for
team and organisational culture. Also, to evaluate whether the company can provide career
development opportunities to satisfy the candidate’s aspirational needs (Maslow, 1943; Harris and
Eder, 1999; Wheelan, 2009). This measures the long term effectiveness of hiring investments
made, determining whether the benefits of recruiting the candidate outweigh the labour costs. In
turn, this increases the effectiveness of Human Resource Management as Hays are able to reduce
repeat hires in the London offices (Beardwell et al., 2004).
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5. Reflection
In this section of the report, limitations will be identified for the theories and data used to
analyse the organisational issue.
5.1 Analysis of Theories
5.1.1 Theory A – Pfeffer (1998)
Pfeffer’s principle of ‘selective hiring’ was used to iterate the importance of recruiting the
right people, to increase employment satisfaction, in order to manage human capital successfully
(Pfeffer, 1998; Williams, 1998). As a universalistic theory, it has limited evidence to support the
ideals of American management being applied to European countries, and doesn’t take into
account the cultural and market differences which can reduce its application to Hays in the UK
(Hofstede, 1980). Transferability success has been shown to reduced when applying American
management to Northern European countries due to issues such as power-distance and labour
market attitudes towards work (Jackson, 2002).
The studies of firms having successfully implemented these practises also assume the
labour market is static, and doesn’t account for whether the principle aligns with external factors
(Huselid, 1995). Labour markets are not static (Bergman and Hean, 2016), and change according
to market conditions, such as increases in an aging and reducing population (Serban and
Aceleanu, 2015) or a recession as people stay within their jobs, reducing the mobility of labour due
to the high demand for job security (Hofstede, 1980).
5.1.2 Theory B – Petterson and Durivage (2008)
Petterson and Durivage (2008) state that the extent of standardized components
determines the extent of structure in an interview. A structured interview has been recommended
due to the results of the analysis whereby multiple studies across different professions have shown
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a structured interview provides greater validity of interview results and reduces interviewer
inconsistencies (Hartwell and Camion, 2016; Meller et al., 2001).
An unstructured interview allows candidates to take a calm approach, so that meeting the
Director feels less of a formal task; this is beneficial as candidates may talk more openly. Dana et
al. (2013) studied three samples for unstructured interview technique and found that it increased
the confidence of the candidate’s responses during interview. However, results found validity did
not improve when using unstructured interviews, thus more studies have shown structured
interviews to be more effective.
5.1.3 Theory C – Hoevemeyer (2006)
Hoevemeyer (2006) was used to address interview question concerns raised by
interviewees for the Associate Consultant position, whereby Hays only used situational questions
in the final interview stage (Glassdoor, 2016).
Studies of MMI portrayed inconclusive results as to how beneficial the use of situational
questions are when compared to traditional interview questioning (Soares, 2015; Yoshimura et al.,
2016). However, recommending to use traditional questions in addition to situational questions is
more beneficial for London office recruitment, as interviewers can query what motivates candidates
and utilise this when the candidate is employed, to retain staff and reduce turnover (Harris and
Eder, 1999; Wheelan, 2009).
5.2 Analysis of Data
5.2.1 Data Sample 1 – Employment Satisfaction
Data to study the issue was taken from one source, Glassdoor (2016). The employment
satisfaction rating provided is an accurate representation based on the reviews submitted to the
website. However, the number in the sample for London offices is limited in comparison to
employees in the UK.
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The data analysis found interview structure and questions were contributing factors towards
reduced employment satisfaction in London offices. However, the overall reduction in London
offices can be caused by a number of other factors not discussed here such as minimum wage
policy changes (National Minimum Wage and National Living Wage Rates, 2016).
To make the evidence stronger, another point of analysis could be used. Hays carried out
an engagement survey for employees to rate how engaged they were. This was used to portray
how engaged workers produced better results for company performance (Haysgroup, 2016). The
Hays engagement survey results could have been used to analyse the differences of employee
satisfaction portrayed between Glassdoor and the Hays engagement survey.
However, the Hays engagement survey can portray a bias result for employment as Hays
carried out the survey themselves. Therefore, impartiality could be a concern.
5.2.2 Data Sample 2 – Interviewee Reviews
Similarly, to the first data sample, the second sample was from the same source
(Glassdoor, 2016). Another data source could improve analysis in areas not specific to interview
structure, but to training. For example, poor interviewing technique may be a concern. The Director
may not be experienced in interviewing a candidate, or they have not been trained to interview
correctly (Walsh and Bull, 2010). This can affect the results of the interview as the interviewer may
hire a candidate under a bias decision they were not aware of making (McGuigan, 2011; Alweis et
al., 2015). As the decision is made biasedly, it can affect team cohesion, which if poor can cause
reduce employment satisfaction (De Dreu and West, 2001, Amabile and Khaire, 2008).
