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Business 349 | April 6th, 2016
Rebecca Fontanilla, Dayna Yogi, Joyce Chuang, Caitlin Grimm
In collaboration with Team4Mation
The App
Mentor:
Michael Seiler
National Director
of Events
Anthropology
Analyzing the event process:
Before
Marketing/Ads
Registration
During
Engagement
Networking
After
Follow-Ups
Future Events
Anthropology
Initial observations:
Anthropology
■ Confusing
■ Disorganized
■ Awkward
Anthropology
■ Navigation
■ Organization
■ Networking
Pain points:
Prototyping
The Process:
Customized
name tags
Color-coding
RFID
wristbands
Prototyping
The Final
Product
A single investment with infinite opportunities.
The AppThe App
Why a mobile app?
■ Convenient
■ Modern
■ One-time investment
■ Wide range of opportunity
125%
Recent event app data:
42%
92% send at least one message or
LinkedIn invite during an event
more social media impressions
increase in users
Functionality
■ Registration
■ Navigation
■ Events
□ Engagement
□ Networking
Simplicity is key.
As the app progresses, more features may be added.
Home Page
Registration
Page
Select Campus
Page
Today’s Events
Page
Navigation
Page
Engage
Page
Network
Page
Make Your
Own Profile
Feedback
Page
Potential benefits & concerns
Pros
+
Cons
-
■ More tech friendly
■ Build networks
■ Instant
communication
■ Financing
■ Low cost
■ Phones create a
disconnect
■ Overcomplicated
We are Team4Mation
Innovating and amplifying events through mobile apps.

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Galvanize App Presentation

Editor's Notes

  1. What is Galvanize? Tech-education Event Goals Lead Generation Community Value Profit Center Attend an event to share experiences, to network, to meet new people, or for personal purposes
  2. Our first idea was to implement customized name tags with a picture and profile to speed up the registration process and stimulate networking. But this is pretty lame and not innovative at all so we moved on to the idea of color-coding networking groups. For example start-ups could be colored red and venture capitalists could be colored green and they could network according to their intentions at the event. However, we wanted our product to be more tech friendly so we came up with the idea of RFID wristbands. If any of you have ever been to outsidelands or any other big music festivals, these are your ticket in and your token when you leave. However, RFID technology is expensive so it’s not a reasonable compounded expense since galvanize has so many events everyday.
  3. That lead us to develop our final product
  4. We present to you Galvanize The App! A single investment with infinite opportunities
  5. Why a mobile app? Well first of all, galvanize does not yet have an app which is insane as a tech company. So, we came up with the idea to create an app not only for their tech services, but to really innovate their events services. Nowadays everyone has a smart phone so that makes this idea extremely practical and convenient. It also
  6. According to a recent study conducted by EventMobi, event apps are on the rise with 125% increase in users. Event apps produce 42% more social media impressions and 92% of attendees send at least one message or LinkedIn invite during an event.