1. TRAVELER ENGAGEMENT
Keeping travelers engaged in the program
will require new and interesting approaches
FLEXIBLE TRAVEL PROGRAMS
87%
of travel managers
have no plans to
implement open booking*
but
Proactive
assistance
Travelers expect
instant access and
endless options
so
Improve
traveler
wellbeing
Programs must
become more elastic
to address their needs
MORE SERVICES VIA
MOBILE & TABLET
Adaptive
travel
policies
Social
elements
Bookings will become
mainstream by end of year
Travel buyers will gain the
ability to manage their
programs via their devices
Use of
gaming
techniques
Beyond rates: additional 2014 perspective
2ND TIER SPEND
New threats will continue to emerge;
traveler tracking is no longer enough
Proactive
training
SAFETY & SECURITY
Travel programs
will better leverage the instant
and constant communication
these devices enable
Buyers will begin turning
over smaller stones in the
pursuit of savings
Dining
Taxi & parking
Medical
assistance
Evacuation
assistance
*Where now for managed travel? by the CWT Travel Management Institute
Ancillary fees
Connectivity costs
2014 CWT Travel Price Forecast | 13