Furthermore, the review site does not allow Hays to write the review questions; the format
of reviews is the same across the whole site. Further detail Hays wish to understand about the
review must be obtained by Hays contacting the interviewee (Glassdoor, 2016). Thus further
resource expenditure would need to be made by Hays to fully understand why candidates are not
satisfied with their interview experience, and why this would reduce their employment satisfaction.
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6. Closing
This report made recommendations to improve the final interview currently used by Hays
Plc to recruit Associate Consultants. One data sample was used to showcase how employment
satisfaction has reduced in London offices across the data collection period, meanwhile the UK
total has increased steadily throughout. An additional data sample analysed characteristics of the
final interview that have resulted in lower employment satisfaction rates in London offices when
compared to the UK total. It was found the structure of interview led to absence of negotiating
salary and hours – the top two factors for dissatisfaction in employment for London offices. The
information was used to study how standardizing structure and using traditional question types can
improve employment satisfaction as causes for dissatisfaction will be challenged at interview.
Moreover, the study of placing this interview to be the penultimate stage has been supported by
other studies that the results of interview can reduce company expenditure from efficient
recruitment process planning, thus efficient Human Resource Management.
the data studied provides the first conclusion, that the Hays objective ‘to continue to
improve consultant productivity’ (Hays, 2016)’ is achievable through the adjustment of the final
stage interview, to be specific to the London labour market. It is found that employment satisfaction
improves productivity, thus recommendations made to improve employment satisfaction meets the
company’s long term objective.
A second conclusion is that the same processes for final interview across the UK are not as
effective when applied to the London offices. This is reflected in the lower employment satisfaction
ratings and interview experiences for London offices. The current interview does not differentiate
between labour markets of UK regions. Therefore, adjusting the final interview structure to match
regional labour market conditions would improve London office interview results, leading to
improved employment satisfaction, and consequently a rise in productivity.
In conclusion, there is compelling evidence that the top two factors for employment
dissatisfaction - salary and hours – are larger factors to consider in the London offices compared to
Page | 25
the rest of the UK due to labour differences. For example, the standard living wage is more of a
concern for a worker in London due to the higher cost of living. Thus, the recommendations to use
traditional questions to negotiate for salary and hours in the final interview are realistic. Hays
London offices will then know what the factors for employment dissatisfaction are from the start,
and can plan to reduce the impact of these factors.
Conversely, the recommendations provided are based on a limited number of sources, so
accuracy of real employment satisfaction rates may be over or underestimated here. Further
assessment of other data sources would be needed to analyse the accuracy of employment
satisfaction rates at Hays PLC London offices and the UK total, in order to validate the
recommendations provided for the data samples analysed in this report.
Page | 26
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HRM Placement Project

  • 1. Page | 1 Rebecca House Candidate No: 139072602 Degree Programme: Human Resource Management Project Title: A report analysing the use of standardized components to increase employment satisfaction at Hays PLC, specific to London offices in the recruitment of Associate Consultants. Placement Organisation: Hays Recruitment PLC Word Count: 5214
  • 2. Page | 2 Executive Summary The organisation selected for analysis in this report is Hays PLC. The report will be studying the contrast of employee satisfaction ratings between the London offices and the UK overall. Hays PLC is a global company providing payroll services and the provision of labour. Clients can agree to outsource part or all of their recruitment process to Hays. Outside of established contracts, Hays consultants are responsible for the development of their own client repertoire under the standard Hays terms and conditions. Consultants are expected to build fees year on year with this autonomy. This report will identify why Hays Associate Consultants in the London offices have significantly less employment satisfaction than the UK average. Ratings made by Hays Associate Consultants generate the overall employee satisfaction ratings for the London offices and the UK total shown in Figure A. Figure A The ratings for employment satisfaction for London offices and the UK total from January 2014 to January 2016.
  • 3. Page | 3 Figure A portrays the reduction in employment satisfaction from January 2014 to January 2016 for London offices. There is a gap between the London offices and the UK total satisfaction for the period of analysis. This report will be analysing the construction of Hays’ final interview to hire Associate Consultants and how it effects employee satisfaction.
  • 4. Page | 4 Acknowledgements I would like to thank my manager, Mrs Bushill, for the on-going support and advice she has provided me in the creation of this report. I would also like to thank the Hays internal recruitment team for placing me with such a friendly and supportive team for my placement year.
