Created By Ravindra Pratap Singh Business Analyst Olagarage Pvt. Ltd.

1. 8/9/2018
More than services

2.  Creating a platform for Car users.
 To operate nationwide, with operating garages in
all cities…
Streamlining an unorganized and scattered
service industry(Garages) and creating a car-
owner focused service industry.
Business Concept
8/9/2018

3.  High cost of Servicing
 Quality of service
 Time, Money & Effort to find a reliable garage.
 Timely Delivery
 Quality of Spares utilized
 No Information of service centers in the locality
 Distrust to contact unknown garage/service center
Car Owners problems
8/9/2018

4. Our Solution to car owners
 Garages in their vicinity
 Garages with trained resources
 Timely and quality service at competitive price
 Online Record of service details, tyre rotations, remind for timely
checkups, once a user of the platform
 Customers can select Service by car model, location, type of work
and price
 Buy service(product) online, also can make online payment
8/9/2018

5. Our Goal
 Provide Car owners with reliable, trusted, timely,
affordable and hassle-free services from a single online
platform
 We aim to build mutual trust and satisfaction among the
stakeholders i.e. The garages and the Car owners
8/9/2018

6. Our Services
 Four types of Services available
1) Car Servicing
2) General Repair
3) Denting Painting
4) Cleaning and Detailing
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7. Website
 Select your work and package
 Drop your Vehicle
 Monitor work status
 Pay Online
 Drive home your car
GreatServiceQualitySpare
Value For
Money
8/9/2018

8. Application
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9. Customer
on Olagarage
Login Submit the
Registration Form
Form
Complete?
NO
Verify Details
are
appropriate
Minimum
standard
are met?
Evaluate the
submission
Submission
Accept?
YES
Notify on rejection
NO
NO
YES
Now you are the member
of Ola Online Garage
Services
YES
OlagarageLoginSubmissionProcess
8/9/2018

10. Angle Investors
 Enser communications private limited is an IT company,
 Plus a group of HNI individuals investing their personal
money in the equity or debt of the growth stage of
Olagarage.com Company.
 Focussing on following Markets:
 Pune.
 Mumbai.
 Navi Mumbai.
 Thane.
 New Delhi.
 Gurgaon.
 NOIDA.
 Bangalore.
8/9/2018

11. Website Development
 Website development for car users to choose and buy the repair and
maintenance services(products) online
 Well researched product formats to assist car owners in
buying of required services
 Multiple choice for car owners on garages/ service centers
in their area
 Ease of making online payment
 Web tools to regularly check the health of the car
 Status tracking of work done at the garage online for the customer to view
8/9/2018

12. Current Traction
 Website Launched
 Platform created.
 Created garage network in Pune,NCR,Mumbai,Bangalore
 Road shows: First set of customers in
 Website is available for customers to do transactions
 Digital promotion of the site launched
8/9/2018

13. Our USP
 Online Car Servicing Platform for Car Owners
 Fixed packages for service for transparency in car servicing
 Network of Garages across India
 Unique services and way to deliver, innovative product
offerings for customers is our USP.- Car pickup and drop etc.
 Users will be provided useful information, on our platform
 Customer engagement-service record,24x 7 fuel pump/ puncture
shop, parking this will keep them engaged with us
8/9/2018

14. Competition
# Cartizan
# CarNation
# Mahindra First choice
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15. Marketing Facts
 At 7.64% growth, India fastest growing passenger car market
 We are adding tyre, battery and more products on
similar terms to increase our product offering and industry presence
8/9/2018

16. Marketing Promotion
Standees
App promotion
Flex boards.
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17. Marketing Promotion
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18. Promotion through Radio Jingle
Audio file 1
Audio file 2
Audio file 3
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19. Networking of Garage
 Well equipped multibrand and authorized garage
Delhi NCR
Maharashtra
Gujrat
Hyderabad
Bangalore

20. Founders of Olagarage…
Harihara Iyer
General Management
Yogesh Kapse
Channel creation
Gayatri Sarna
Human resources
8/9/2018

21. • Marketing Promotion blitz of Olagarage.com
• Activities to promote sales for the garages
• Technology to benefit both customer and garages
• Promoting Car service packages
• Better utilization of garages to reduce cost
• Garages to focus on quality of service and leave the customer acquisition to us in the long run
• Benefits of customer driven schemes by OLA GARAGE
• Nation wide network of OLA GARAGE tie up
• Better branding in the long run
Benefits to Garages
8/9/2018

22. More than services
OLA Online Garage services LLP
EL 122,Electronic zone,
Mahape,Navi MUmbai
www.olagarage.com
info@olagarage.com
8/9/2018