Apna Kitchen

1. Business Plan
Presentation
on
APNA KITCHEN
Presented by:
RAVI PRAKASH TIWARI
PGDM 2018-20
MASTER SCHOOL OF MANAGEMENT

2. About Apna Kitchen
• Apna Kitchen will provide fresh fruits,
vegetable and Milk to the customers at
reasonable price and at their convenience.
• The Apna Kitchen will be a limited
liability partnership firm.
• Our warehouse will be located at Tagore
Town as it is in the centre of targeted place
and near to our customer base.
• What will we
do?
• Type of entity.
• Location of
Warehouse.

3. OUR VISION
OUR MISSION
YOUR DESIGN SPACE
To become a market leader in
fruits and vegetables market
in Prayagraj city within 5
years.
To provide Fresh Milk, Quality
Fruits & Vegetables Mart service
to customers and to be a global
player.

4. • To provide quality items to consumers.
• To provide fast and contactless delivery.
• To provide fresh & Hygiene products.
• To provide delivery at doorstep at reasonable price.
• To benefit from eliminating the limitations of existing
traditional supply chain.
• Exceed customers' expectations for service and product.
• Develop a sustainable start-up business that is profitable.
OUR OBJECTIVES

5. We will include all the seasonal & off season fruits &
vegetables.
Fruits:
Banana, Mango, Pomegranate, Guava, Apple, Date, Coconut,
Grapes, Papaya, Melons, Oranges etc.
Vegetables:
Potato, Tomato, Onion, Chilly, Ginger, Capsicum, Drumstick,
Coriander, Lettuce, Cauliflower, Cabbage, Carrot, Okra,
Lemon, Brinjal, Garlic, Colocasia, Bottle gourd, Spinach etc.
Fresh Milk:
We will be providing fresh milk to our customers.
OUR PRODUCTS

6. OUR TEAM
Anand Singh
Founder
MBA (Finance)
Manendra Singh
Co-Founder
PGDM (Finance)
Ravi Prakash Tiwari
Co-Founder
PGDM (Finance)

7. OUR TEAM
Sanjeev Tiwari
Consumer relations
Manager
BBA
Tamanvay Agarwal
Marketing Manager
BBA

8. OPERATIONS PROCESS

9. COST OF PROJECT
Particulars Amount in Rs.
Deposit for warehouse 40000
Warehouse development expenses 50000
Karat (300*100) 30000
Weight machine (6000*4) 24000
Milk Bottle (300*8) (700*13) 11500
Large Capacity Refrigerator 70000
Auto rickshaw carrier (20000*3) 60000
Preliminary & Preoperative expenses 60000
Working capital 150000
Software & IT 30000
Computer (1 Count) 25000
Telephone (500*2) 3000
TOTAL 553500
0 100000 200000 300000 400000 500000 600000
Amount in Rs.
Cost of Project
Deposit for warehouse Warehouse development expenses
Karat (300*100) Weight machine (6000*4)
Milk Bottle (300*8) (700*13) Large Capacity Refrigerator
Auto rickshaw carrier (20000*3) Preliminary & Pre operative expenses
Working capital Software & IT
Computer (1 Count) Telephone (500*2)

10. MEANS OF FINANCE
MEANS OF FINANCE
Particulars Amount in Rs.
Ravi's Capital 300000
Anand's Capital 300000
Business Loan from AU SFB 500000
Total Capital 1100000
Ravi's Capital
18%
Anand's Capital
18%
Business Loan
from AU SFB
64%
Means Of Finance
Ravi's Capital Anand's Capital Business Loan from AU SFB

11. APNA KITCHEN ON SOCIAL MEDIA

12. Our Existing
Happy Consumers