  • 5. Page | 5 Contents 1. Introduction 6 1.1 Background 6 1.2 Objectives 6 1.3 Scope 6 2. Methodology 7 2.1 Summary 7 2.2 Theory 7 2.3 Company Data 8 2.4 Significance 8 3. Findings 9 3.1 Summary 9 3.2 Quantitative Data Portraying Trends of Employee Satisfaction 9 3.3 Qualitative Data Portraying Trends of Factors for Dissatisfaction in Employment 11 3.4 An Analysis of Interview Structure and Question Types used to Determine Employee Satisfaction in application to the Recruitment of Associate Consultants at Hays Plc. 12 4. Recommendations 17 4.1 Main Conclusions 17 4.2 Recommendations 17 5. Reflections 21 6. Closing 24 7. Reference List 26 8. Bibliography 33
  • 6. Page | 6 1. Introduction 1.1 Background There is an increasing pressure for businesses to manage their labour resources effectively to create an advantage over their competition (West et al., 2006). The job market is improving, people are becoming more mobile, and there are fewer doubts about the ability to obtain employment. Therefore, a person’s satisfaction and engagement in their job is crucial to reduce employee turnover (West et al., 2006). 1.2 Objectives This report will:  Analyse the final interview structure used by Hays to recruit Associate Consultants using two secondary data samples.  Evaluate the effectiveness of interview structure and questions.  Provide recommendations based on conclusions drawn from the analysis of the issue. 1.3 Scope This report examines the Hays final interview structure and the effect it has on employment if candidates are hired; it does not examine other stages of the recruitment process. It will identify the effects of using unstructured interviews to determine ‘Person-Job Fit’ which results in employment satisfaction. Implications of using only situational questions in interview will be identified, and recommendations to improve the interview structure will be made.
  • 7. Page | 7 2. Methodology 2.1 Summary Two data samples will be used to compare the employment satisfaction of London offices and the UK. They will be used to analyse the effectiveness of the Hays UK final stage interview structure Question types affect employment satisfaction. The first data sample consists of Hays employee reviews collated by employer review site ‘Glassdoor’, to study employee satisfaction trends (Glassdoor, 2016). The sample will be specific to reviews of Hays Associate Consultant in the UK. The sample has been collated from 1st January 2014 to 9th January 2016. The second data sample is a collection of interview reviews for the position, from the same period using the same source (Glassdoor, 2016). It will be used to analyse how interview structure, specifically question types, effect employment satisfaction (Hoevemeyer, 2006; Peterson and Durivage, 2008; Pfeffer, 1998). 2.2 Theory Pfeffer (1998) states that the principle of ‘Selective Hiring’ can be used to find the right role for the worker to result in employment satisfaction and employee commitment, thus increasing company productivity (Graham, 1995). Management of the interview and structure can ensure employees are satisfied within their jobs (Crainer, 2012; Peters and Waterman, 1982; Williams, 2002). Peterson and Durivage (2008) to analyse standardization of interview components to evaluate the effects of employment satisfaction. Hoevemeyer (2006) will be used to analyse the effects of question types reducing employment dissatisfaction. Peterson and Durivage (2008) state that the more components of an interview that are standardised, the more structure the interview has. Hoevemeyer (2006) established how traditional questions in an interview are most effective to evaluate candidate fit within the company and situational questions are acclaimed to evaluate candidate actions within the job.
  • 8. Page | 8 Recommendations will be made to advise Hays London offices to use traditional questioning in addition to situational questions to create a structured interview that can increase employment satisfaction. 2.3 Company Data As part of my employment, I have signed an agreement about data confidentially. Statistics in this report are publicly available. 2.4 Significance The two data samples (Glassdoor, 2016) will be used to study how job satisfaction is a result of interview structure, specifically question types, used in the final interview, according to the trends of Hays Associate Consultants’ interview experiences and employment satisfaction from January 2014 to January 2016.
  • 9. Page | 9 3. Findings 3.1 Summary Employment satisfaction can affect overall company productivity levels; low employment satisfaction can be reducing productivity and increase staff turnover (Pfeffer, 1998. High employment satisfaction reduces and decreases company expenditure as replacing staff needs to recruit has been reduced, enabling efficient human resource management (Pfeffer, 1998; Beardwell et al., 2004). The first data sample portrayed the Hays UK total and London offices employment satisfaction for Associate Consultants. The findings indicated London office employment satisfaction has decreased from January 2014 to January 2016; the UK total has increased within the same period. London offices had the highest employment satisfaction between January 2014 and January 2015; the UK overall was most satisfied between January 2015 to January 2016. The second data sample portrayed reviews of the Hays final stage interview; findings concluded the interview is unstructured. London office reviews stated the interview did not use traditional questions to provide the opportunity to negotiate salary or hours; these were the two main factors for dissatisfaction in employment for the London offices according to the first data sample (please see Table 1). 3.2 Quantitative Data Portraying Trends of Employee Satisfaction The London offices scored 3 out of 5 for employment satisfaction; there were an equal number of reviews scoring 2 or less, 3, and 4 or more (or a ratio of 3:3:3). The UK total was 4.2 out of 5 for the same same data collection period. A total of 33 reviews produced more ratings for 4 and above for employment satisfaction, than there were for ratings of 2 and below (or a ratio of 6:4:23). Thus, the London offices have a significantly lower employment satisfaction rate than the UK average.
  • 10. Page | 10 To produce the satisfaction rating, five factors must be individually rated from 0 to 5 (see Table 1). On average, London offices score 26% lower for satisfaction than the UK total. To match London offices’ satisfaction rating to that of the UK, London offices would need an average increase of 26% above their existing ratings for each factor. Table 1 London Area & UK Overall Satisfaction Ratings for January 2016. London Area UK overall Factor Rating (from 0.0 to 5.0) Rating (from 0.0 to 5.0) Culture & Values 3.1 4.3 Work/Life Balance 2.0 3.3 Senior Management 2.2 4.1 Comp & Benefits 2.7 3.9 Career Opportunities 3.6 4.5 Employment satisfaction is presented on Glassdoor by three alternative ratings out of 100%: employer recommendation, CEO approval, and positive outlook of the business (Glassdoor, 2016). CEO Approval nationwide totalled 100%, thus I shall not discuss this as a factor for employment dissatisfaction. ‘Recommend your Employer’ and ‘Positive Outlook’ were 48% in the London area, compared with a UK total of 87% and 84% respectively. The London offices score over a third less than the UK total for both ratings. Consequently, the London offices score would reduce the UK average score. The data sample of employee reviews from January 2014 to January 2016 portray a decreasing trend of employment satisfaction in the London offices (see Figure A). Peak satisfaction was during the fourth quarter of the year 2014. After October 2014, satisfaction steadily declined whereby at the end of 2015 satisfaction was at its lowest within the data sample period.
  • 11. Page | 11 Figure A The ratings for employment satisfaction for London offices and the UK total from January 2014 to January 2016. The Hays UK total portrayed an increase in employment satisfaction across the collection period, with August 2015 as the highest scoring period for employment satisfaction. Hays UK totalled the highest rating for employment satisfaction towards the beginning of 2016 at an average satisfaction rating of 4.2. 3.3 Qualitative Data Portraying Trends of Factors for Dissatisfaction in Employment Glassdoor (2016) job reviews provide the employee with three comments sections: a positive comments section, a negative comments section, and an advice to management section. The trend for the three most common positives about employment at Hays in the London offices were: the training scheme, team supportiveness, and company ethos. The three most common negatives were: the salary and benefits scheme, the hours, and “favouritism” amongst senior management (Glassdoor, 2016). The UK overall portrayed similar trends to London offices, the top three positives were: the training scheme, team supportiveness, and the commission scheme. The negatives were: the hours, lack of management supportiveness, and consultant placements are heavily reliant on the specialism desk they are placed to work.
  • 12. Page | 12 The most common advice provided by interviewed candidates was for potential candidates to thoroughly prepare for the assessment centre (Glassdoor, 2016). As the final interview is after the assessment centre, advice suggests the candidates should be preparing for the final interview as part of the assessment. 3.4 An Analysis of Interview Structure and Question Types used to Determine Employee Satisfaction in application to the Recruitment of Associate Consultants Hays Plc. 3.4.1 Interview Structure The degree of interview structure is determined by the extent of standardised components used to interview candidates and evaluate their performance. An interview has structure according to the following: question types, question sequencing for every candidate, and evaluating candidate answers against pre-defined criteria (Petterson and Durivage, 2008). A structured interview can improve process effectiveness and interview result reliability (Yoshimura et al., 2016; Walsh and Bull, 2010). The use of standardised components and procedures can reduce interviewer inconsistencies when evaluating candidates, enabling accurate evaluation of each candidate (McGuigan, 2011). Standardised components can reduce disputes as candidates perceive the interview to conform to employment law (Equality Act 2010; Marchington, 2008). Standardization allows equal representation of candidate skills and abilities during interview; if employed, this perception of fairness can result in a positive employer image. In turn, the employee has a positive employment experience, increasing potential for job satisfaction, and their resulting motivation (Aguinis, 2007; Amabile, 1997). The Associate Consultant recruitment process at Hays is as follows: phone interview and introduction to the role, face-to-face interview - to discuss the candidate’s resume, assessment centre, final interview with a specialism director (FAQ, CV and Interview Tips, 2016; Glassdoor, 2016). Interviewers are able to analyse candidate responses to questions to evaluate the candidate’s ‘Person-Job Fit’ (Harris and Eder, 1999; McGuigan, 2011). Peng and Mao (2015) carried out a study of 455 participants to observe the impact of Person-Job Fit on job satisfaction.
  • 13. Page | 13 The results showed that a person’s ‘Job-Fit’ significantly correlated with job satisfaction. Memon et al. (2015) found that a person’s Job Fit can be determined by job satisfaction and organisational commitment. To determine whether a candidate will have employment satisfaction, the Director will need to make accurate assumptions of the candidate’s Person-Job Fit within the team and organisational culture (Harris and Eder, 1999; Wheelan, 2009; Richardson and West, 2011; De Dreu and West, 2001). This is done more effectively with structured interviews (Yoshimura et al., 2016). The final stage interview, placed as the last stage, is beneficial as the assessment centre prior to interview filters out poor performers. However, a candidate may pass the assessment centre but the Director may evaluate them not to have a ‘Person-Job Fit’. This results in diminished company resources as a hired candidate with a poor Person-Job Fit will not be satisfied in their job, thus they will be less productive (Peng and Mao, 2015; Memon, 2015; French et al., 2011; Hackman and Oldham, 1980). A positive interview experience is evaluated when a candidate has a good interviewer (Miller, 2011). The majority of interview reviews evaluated the current interview to be “short” for an “interview with a Director” (Glassdoor, 2016). This suggests a lack of preparation, for the Director to analyse the candidate in depth they must discuss candidate needs in order to evaluate whether the position would give the candidate employment satisfaction (Maslow, 1943). A study by O’Shea and Bush (2002) found that negotiating salary is beneficial for candidates to evaluate their earning potential, so candidates should use the final interview to negotiate salary and hours – the top two factors for employment dissatisfaction – with the Director who will be their team leader (Glassdoor, 2016). The final interview was found not to negotiate salary or hours, and not all interviews were evaluated to be beneficial (McGuigan, 2011). The length of interview suggests a lack of structure, supported by interviewee comments about the limited number of questions, not including salary and hours opportunities (Glassdoor, 2016; Petterson and Durivage, 2008). Thus, the final interview is implied to be a “box-ticking” exercise (Rubin, 2015).
  • 14. Page | 14 Alweis et al. (2015) found that semi-structured interviews result in interviewer biases for cultural and personality factors; biases can impact team relationships (De Dreu and West, 2001, Amabile and Khaire, 2008). Consequently, there is an increased risk of biases in an interview with limited structure, and can result in a poor assessment of cultural ‘fit’ (De Dreu and West, 2001; French et al., 2011; Hackman and Oldham, 1980; Memon et al, 2015). In conclusion, the more structure an interview has, the more satisfied a candidate will be due to the perception of fairness. The Hays final stage interview with the director suggests poor structure is a contributing factor towards employee dissatisfaction in the London offices. Interviews did not include the same questions across all candidates and Directors managed interviews differently (Glassdoor, 2016). The lack of extensive questioning suggests the interviewers would not obtain sufficient evidence to ascertain whether the candidate would be a good ‘fit’ for their team (Walsh and Bull, 2010). Two of the top rated factors for dissatisfaction in employment at Hays – hours and salary – were not discussed across all candidate interviews. This results in poor Person- Job Fit, reducing employment satisfaction potential, which can reduce productivity and increase staff turnover (CIPD, 2007). If hired, the resulting team will have poor cohesion as the members do not ‘fit’ together, causing a reduction of individual and team satisfaction, and reducing productivity and innovation (Richardson and West, 2011; Scott and Bruce, 1994; West and Lyubovnikova, 2012). Consequently, it is the Director’s responsibility as a leader to ensure there is a candidate ‘fit’ within their team by structuring the interview (De Dreu and West, 2001; Amabile and Khaire, 2008). 3.4.2 Question Types Types of questions and the order which they are used can determine structure (Hoevemeyer, 2006; Petterson and Durivage, 2008. The interview reviews provided stated the use of situational questions but not the use of traditional questions (Glassdoor, 2016). Situational Questions Situational questions allow the interviewer to determine Person-Job Fit, to match the right candidate to the right job (Hoevemeyer, 2006). Employees are more productive when they have
  • 15. Page | 15 job satisfaction which occurs when they ‘fit’ the job (Memon at el, 2015; Peng and Mao, 2015). If there isn’t a Person-Job Fit, the reduction in employment satisfaction and organisational commitment can result in decreased productivity levels and increased employee turnover (CIPD, 2007). Yoshimura et al. (2016) carried out a Multiple Mini Interview (MMI) study adopting situational and past-behaviour questions in a traditional interview structure. Interviews were carried out at five separate stations with 26 participants, whereby a past-behaviour question, then a situational question was used consecutively. They concluded that past-behaviour questions and situational questions are equally reliable to use. However, the fixed order was not the best technique to use as an admission test, it should be random. This type of interview is more structured as it uses the same questions in each interview. However, using only situational questions cannot determine a candidate’s complete job fit as candidate answers are evaluated under the assumption that the actions advised by the candidate will be put into practise when they are employed (Rostron, 2014). Hays Directors used situational questions, thus they are able to analyse potential candidate actions in the job, a factor determining a good Person-Job Fit according to the pre-defined criteria they mark the candidate against (Petterson and Durivage, 2008; McGuigan, 2011). However, the use of only situational questions cannot allow the Director to probe what aspirations the candidate has to find their fit in the team and company. Traditional Questions Traditional questions are used to enquire about candidate aspirations and job development (Hovemeyer, 2006). An example is: “where do you want to be in five years?”. Employers are able to evaluate from candidate aspirations whether they see a long-term fit in the company according to what motivates them (Harris and Eder, 1999; Wheelan, 2009; Richardson and West, 2011; De Dreu and West, 2001).
  • 16. Page | 16 Hays Directors, as team leaders, have the responsibility to ensure there is a ‘fit’ in their team (Wheelan, 2009). A good ‘fit’ in a team allows members to have a high level of cohesion due to their similar aspirations (French et al, 2011 Richardson and West, 2011; De Dreu and West, 2001). A poor fit will reduce the potential for individual and team employment satisfaction, thus reduces productivity and increases staff turnover (CIPD, 2007). Fit can be determined by the ability for the Director to meet candidate aspirational needs for them to have employment satisfaction (Maslow, 1943; Oldham et al., 1976). To evaluate candidate aspirational needs, traditional questions can be asked regarding future career plans (Amabile and Khaire, 2008; Oldham et al., 1976). Evaluation of their answers can be made against predefined criteria as to what aspirational needs the Director can cater for (Costa and McCrae, 1985; Eysenck, 1994).
  • 17. Page | 17 4. Recommendations 4.1 Main Conclusions Hays use a generic strategy across all their offices (FAQ, CV and Interview Tips, 2016). However, the same processes used to recruit Associate Consultants in the UK overall are not as beneficial to London offices as it assumes candidates are not differentiated between the UK regions. This can be seen in the results; London offices score significantly lower than the UK total. Employment satisfaction is lower in London offices, resulting from poor structure and situational questions only used in the final interview (Glassdoor, 2016). Therefore, London offices have a weaker ability to find a good ‘Person-Job Fit’ and the unstructured final interview used across the UK isn’t as effective in London office recruitment. 4.2 Recommendations To reduce the employment satisfaction gap between London offices and the UK total, below are three recommended solutions. 4.2.1 Interview Stage Arrangement The final interview for Associate Consultants has an assessment centre arranged prior to it (Glassdoor, 2016; FAQ, CV and Interview Tips, 2016). This reduces the effectiveness of Human Resource Management as company resources are used to arrange an assessment centre, of which candidates may pass, but does not mean they will be a good ‘fit’ according to the Director during interview (Glassdoor, 2016). The first recommendation is for London offices to place the current final interview prior to the assessment centre stage. The findings concluded that the current placement of this interview, as the final stage, causes an over expenditure of company resources due to candidates passing the assessment centre but failing to pass the final interview (Glassdoor, 2016; French et al., 2011;
  • 18. Page | 18 Hackman and Oldham, 1980). Interviewing prior to the assessment centre allows Directors to establish whether to proceed with candidate applications (McGuigan, 2011). Proceeding with applications can be determined by candidate ‘fit’ within the team and company according to their aspirational needs and personality (Harris and Eder, 1999; Hoevemeyer, 2006; Wheelan, 2009; Petterson and Durivage, 2008). If the candidate is considered not to be a good ‘fit’ then the assessment centre need not be arranged, thus reducing company resource expenditure. 4.2.2 Interview Structure London office interview reviews provided only one example of negotiation of salary and hours (Glassdoor, 2016). Negotiation in only one interview in the sample suggests a lack of structure; negotiating salary and hours was not a standardized component across all interviews which can have an effect on employment satisfaction (Kaplan and Brown, 2009). The Director has the responsibility as a team leader to arrange a structured interview to reduce biases to evaluate each candidate effectively, so candidates have a positive experience (Miller, 2011; Rubin, 2015). The provision of a structured interview, standardizing questions provides assures candidates that they are interviewed and selected fairly (Aguinis, 2007; Amabile, 1997). This meets candidate needs, so that if they are employed they are motivated and satisfied within their job as the Director at interview provided them with support for their career aspirations (McGrath, 1970; Oldham et al., 1976). The second recommendation it to use standardized components to create a structured interview; the subsequent interaction in interview provides a pathway to a more productive relationship (McGuigan, 2011). The candidate, if employed, will have already openly negotiated hours and salary, thus reducing these two factors as contributors for employment dissatisfaction (McGuigan, 2011; McGimsey and Whelan, 2015). Overall, the company benefits as they will have hired the right candidate for the job as they have reduced interview biases and inconsistencies in interview and candidate response analysis (McGuigan, 2011). Moreover, negotiation of salary and hours act as extrinsic motivators for the
  • 19. Page | 19 candidate to be satisfied in their jobs, in turn reducing company turnover. Ji et al. (2016) carried out a study finding career decisions to be influenced by extrinsic motivators. Thus, the negotiation of hours and salary can reduce the candidate’s potential to leave Hays if they have an issue with these factors when employed. 4.2.3 Question Types Question types can evaluate Person-Job Fit, ensuring satisfaction upon employment (Hoevemeyer, 2006; Petterson and Durivage, 2008). Candidates carry out thorough interview preparation so they can expect the line of situational questioning that will be used in the interview (Rezeaian, 2016; Glassdoor, 2016). The current line of questioning in the final interview used only situational questions and was suggested to be a ‘box-ticking’ exercise (Glassdoor, 2016; Rubin, 2015). Traditional questioning was not used, but it would have been appropriate to assess candidates’ aspirations to evaluate their ‘fit’ within the organisation (Glassdoor, 2016; Harris and Eder, 1999; McGuigan, 2011). The final recommendation is to use traditional questions during this interview. The labour market in London is more flexible than the rest of the UK in terms of the ability to move from job to job due to the wider vacancies available in the city. Traditional questions can enrich employment experience as the employed candidate has already negotiated the potential problems with salary and hours with the Director at interview. Sembiring (2015) completed a study which found that career advancement and retention were influenced by satisfaction. Thus, if Hays Directors asked candidates about their aspirations using traditional questions such as ‘where do you see yourself in five years?’ they would be able to cater to those career advancement aspirations if the candidate is hired, to satisfy them. Moreover, traditional questions allow candidates to negotiate salary and hours, addressing the two top issues of employment dissatisfaction in the London offices (Glassdoor, 2016). A study was carried out by Walsh and Bull (2010) whereby interviewers were trained to use traditional questions to improve interview outcomes. 58% of interviewers improved, so the interview results
  • 20. Page | 20 were more effective. The Hays value ‘passionate about people’ states the importance of hiring, retaining and training the best consultants (Hays, 2016); training Hays interviewers to use traditional questions can address the top two factors for employment dissatisfaction and meet this value (Walsh and Bull, 2010; Glassdoor, 2016). The CIPD found that organisations with challenges retaining staff, when training has been implemented the challenge has subsequently reduced (CIPD, 2015). The sequencing of traditional and situational questions should be used at random (Yoshimura et al., 2016). Traditional questions should be used to determine candidate personality and aspirations (Costa & McCrae, 1985) so that the Director is able to evaluate candidate fit for team and organisational culture. Also, to evaluate whether the company can provide career development opportunities to satisfy the candidate’s aspirational needs (Maslow, 1943; Harris and Eder, 1999; Wheelan, 2009). This measures the long term effectiveness of hiring investments made, determining whether the benefits of recruiting the candidate outweigh the labour costs. In turn, this increases the effectiveness of Human Resource Management as Hays are able to reduce repeat hires in the London offices (Beardwell et al., 2004).
  • 21. Page | 21 5. Reflection In this section of the report, limitations will be identified for the theories and data used to analyse the organisational issue. 5.1 Analysis of Theories 5.1.1 Theory A – Pfeffer (1998) Pfeffer’s principle of ‘selective hiring’ was used to iterate the importance of recruiting the right people, to increase employment satisfaction, in order to manage human capital successfully (Pfeffer, 1998; Williams, 1998). As a universalistic theory, it has limited evidence to support the ideals of American management being applied to European countries, and doesn’t take into account the cultural and market differences which can reduce its application to Hays in the UK (Hofstede, 1980). Transferability success has been shown to reduced when applying American management to Northern European countries due to issues such as power-distance and labour market attitudes towards work (Jackson, 2002). The studies of firms having successfully implemented these practises also assume the labour market is static, and doesn’t account for whether the principle aligns with external factors (Huselid, 1995). Labour markets are not static (Bergman and Hean, 2016), and change according to market conditions, such as increases in an aging and reducing population (Serban and Aceleanu, 2015) or a recession as people stay within their jobs, reducing the mobility of labour due to the high demand for job security (Hofstede, 1980). 5.1.2 Theory B – Petterson and Durivage (2008) Petterson and Durivage (2008) state that the extent of standardized components determines the extent of structure in an interview. A structured interview has been recommended due to the results of the analysis whereby multiple studies across different professions have shown
  • 22. Page | 22 a structured interview provides greater validity of interview results and reduces interviewer inconsistencies (Hartwell and Camion, 2016; Meller et al., 2001). An unstructured interview allows candidates to take a calm approach, so that meeting the Director feels less of a formal task; this is beneficial as candidates may talk more openly. Dana et al. (2013) studied three samples for unstructured interview technique and found that it increased the confidence of the candidate’s responses during interview. However, results found validity did not improve when using unstructured interviews, thus more studies have shown structured interviews to be more effective. 5.1.3 Theory C – Hoevemeyer (2006) Hoevemeyer (2006) was used to address interview question concerns raised by interviewees for the Associate Consultant position, whereby Hays only used situational questions in the final interview stage (Glassdoor, 2016). Studies of MMI portrayed inconclusive results as to how beneficial the use of situational questions are when compared to traditional interview questioning (Soares, 2015; Yoshimura et al., 2016). However, recommending to use traditional questions in addition to situational questions is more beneficial for London office recruitment, as interviewers can query what motivates candidates and utilise this when the candidate is employed, to retain staff and reduce turnover (Harris and Eder, 1999; Wheelan, 2009). 5.2 Analysis of Data 5.2.1 Data Sample 1 – Employment Satisfaction Data to study the issue was taken from one source, Glassdoor (2016). The employment satisfaction rating provided is an accurate representation based on the reviews submitted to the website. However, the number in the sample for London offices is limited in comparison to employees in the UK.
  • 23. Page | 23 The data analysis found interview structure and questions were contributing factors towards reduced employment satisfaction in London offices. However, the overall reduction in London offices can be caused by a number of other factors not discussed here such as minimum wage policy changes (National Minimum Wage and National Living Wage Rates, 2016). To make the evidence stronger, another point of analysis could be used. Hays carried out an engagement survey for employees to rate how engaged they were. This was used to portray how engaged workers produced better results for company performance (Haysgroup, 2016). The Hays engagement survey results could have been used to analyse the differences of employee satisfaction portrayed between Glassdoor and the Hays engagement survey. However, the Hays engagement survey can portray a bias result for employment as Hays carried out the survey themselves. Therefore, impartiality could be a concern. 5.2.2 Data Sample 2 – Interviewee Reviews Similarly, to the first data sample, the second sample was from the same source (Glassdoor, 2016). Another data source could improve analysis in areas not specific to interview structure, but to training. For example, poor interviewing technique may be a concern. The Director may not be experienced in interviewing a candidate, or they have not been trained to interview correctly (Walsh and Bull, 2010). This can affect the results of the interview as the interviewer may hire a candidate under a bias decision they were not aware of making (McGuigan, 2011; Alweis et al., 2015). As the decision is made biasedly, it can affect team cohesion, which if poor can cause reduce employment satisfaction (De Dreu and West, 2001, Amabile and Khaire, 2008). Furthermore, the review site does not allow Hays to write the review questions; the format of reviews is the same across the whole site. Further detail Hays wish to understand about the review must be obtained by Hays contacting the interviewee (Glassdoor, 2016). Thus further resource expenditure would need to be made by Hays to fully understand why candidates are not satisfied with their interview experience, and why this would reduce their employment satisfaction.
  • 24. Page | 24 6. Closing This report made recommendations to improve the final interview currently used by Hays Plc to recruit Associate Consultants. One data sample was used to showcase how employment satisfaction has reduced in London offices across the data collection period, meanwhile the UK total has increased steadily throughout. An additional data sample analysed characteristics of the final interview that have resulted in lower employment satisfaction rates in London offices when compared to the UK total. It was found the structure of interview led to absence of negotiating salary and hours – the top two factors for dissatisfaction in employment for London offices. The information was used to study how standardizing structure and using traditional question types can improve employment satisfaction as causes for dissatisfaction will be challenged at interview. Moreover, the study of placing this interview to be the penultimate stage has been supported by other studies that the results of interview can reduce company expenditure from efficient recruitment process planning, thus efficient Human Resource Management. the data studied provides the first conclusion, that the Hays objective ‘to continue to improve consultant productivity’ (Hays, 2016)’ is achievable through the adjustment of the final stage interview, to be specific to the London labour market. It is found that employment satisfaction improves productivity, thus recommendations made to improve employment satisfaction meets the company’s long term objective. A second conclusion is that the same processes for final interview across the UK are not as effective when applied to the London offices. This is reflected in the lower employment satisfaction ratings and interview experiences for London offices. The current interview does not differentiate between labour markets of UK regions. Therefore, adjusting the final interview structure to match regional labour market conditions would improve London office interview results, leading to improved employment satisfaction, and consequently a rise in productivity. In conclusion, there is compelling evidence that the top two factors for employment dissatisfaction - salary and hours – are larger factors to consider in the London offices compared to
  • 25. Page | 25 the rest of the UK due to labour differences. For example, the standard living wage is more of a concern for a worker in London due to the higher cost of living. Thus, the recommendations to use traditional questions to negotiate for salary and hours in the final interview are realistic. Hays London offices will then know what the factors for employment dissatisfaction are from the start, and can plan to reduce the impact of these factors. Conversely, the recommendations provided are based on a limited number of sources, so accuracy of real employment satisfaction rates may be over or underestimated here. Further assessment of other data sources would be needed to analyse the accuracy of employment satisfaction rates at Hays PLC London offices and the UK total, in order to validate the recommendations provided for the data samples analysed in this report.
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